Cracka Lack: "No Excuses—If You’re an Artist, Social Media is Non-Negotiable"

In this episode, I sat down with ‪@CrackaLackTV‬, a music executive, social media maverick, powerhouse videographer, and owner of Crackhouse Studios to uncover the real difference between artists who grow a brand on social media and artists who get ignored.

We’re talking All About Social Media from content pillars, personal branding, and the exact moves he used to turn his music hustle into a business empire.

Cracka Lack breaks down how he built a career by mastering social media storytelling about his life—and why every artist needs to start thinking bigger if they want to survive the new music industry.If you're tired of dropping content that nobody cares about, and you're ready to build a brand that actually makes people stop, listen, and support—this conversation is non-negotiable.