Your Sparkly Brand

Your Sparkly Brand

Your Sparkly Brand is a marketing and branding podcast designed to inspire and empower entrepreneurs. This podcast is all about delivering no-fluff, high-value content that helps you grow your business. It doesn’t matter if you have no budget and are still DIY-ing everything on your own, we’re giving you the tips, tools, and strategies you need to build a Sparkly Brand and ultimately get more sales.

Episodes

July 11, 2023 12 mins

Is this really the end of Your Sparkly Brand? Maybe. Or maybe it’s just the season 1 finale…

It's been two awesome years of showing up in this space with Your Sparkly Brand Podcast. Today’s episode is an emotional episode for us. We’re taking a break from the podcast. In this episode, we’re sharing with you the reasons for our decision. We’re also filling you in on the route we’re taking in our businesses going forward.

Key poi...

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Are you at a crossroad about what makes your business unique? Are you stuck on how to effectively communicate your USP (unique selling proposition) to your audience? Then check out the latest ep of Your Sparkly Brand… we’ll shed light on all you need to know about USP. 

In this episode, we’re also talking about the importance of a USP and we’re giving actionable tips on how to discover yours. We’re also discussing practical ways by...

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Today’s episode of Your Sparkly Brand is double the fun! We’re welcoming the hosts of The Mad Marketing Mums Podcast, Clementine Holman and Kryshla Salaris. They share insights into how they’ve helped business owners find their footing on social media and show up consistently. We also discuss how entrepreneurs can take an omnichannel approach to social media in growing their businesses, and how they can avoid creative blocks and so...

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    Shawn Fink joins us for this episode of Your Sparkly Brand! She shares the story of how she became a courage coach for women and how she is helping her clients make Brave YES Power Moves to grow their businesses. We also discuss the Brave YES power moves business owners can make to uplevel their businesses and how they can redefine their comfort zones.

    Shawn Fink is a Business Strategist & Courage Coach for Women+ Entrepreneurs...

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    It’s time for another Q & A episode! Today, we’re answering all your questions on how to get clients.This episode is a must listen for all service based entrepreneurs. If you have questions or confusion on how or where to get dream clients, how to get in front of the right people faster, how to stand out in a crowded industry, or you’re just curious about how we’ve been dealing with client acquisition and retention in our busin...

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    Do you have an existing proven offer you intend to make public real quick? Or are you motivated to put out a low ticket offer and you just can’t wait to get it out? Maybe it’s a time sensitive offer that has to get out ASAP and you’re confused on how to beat the time constraint. We’ve got you!

    On this episode of Your Sparkly Brand, we’re discussing proven strategies on how to launch your offer ASAP in a way that leaves you feeling ...

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    Have you invested in your business recently? Maybe you’ve hired a copywriter to write high-converting sales copy, a brand designer to create stunning branding or a website designer to build an eye-catching website. Nice move! Still… a lot of entrepreneurs are left wondering “Now what?” after investing in services to help their biz grow. 

    In today’s episode of Your Sparkly Brand, we’re sharing how to get the most bang for your buck ...

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    Erica Reitman joins us for today’s episode of Your Sparkly Brand. She talks about her journey to becoming a rule-breaking business coach for industry disruptors. She also shares her concept called “your brain is a dick” and how entrepreneurs can beat their brain’s dick moves. We also discuss an important, actionable way entrepreneurs can take their brands from basic to iconic.

    Erica is a rule-breaking biz coach for industry disrupt...

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    Attention spans are getting shorter and shorter these days. That’s why it’s so crucial to hook your prospects immediately. One way to do that? A-mahzing copy.  Copy that easily captures (and keeps!) the interest of your audience, boosts engagement, drives sales and leaves a lasting impression. But it’s time to face facts, Jack. Not everyone can write copy that slays. That’s why if you’re serious about upleveling your biz, it’s time...

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    Who wants to turn their business into a kick ass brand? In this episode, we're diving deep into the nitty-gritty of what it takes to create a brand that not only turns heads but also drives sales.

    From crafting a killer brand story to turning your customers into advocates for your business and everything in between, we've got you covered. So, if you're ready to step up your branding game and take your business to the ne...

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    Ready to discover how to write product descriptions that sell? In this episode of Your Sparkly Brand, we're diving deep into the art of creating powerful and profitable product descriptions that will make your products fly off the shelves in 2023.

    If you're tired of lackluster sales and struggling to find the right words to showcase your products, then this episode is for you. Get ready to unleash your creativity and boost ...

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    Hey there, listeners! Are you tired of feeling restricted by clunky website builders? Then this episode is for you because today, we're talking all about why Showit is the ultimate secret weapon for creating stunning websites with ease. Whether you’re a service provider, creator, influencer, blogger, digital product owner or just have a personal brand, get ready to discover the power of Showit and unleash your inner website des...

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    Hey there, all you techie business owners and entrepreneurs out there! Welcome to yet another Q & A episode of Your Sparkly Brand that's going to take your software game to the next level.

    We know that one of the most daunting parts of navigating the world of business software is knowing what software is best suited for your business.

    In this episode, we are answering your questions on choosing the right tools to streamline...

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    Calling all rebels! On this episode of Your Sparkly Brand, we’re discussing a game changing topic on how to ditch shame and defeat the status quo bias in your marketing. 

    Lauren Littlewood, our guest for today, takes us through what rebel marketing is, how it’s identified, and how to build a rebel brand. We also discuss how to work against bias in your marketing and how to make your marketing inclusive.

    Lauren is a former healthcar...

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    It’s about to get hella sparkly! On today’s episode of Your Sparkly Brand, we're talking about the VIP topic every biz owner must pay attention to in their marketing and branding. Given how competitive today’s market is — standing out from your competitors requires that extra sparkle. So we’re covering the importance of differentiating yourself from your competitors and sharing tips that will help you stand out so you can leave...

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    In this episode of Your Sparkly Brand, we're exploring the world of AI and its impact on marketing and branding. Our guest, ChatGPT, is an expert in the field and shares insights on the ways that AI is transforming the industry. We discuss topics such as personalization, efficiency, brand safety, and innovation, and explore both the benefits and potential challenges of incorporating AI into your branding efforts.

    With its capac...

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    Soulful business coach Aubrianna Kay joins us on this episode of Your Sparkly Brand! She shares her journey to becoming a multiple-six-figure biz coach, challenges she faced and lessons she learned while growing her business. We also discuss how to leverage your energy and harness a social platform to build a profitable business.

    Aubrianna is a multiple-six-figure business coach who helps other purpose-driven entrepreneurs create, ...

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    March 14, 2023 13 mins

    Big news Sparkly listeners! Since starting the pod, we’ve released 70 episodes dedicated to helping new business owners DIY their marketing and branding. Now we’re heading in an exciting new direction…

    We want to help you take your business to the next level. So, if you’re a coach, creative, or thought leader who isn’t afraid to sparkle and stand out, we’ve got a whole bunch of amazing content coming your way.

    Today’s episode is al...

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    Who wants a sassy AF take on sales and marketing? Step right up!

    On today’s episode of Your Sparkly Brand, we’re discussing an unethical approach to sales and marketing, which every business owner should avoid - bro-marketing. Bro-marketing uses slimy and manipulative sales tactics to drive people to action. We’re giving you healthy alternatives to marketing that drives sales.

    Key points in this episode…

    • Meg’s TikTok live dir...
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    Today, we’re giving you personal updates on what’s going on in our businesses. We’re sharing our successes with you, as well as letting you in on our struggles and the lessons we’ve learned so far. We are also revealing the tools, tips and hacks that have been making things easier for us in our businesses.

    Key points in this episode…

    • Meg completes a branding project to the satisfaction of her client.
    • Lauren attends energizin...
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