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March 2, 2020 57 mins
Javier Porrata es un joven de 22 años, empresario, cofundador y CEO de Ronpon, la aplicación que te entrega tus bebidas y antojos favoritos en menos de 60 minutos. Luego de varios años de amistad, Javier se sienta conmigo en el estudio de Mentores en Línea y nos cuenta sobre sus años en la Universidad de Puerto Rico, Recinto de Mayagüez y su traslado al Recinto de Rio Piedras, el día que nace Ronpon y la primera reacción de su cofundadora, su hermana. Además, nos cuenta la importancia de establecer campañas y colaboraciones estratégicas incluida su reciente colaboración con Medalla Light para la Serie del Caribe.

Tres "takeaways" de este episodio:
1. No tengas miedo a lanzar tu idea con un MVP (Minimum Viable Product) y mientras vas validando el mercado vas mejorándola hasta que tengas el producto ideal.
2. Aunque la publicidad digital es recomendable ya que es costo efectiva y accesible, la publicidad tradicional te ayuda a crear “brand awareness” y a establecer la marca.
3. Mientras más rápido definas lo que quieres hacer en la vida, más rápido podrás empezar a identificar qué tienes que hacer para lograrlo.

Si todavía no has pedido tu delivery de bebidas o antojos, puedes hacerlo ya en ronponpr.com o descargando la aplicación en el App Store o Google Play; no olvides darle follow a Ron Pon en instagram: https://www.instagram.com/ronponpr/ y a Mentores en Línea: https://www.instagram.com/mentoresenlinea/.
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