How to design products for India

In this episode of Our Own Devices, our host Nandagopal Rajan, COO, The Indian Express Online is joined by Gazal Kalra and Shalabh Gupta, Co-founders, Nuuk. In this conversation they explore the impact of design innovation on products and the response it receives from customers. They share how they conceptualize their designs and what makes them out of the box. Shalabh and Gazal also share about the vacuum cleaners and mattress cleaners introduced by Nuuk and what makes them Indian customer friendly. To know more about Nuuk and the design innovation that they are bringing, tune into today's episode of Our Own Devices with Nandagopal Rajan.

Produced by Niharika Nanda
Edited by Suresh Pawar