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February 1, 2021 85 mins
En el episodio de hoy, entrevisto a Alexandra García, quien es Program Manager para el Diversity, Equity & Inclusion Program de Google. Alexandra me cuenta el rol que tuvo el teatro durante su crianza, la transición a mercadeo durante su bachillerato en Northwestern University, por qué decidió mudarse de Chicago a San Francisco para trabajar en Twitter y cómo llegó a su trabajo actual en Google. También hablamos sobre la importancia de desarrollar "soft skills", por qué las marcas deben establecer un propósito mayor, su rol como mentora en la aceleradora Parallel18 y Alexandra da sus tres recomendaciones para que empieces a crear la narrativa de tu empresa.
 
Tres "takeaways" de este episodio:
1. Tu propósito puede cambiar a lo largo de la vida porque tú también tienes derecho a cambiar.
2. Conoce cuál es el estilo de vida que tienen tus consumidores para que sepas cómo comunicarte con tu audiencia.
3. Invierte en ti porque nadie más lo va a hacer.

Puedes darle follow a Alexandra en Instagram https://www.instagram.com/agarcia86/ y no olvides también darle follow a Mentores en Línea https://www.instagram.com/mentoresenlinea/.
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