31: Building a $1B startup without ego, with Christina Cacioppo

In the modern tech landscape, there are few topics more critical — or, unfortunately, more frequently overlooked and misunderstood by laypeople — than data security. Luckily Vanta has developed a revolutionary solution for how other companies can address the problem of data security compliance, with enormous subsequent benefits for how those businesses can operate safely — and access new market share as a result. In this latest episode of Onward, Fundrise CEO Ben Miller is joined by Christina Cacioppo, Vanta’s CEO and founder, to discuss some of the strategic and leadership insights that have helped guide Vanta’s success and unique growth trajectory. Christina’s leadership and Vanta’s foresight in defining a new, more streamlined way for companies to operate securely are some of the principal factors that contributed to Vanta becoming the Fundrise Innovation Fund’s first investment, in late 2022 and a subsequent year of impressive continued growth. Here, Ben and Christina’s conversation covers some of the key considerations that leaders must face in building a new, disruptive business, such as why learning to focus on a problem is often more fruitful than focusing on a solution; how a stereotypically overlooked topic, like data security, can be leveraged into 25x growth, when properly understood; the importance that iterating and making multiple attempts can be in finally developing a singular, revolutionary product; and what leaders like Christina and Ben look for in the board member, co-leaders, and venture capital partners they choose to work with. 

Have questions or feedback about this episode? Drop us a note at [e-mail].

Onward is hosted by Ben Miller, co-founder and CEO of Fundrise, and Cardiff Garcia, co-founder of Bazaar Audio and host of the economics-focused podcast The New Bazaar (after spending many years as the co-creator and co-host of NPR's The Indicator podcast).

Podcast production by The Podcast Consultant. Music by Seaplane Armada.

About Fundrise
With over 2 million users, Fundrise is America's largest direct-to-investor alternative asset investment platform. Since 2012, our mission has been to build a better financial system by empowering the individual. We make it easier and more efficient than ever for anyone to invest in institutional-quality private alternative assets — all at the touch of a button.  

Disclaimer: An investor in the Fundrise Innovation Fund should consider the investment objectives, risks, and charges and expenses of the Fund carefully before investing. The Fund’s prospectus contains this and other information about the Fund and may be obtained at fundrise.com/innovation. Investors should read the prospectus carefully before investing.

Please see fundrise.com/oc for more information on all of the Fundrise-sponsored investment funds and products, including each fund’s offering document(s).

Want to see the specific properties that make up and power Fundrise portfolios? Check out our active and past projects at www.fundrise.com/assets.