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July 31, 2025 47 mins

In this episode of 'Your Message Received,' John Duffin welcomes back Ed Fordyce, a highly respected, non-traditional business coach. Ed has recently aligned with eXp Realty and created a unique platform, "Game Changers powered by eXp Realty."

This raw, passionate, and highly fueled conversation centers on finding one's authentic, unwatered-down voice in business and life, sharing details about Ed's customized executive training program, the 'B5 Method', which encompasses building brain, body, business, brand, and bonds.

Ed shares his journey towards personal alignment and joy, and discusses the concept of true freedom in life and business. This episode highlights the transformation from being a people pleaser to living one's true, unwatered-down self, and how this authenticity can lead to joy, progress, and meaningful connections.

Ed is my friend, and I'm thrilled to watch him share his incredible growth, as well as his unique takeaways. You'll see Ed cohosting podcasts and has become omnipresent on social media. To follow Ed Fordyce, or join Ed's "Inspired Tribe," check out the links below.


https://www.edfordyce.com/

https://www.facebook.com/efordyce

https://www.linkedin.com/in/edfordyce


00:00 Introduction and Welcome

00:35 Guest Introduction: Ed Fordyce

01:35 Experiencing Joy and Progress

05:27 Finding True Calling

07:12 Coaching Philosophy and Approach

20:01 Liberation and Personal Growth

26:17 Introduction to the Five Bs

26:50 Build Your Brain: Daily Questions

27:16 Build Your Body: Quick Workouts

27:28 Build Your Business: Daily GPS

27:36 Build Your Brand: Marketing Yourself

27:42 Build Your Bonds: Strengthening Relationships

29:04 The Unwatered Down Version of You

32:57 Defining and Coaching Freedom

34:57 Authenticity in Coaching and Relationships

37:12 Recruiting and Case Studies

45:52 Conclusion and Final Thoughts

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