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August 15, 2025 28 mins
TritonLake, as title sponsors of the Ireland Sevens programme, brings you TritonLake Perform – a podcast series that will explore the intersection of sport and business, and in particular, the necessary ingredients when it comes to creating and maintaining a dynamic high-performance culture. Hosted by TritonLake founder and CEO, Conor Smyth, guests on TritonLake Perform will come from the worlds of sport and business and looks into what has helped them to excel in their respective environments while also tackling challenges along the way. In this episode, Ryan Casey, founder of C11 Recovery, joins host & TritonLake CEO, Conor Smyth, to discuss his unconventional journey from working in his father's construction business to building a thriving international enterprise. Ryan shares the deeply personal story behind the name C11 Recovery, he reveals the "all-in" decision-making process that propelled C11 Recovery's rapid growth and offers a candid look at the challenges and triumphs of expanding C11 Recovery across Ireland, the UK, Spain, and the Middle East. The discussion covers the strategic partnerships that have cemented C11 Recovery's position, including being the official recovery partner for Munster Rugby, Cricket Ireland, Basketball Ireland, and securing a prestigious three-year contract with The R&A for The Open. A key theme of the conversation is the powerful intersection of sport and business where Ryan draws parallels between his hurling career and leading C11 Recovery. He explains how C11 Recovery maintains an elite level of service for all clients, from professional athletes like Rory McIlroy and David Clifford to local GAA clubs, making high-performance recovery accessible to everyone. Looking ahead, Ryan shares his vision for C11 Recovery, focusing on fostering an enjoyable and fulfilling work environment for his team, believing that this internal culture will naturally translate into an exceptional experience for clients. He concludes with a powerful message about the true cost of success, emphasising hard work, sacrifice, and a "little bit of delusion" as key ingredients for building something from the ground up.
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