Tami Eagle Bowling, Advocate and Creator of #LightUpMBC LIVE

Today, we welcome Tami Eagle Bowling — motivational speaker and advocate for #LightUpMBC, a global event illuminating landmarks and amplifying patient voices. The program has raised hope and more than $2 million for metastatic breast cancer research.

Here are links to #LightUpMBC resources:

www.lightupmbc.org

https://www.instagram.com/lightupmbc/

https://www.instagram.com/metavivor/

After 20 years in media sales leadership at Condé Nast and Hearst, holding roles like Associate Publisher of Marie Claire and Teen Vogue, Tami’s life changed at 41 when she was diagnosed de novo with Stage IV metastatic breast cancer while raising two young children.

She transformed her energy into advocacy, creating #LightUpMBC LIVE, She also co-produces The Janice Jam, Broadway for Breast Cancer, and has been featured on Good Morning America, The Today Show, and beyond. She’s here to share her journey of resilience, advocacy, and creativity.

1. From Publishing to Purpose: Tami, you spent two decades leading in the media world. Can you share what skills and experiences from that career you drew upon when shifting your energy into advocacy and creating #LightUpMBC LIVE?
2. The Power of Visibility: Close to 300 landmarks across 166+ cities around the world will be illuminated on Metastatic Breast Cancer Awareness Day on October 13 as part of the incredible global campaign. How are landmark owners joining the #LightUpMBC campaign by lighting in the symbolic MBC colors of green, teal and pink on October 13? Why is visibility — literally lighting up the world — such a powerful metaphor and tool for raising awareness and hope in the MBC community?
3. Patient Voices & Advocacy: You’ve said your mission is to amplify patient voices. What are some of the most important stories and lessons you’ve witnessed through the livestreams and advocacy work that you think the wider world needs to hear?
4. Survive and Thrive: You’ve been honored with awards and legislative recognition for your impact. But beyond the spotlight, what does “survive and thrive” mean to you personally, as a mother, a patient, and a leader?
5. The Eagle Method: You’ve created The Eagle Method as a framework to build resilience, embrace uncertainty, and improve mental health. Can you walk us through what it is, and how you apply it in your own life and with others?

Tami, what’s one piece of advice you would share with someone facing uncertainty or adversity about finding their voice and turning it into something that helps others?

Connect with Tami at Tami's Website , and @EagleMethod on Instagram

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