The Product Boss is real business education for people who make and sell physical products. If you’re working way too hard for the sales you’re getting, you’re in the right place. This show is about building a focused, profitable product business that gets seen and sells consistently, without sacrificing your life to it. Hosted by Jacqueline Snyder, founder of The Product Boss and one of the country’s most sought-after product experts (featured in Inc., Forbes, NBC News, Yahoo Finance, and more), each episode delivers clear strategy you can actually use. You’ll hear workshop-style teaching and behind-the-scenes advising conversations that help you make better decisions, faster. Whether you sell on your website, at markets, wholesale (including Faire), in boutiques, or through platforms like Shopify, Etsy, and Amazon, the strategy here works across channels. We talk best sellers and what you’re known for, pricing for profit, visibility beyond social media, conversion, inventory planning, seasonal strategy, and the systems that stop you from doing everything yourself. You’ll also get Mirror Method and mindset episodes, because your business will always reveal what needs to grow next: confidence, consistency, boundaries, leadership, and the courage to be seen. Guests have included Jenna Kutcher, Jamie Kern Lima, Jasmine Star, David Meltzer, Suzi Weiss-Fischmann (OPI), Mike Michalowicz (Profit First), Joy Cho, Jaclyn Johnson, Kelly Roach, and more. New episodes drop weekly on Thursdays.
How prepared is your product business if your biggest sales channel suddenly stops working the way it used to? In this episode, I break down what happened with QVC, why losing customers and carrying massive debt can expose the risks of relying too heavily on one sales channel, and what product-based business owners can learn from it. I dive into the warning signs to watch, the customer metrics that can reveal a shift early, and why...
What happens when your biggest sales channel changes the rules? In this episode, I break down the revolt among Amazon sellers and why their fight over fees, advertising costs, and shrinking margins is a bigger lesson for every product-based business owner. I dive into why relying too heavily on Amazon, Etsy, or any other third-party platform can leave you vulnerable, why healthy profit margins give you more room to navigate changes...
Is your product business giving you the freedom you dreamed of, or does it feel like you're working harder than ever? In this Dear Jacq episode, I share why so many product business owners reach a point where their business depends on them for everything. I break down the leadership shift that helped me stop treating my business like a job I owned, why chasing balance isn't the answer, and the exercise that can help you start creat...
Are you building a successful product business but still feeling like you have something to prove? In this episode, I talk about the “not enoughness” wound and why more revenue, bigger opportunities, and business success won’t automatically make that feeling disappear. I share how this belief can show up in your pricing, your profit margins, the opportunities you avoid, and even the constant pressure to create mor...
Could the biggest obstacle to your next level be the version of yourself you're holding onto? In this episode, I answer a question that many entrepreneurs think but rarely say out loud... what if you're actually afraid of succeeding? I talk about why this fear is more common than you think, how it creates invisible ceilings in your business, and share a mindset exercise to help you become the CEO your growing business needs. Tune i...
Do you ever wonder why your business is thriving on paper, yet you still can't pocket a consistent paycheck? In this episode, I answer a question from a product business owner facing this exact dilemma, even though the numbers show her business is profitable. I share why profit and cash flow tell two very different stories, the money habits that keep founders feeling stuck, and the weekly financial check-in that can change how you ...
Do you wait until fall to think about Black Friday and the holiday season? In this episode, I share why the most successful product-based businesses don't wait until fall to prepare for Q4. Instead, they use the slower summer months to build the inventory, marketing, operations, and team they'll need when holiday demand arrives. I break down my 4-part planning framework. I teach my clients so you can avoid last minute chaos, maximi...
Are slower sales making you question everything you've built? In this episode, I talk about why June and July are some of the toughest months for product-based businesses and why that doesn't mean your business is broken. I share the buying patterns behind seasonal slowdowns, why successful brands create demand instead of waiting for customers to start shopping again, and the strategies you can use to create momentum even during qu...
Are you the person your business relies on for everything? In this episode, I answer a question from a founder who feels like her business only works because she’s constantly holding it together. I share why hustle, control, and doing everything yourself can keep your business stuck, even when revenue is growing. I also break down how to identify where you're still operating like the founder of a smaller business and what nee...
Do you immediately start thinking about a new product every time you want more sales? In this episode, I share where I would look first if I needed to make an extra $10,000 in my product business without creating anything new. I break down the 7 places where product-based business owners commonly leave money on the table and explain why growth is often about activating what's already working instead of constantly chasing the next t...
Are you still relying on Google and social media to help customers find your products? In this episode, I’m joined by Gloria Chou to talk about how AI is transforming product discovery and why traditional marketing strategies are becoming less effective. Gloria shares why trust signals, media mentions, and strategic PR are becoming some of the most powerful tools for helping brands get found online. We also dive into ways pro...
Do you have products in your business that are creating more work than growth? In this episode, I share why one of the smartest ways to scale your product business isn’t adding more products… it’s knowing what to let go of. I break down the 3 categories of products that may be holding your business back, how to identify them using both data and strategy, and why letting go of the wrong products can create more cl...
What if your business feels heavy not because you need to do more, but because you’re still carrying too much? In this episode, I talk about the cost of being overly involved in every part of your product business and why constantly being needed can become the thing limiting your growth. I share the mindset shifts, leadership changes, and operational decisions that will help you step out of daily operational overwhelm and bui...
Are you making more sales but feel more stressed and less free? Let’s fix what scaling (gone wrong) is costing you. In this episode, I talk about one of the biggest misconceptions product-based business owners have: believing that more revenue automatically creates a healthier business. I share the operational and financial issues that keep entrepreneurs feeling constantly stressed, even at higher revenue levels, and how to s...
What actually makes a retailer want to carry your product? In this episode, I sit down with Rebecca Gale, founder of Gale Studio, to talk about what it really takes to build a wholesale-ready brand that customers and buyers genuinely connect with, and why wholesale is about far more than simply getting products into stores. Rebecca shares how her experience working with luxury brands like David Yurman, Patek Philippe, and Piaget sh...
Are you constantly playing catch-up in your business instead of feeling in control? If you’re making inventory decisions based on what’s running low or what just sold, it’s not a time problem, but a planning problem. In this episode, I break down why your business feels reactive and how that’s costing you growth, profit, and peace of mind. I share how to shift from last-minute decisions into proactive, backw...
What happens when your "garage-born" creative outlet becomes an 8-figure empire, and then life suddenly asks you to slow down? In this episode, I’m joined by Ann Williams, founder of Yearly Co. and a long-time Product Boss success story. We talk about the radical shifts required to step out of the "maker" role, the power of saying no to the wrong opportunities, and what it truly looks like to build a business that supports yo...
What if the very thing you’re praised for is the thing holding you back? In this episode, I talk about the cost of being “the strong one” the one everyone relies on, the one who handles everything, the one who never asks for help. While it might look admirable on the outside, constantly carrying it all drains your health, your energy, your relationships, and even your ability to grow your business. Tune in to lear...
Thinking about adding more products to fix slow sales? In this episode, I break down the SKU problem that no one talks about as you grow a product-based business. Did you know more products can drain your margins, dilute your marketing, and create operational chaos? Here’s how to recognize when your product line is actually working against you and how to fix the problem before it costs you. Tune in to learn how to stop managi...
Thinking about quitting your job, but scared it won’t work? In this episode, I sit down with Caroline Gilman, founder of Atlantic Blue Canvas, who grew her product-based business to $2 million in revenue while still working full-time as a CPA. We talk about the mindset of letting go of control, trusting others, and learning how to “fire yourself” from the things holding your business back. Caroline shares what mad...
Betrayal Weekly is back for a new season. Every Thursday, Betrayal Weekly shares first-hand accounts of broken trust, shocking deceptions, and the trail of destruction they leave behind. Hosted by Andrea Gunning, this weekly ongoing series digs into real-life stories of betrayal and the aftermath. From stories of double lives to dark discoveries, these are cautionary tales and accounts of resilience against all odds. From the producers of the critically acclaimed Betrayal series, Betrayal Weekly drops new episodes every Thursday. If you would like to share your story, you can reach out to the Betrayal Team by emailing them at betrayalpod@gmail.com and follow us on Instagram at @betrayalpod and @glasspodcasts. Please join our Substack for additional exclusive content, curated book recommendations, and community discussions. Sign up FREE by clicking this link Beyond Betrayal Substack. Join our community dedicated to truth, resilience, and healing. Your voice matters! Be a part of our Betrayal journey on Substack.
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