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July 15, 2025 48 mins

In this episode of Your Message Received, host John Duffin welcomes Al Kushner, a sales and publishing expert turned author of 'The AI LinkedIn Advantage.'


Al Kushner brings over 40 years of experience in insurance sales, having worked with industry giants like Humana, UnitedHealth, Aetna, and Blue Cross/Blue Shield. An award-winning author and LinkedIn success strategist, Al is dedicated to helping professionals, teams, and organizations unlock LinkedIn’s full potential for extraordinary results. Think “trailblazer” in every sense. Al's latest work, The AI LinkedIn Advantage: Unleash the Power of AI and Dominate the Competition, delivers on its commitment.


We discuss how AI transformed Al's career during the COVID-19 pandemic, the significance of maintaining an authentic business voice, and how to maximize productivity on LinkedIn using AI tools. Al shares insights into his methodologies, including the importance of consistent content creation, leveraging AI for efficient content generation, and the value of engaging with key influencers. Tune in for valuable tips on staying ahead in the competitive business landscape by optimizing your LinkedIn presence.


To learn more about these successful techniques, and to learn more about Al Kushner- please click the following link.


https://alkushnerspeaks.com/


https://www.linkedin.com/in/al-kushner/


00:00 Introduction and Welcome

01:05 Meet Al Kushner: Sales and Publishing Expert

01:30 The AI LinkedIn Advantage: Al's Groundbreaking Book

04:14 Career Before AI: Al's Journey in Insurance Sales

04:41 Adapting to Change: The Evolution of the Insurance Industry

07:36 The Importance of Continuous Learning

10:12 Leveraging AI for Content Creation

11:15 The Future of AI in Content and Voiceover

18:05 Optimizing LinkedIn with AI

26:08 Building Followers Through Engagement

27:33 The Power of Video Content

29:38 Optimizing Your LinkedIn Profile

30:23 The Importance of Recommendations

32:19 Consistency and Branding

42:29 Effective Use of LinkedIn Newsletters

47:29 Final Thoughts and Contact Information

Mark as Played

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