S4 Ep22: A Vision for Cambridge: In Conversation with Peter Freeman

How the Cambridge Growth Company is setting the stage for infrastructure-led, inclusive development.

Peter Freeman, Chairman of the Cambridge Growth Company and co-founder of Argent, joins Better Places to share a bold vision for Cambridge’s future. Drawing on his experience delivering major regeneration projects such as King’s Cross, Peter outlines how the newly established Growth Company will tackle the city’s most pressing infrastructure challenges.

With Cambridge facing mounting pressures on transport, water, and energy, the Growth Company’s “infrastructure-first” approach aims to unlock sustainable development at scale, combining new homes, jobs, schools, and public spaces in integrated masterplans. Backed by a new evidence base and expert team, the company will play a central role in attracting long-term private investment.

Peter also stresses that the city’s growth must be inclusive. Connecting all communities to Cambridge’s economic success, through better transport, targeted training, and access to opportunity, is key to creating a fairer future.

Tune in to hear how Peter plans to make Cambridge a global exemplar of placemaking by 2050, and what it means for the region, its people, and its future