In this episode of Your Digital Reputation, host Roger Christie explores how new CEOs should use LinkedIn, drawing on the experiences of Dirk Otto, General Manager for pharmaceutical and animal health business Boehringer Ingelheim in Australia & New Zealand. Dirk shares his lessons after moving from Spain to Australia, and highlights the importance of empowering your people to use LinkedIn as a business tool. Tune in to hear his full story.
TIMESTAMPS:
00:01:56 - Dirk Otto's Role and Transition to Australia
00:10:05 - The Importance of Telling Your Story
00:13:32 - The Human Approach to LinkedIn
00:15:53 - Building Trust Through LinkedIn
00:21:53 - Building Trust in the Pharmaceutical Industry
00:24:47 - Encouraging Staff to Use LinkedIn
--
25% OFF CODE FOR LINKEDIN™ FOR LEADERS
Propel's new online learning platform provides practical training to help professionals protect and enhance their digital reputation. Our signature course, LinkedIn™ for Leaders, has been developed by Propel MD, Roger Christie, and takes users from clear > confident > competent in their understanding and application of LinkedIn.
Listeners of the Your Digital Reputation podcast can access a 25% discount by using the code "YDRPOD" at purchase.
For more information head to: https://www.propelgroup.com.au/linkedin-for-leaders
--
SIGN UP & KEEP IN TOUCH
A fortnightly newsletter from Propel MD and Your Digital Reputation podcast host, Roger Christie, packed full of the latest LinkedIn thought leadership and best practice advice to help leaders succeed. Join thousands of other global leaders – subscribe now and stay ahead online.
To subscribe, head to: www.propelgroup.com.au/subscribe
--
CONNECT WITH ROGER CHRISTIE
Have a question or feedback, connect with Roger Christie via LinkedIn: www.linkedin.com/in/rogerchristie
Hosted on Acast. See acast.com/privacy for more information.
Popular Podcasts
Fudd Around And Find Out
UConn basketball star Azzi Fudd brings her championship swag to iHeart Women’s Sports with Fudd Around and Find Out, a weekly podcast that takes fans along for the ride as Azzi spends her final year of college trying to reclaim the National Championship and prepare to be a first round WNBA draft pick. Ever wonder what it’s like to be a world-class athlete in the public spotlight while still managing schoolwork, friendships and family time? It’s time to Fudd Around and Find Out!
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!