In this special bonus episode, we shine a warm spotlight on Kathryn Raats from Western Australia, who has transformed her music studio into a thriving success. Kathryn reveals how she cracked the code on converting her leads during our recent Enrol-A-Thon, and why texting leads outperformed emails by a mile! Discover the power of capturing contact info, nurturing your leads with a well-crafted sequence, and how automation through CRM software can work wonders.
Kathryn also opens up about the challenges that come with a sudden influx of leads, and how implementing systems, templates, and even a relief pool of teachers helped her manage the growth and retain students. From overcoming overwhelm to creating a business model that truly works year-round, Kathryn's story is a must-listen for any studio owner looking to take their studio to the next level.
If you're ready to be inspired by a fellow studio owner who’s done it all with heart, hustle, and a whole lot of strategy, this episode is for you!
✨ About Kathryn Raats:
Kathryn Raats is the Founding Director, Head Piano Mentor, and Singing Mentor at West Coast Music School in Western Australia. A graduate of Studio Evolution’s signature 2-year program in February 2022, Kathryn's studio transformation has been nothing short of extraordinary. Her dedication, work ethic, and coach-ability continue to inspire our community of studio owners.
With over 15 years of piano teaching and 25 years of experience across various instruments, Kathryn is a beacon of personalised music education. Before founding WCMS, she worked as a nurse and midwife, which gave her a unique perspective on creating a nurturing learning environment that prioritises both musical skill development and overall wellness.
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