S4 Ep54: Larry Scheffler - Co-Founder and Co-CEO of Planet 13

Larry Scheffler, the Co-Founder and Co-CEO of Planet 13, has undoubtedly etched his mark on the global cannabis industry. Planet 13, under his stewardship alongside other Co-Founder and Co-CEO, Robert Groesbeck, is more than just a dispensary; it's an embodiment of the larger-than-life appeal Las Vegas is renowned for. Strategically located right off-strip in the heart of Clark County, Planet 13 isn’t merely a store — it's the very definition of an experiential store. Known as the world's largest cannabis dispensary, it has not only redefined cannabis retailing but also set the bar high for competitors attempting to cultivate what experiential cannabis retail truly means.

With social use licensing now opening up in the Silver State, and Planet 13 acquiring renowned Florida operator Vidacann, Planet 13 is set to have an incredible 2024. We sat down with Larry to talk about his recent acquisition and what the future of Planet 13 looks like. All this and more in this week's episode of Conversations in Cannabis.