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August 29, 2023 53 mins
Closing out our season 4 with Elsie Escobar from She Podcast and Libsyn's "The Feed" podcast! Elsie is a podcasting pioneer with 17 plus years as a podcaster, El Salvadoran immigrant, Co-Founder of She Podcasts with 20K members and the Director of Community and Content at Libsyn- a hosting, distribution, and monetization podcasting platform. However, she did not start out in podcasting, it came to her after being denied multiple times in Hollywood for not looking like what should be a “traditional stereotypical Latina.” Why are we deemed to all look like Jo-Lo, Selma Hayek or a ganster chola, with various degrees of accents in Hollywood! This is the lens we are still perceived in throughout many roles in our careers or have encountered here in the US, whether you’re an immigrant, 1st Gen, 2nd Gen or a 3rd generation Californian-Aztlan Mexican American, like myself. 

Podcasting has accelerated tremendously with the influx of technology, specifically for our community narratives and the technology that is leveraging our voices. We break down the numbers, within the Latino community of listening and to recognize the opportunity to invest in our platforms. The Latino Edison Podcasting Report shows the data, and all the receipts of what our community is listening to our podcasting.  Podcasting is leveraging many voices and narratives, but it's our own narratives, not AI, as an uninterrupted 1:1 dialoge. As Elise states in this podcast, “it’s unbelievably freeing to me, to not be judged by who I DON’T look like.” More POC/women of color podcasting and our LGTBQ+ communities are moving into podcasting, to share HerStories, our ancestral narratives, and our legacy that will not be erased by AI, but will give power to new and stronger generations.  Elsie can be found on ShePodcasts, The Feed from Libsyn and her website ElsieEscobar.com. Graicas. 

This podcast was produced by Theresa E. Gonzales, CEO and Founder of Latinasb2b.com and 5-E Leadership and Marketing.  Audio Engineered and Sound Designed by Robert Lopez of Creates Audio

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