The Hill Unscripted

Season 2, Episode 15 – In this episode of The Hill Unscripted, Bob Kitchen, one of the owners of Maple Hill Golf, shares his honest, from-the-heart perspective on the Good Good and Callaway Golf controversy — the ad that shook the golf world in August 2026.

Bob isn't here to condone violence of any kind. But he is here to ask a bigger question: does one mistake — one poorly landed movie parody — get to define...

Season 2, Episode 14 – Welcome back to The Hill Unscripted — the official podcast of Maple Hill Golf! Every two weeks, host Bob Kitchen brings you real talk from inside the golf world. In Episode 14, Bob sits down with his brother Andy Kitchen to talk golf trips, equipment myths, the golf ball debate, mini drivers, and so much more — completely unscripted.

This episode is packed with hot takes, brotherly banter, an...

Welcome to Season 2, Episode 13 of The Hill Unscripted! 🎙️

Join Bob Kitchen from Maple Hill Golf as he sits down with Adam Rehberg, Senior Marketing Manager at Bridgestone Golf, for an in-depth conversation about the golf ball industry, product development, and the story behind Bridgestone's game-changing RX series.

In this episode, you'll discover:

✅ Adam's unique journey from civil engineering student to assistant golf pro to 15 ye...

Season 2, Episode 12 – In this special Father's Day episode of The Hill Unscripted, Bob Kitchen sits down with his oldest son, James Kitchen, for an honest conversation about golf, family, growing up in the golf business, and preparing for the next chapter of life.

James recently graduated from Byron Center High School and will be heading to Michigan State University this fall to study engineering. Together, Bob and James refl...

Season 2, Episode 11 – In this special episode of The Hill Unscripted, Bob Kitchen sits down with his father, Rich Kitchen—known to thousands simply as “The Pro.”

With 51 years of experience at Maple Hill Golf and back-to-back NGCOA Player Development Awards, Rich shares the philosophy that has helped introduce thousands of children and adults to the game.

Topics include:

- How Maple Hill's junior golf programs...

Season 2, Episode 10 – In this episode of The Hill Unscripted, Bob Kitchen breaks down everything happening in the golf world right now—from LIV Golf drama and mini driver hype to zero torque putters, golf ball fitting, and the future of equipment.

BK gives his honest take on:

- Aaron Rai’s surprising PGA Championship win

- Why mini drivers are exploding in popularity

- The confusing future of LIV Golf

- Whether zero t...

Season 2, Episode 9 – In this special Mother’s Day episode of The Hill Unscripted, Bob Kitchen sits down with his mother, Nancy Kitchen, for a heartfelt conversation about family, golf, memories, and the journey behind Maple Hill Golf.

Nancy shares stories about raising Bob and Andy, how the family business started, their favorite golf memories together, and what it’s been like watching the next generation take ove...

Season 2, Episode 8 – In this solo episode of The Hill Unscripted, Bob Kitchen (BK) goes OFF on the golf industry.

With over 30 years in golf retail, BK breaks down the biggest myths, bad advice, and marketing lies that are costing golfers money—and hurting their game.

From zero torque putters to overpriced shafts, golf ball selection, and club fitting… this is the honest truth most companies won’t tell you.

T...

Season 2, Episode 7 – Bob Kitchen is joined by his brother Andy Kitchen and Maple Hill GM Steve Strock to break down their unforgettable trips to the Masters at Augusta National—just as Rory McIlroy made history.

From exclusive access at Berckmans Place to walking the course on Championship Sunday, they share what it’s really like inside Augusta—from the insane green speeds and elevation changes to the no-pho...

Season 2, Episode 6 – In this episode of The Hill Unscripted, Bob Kitchen sits down with Harry Nodwell, Wilson Golf’s Global Product Line Manager, for an honest, behind-the-scenes look at one of golf’s most overlooked — and fastest rising — brands.

From his journey at MyGolfSpy testing millions of golf balls to now leading global product development for Wilson, Harry breaks down what really matters in g...

Season 2, Episode 5 – In this episode of The Hill Unscripted, Bob Kitchen sits down with Tim Heffelfinger, Mizuno Golf sales rep, to break down what truly separates Mizuno from the rest of the golf industry.

From replacing a 30+ year legend to covering one of the largest territories in the Midwest, Tim shares his journey into the Mizuno brand — and why it’s gaining serious momentum as a complete golf company, not j...

Season 2, Episode 4 – In this episode of The Hill Unscripted, Bob Kitchen welcomes Sam Bettinardi, President of Bettinardi Golf, for a deep dive into one of golf’s most respected family-run brands, and where it’s headed next.

Following last season’s conversation with founder Bob Bettinardi, this episode shifts to the next generation. Sam shares how he went from growing up around the shop to leading a company ...

Season 2, Episode 3 – In this episode of The Hill Unscripted, Bob Kitchen sits down with longtime family friend and Callaway sales rep Mike Dykema for a conversation that blends cutting-edge golf technology with a 50-year relationship built on trust, loyalty, and love for the game.

Bob and Mike reflect on the deep history between the Kitchen and Dykema families, dating back to their fathers’ legendary careers in golf equ...

Season 2, Episode 2 – The Hill Unscripted, Bob Kitchen sits down with Maple Hill Golf’s head fitter and longtime friend, William “Dub” Ogden, for a wide-ranging, unfiltered conversation covering golf gear, industry drama, and life behind the scenes at one of the busiest fitting centers in the Midwest.

Dub shares how he went from selling doors and windows to leading Maple Hill’s fitting department, how b...

Season 2, Episode 1 – The Hill Unscripted returns for Season 2 with a heavy hitter: Guerin Rife, the legendary designer behind Rife Putters and Evenroll Golf.

In this in-depth conversation with Bob Kitchen, Guerin walks through his journey from metal shop entrepreneur to industry innovator — revealing how he changed the putting game forever through groove technology, Sweet Face, and the iconic Two Bar Putter that took th...

Episode 17 – In this special episode of The Hill Unscripted, host Bob Kitchen sits down with one of the most respected names in golf — Bob Bettinardi, founder of Bettinardi Golf — for a wide-ranging and personal conversation that covers everything from CNC precision to celebrity putters, major wins, and the future of the flatstick.

Bettinardi opens up about:

- How he went from engineer to golf industry disruptor, pi...

Episode 16 – In this episode of The Hill Unscripted, host Bob Kitchen delivers a packed session of golf business insights, product tips, and holiday shopping help — just in time for Thanksgiving.

Bob kicks things off with a sincere apology about a brand mention in a previous episode, reinforcing his commitment to keeping the podcast honest, informative, and professional.

Then it's onto big stories in the golf world:

- Call...

Episode 15 - Internet Golf Booms, LIV Changes, and The Truth About Trade-Ins

In this episode of The Hill Unscripted, Bob Kitchen breaks down some of the biggest shifts in the golf world — from viral tournaments to how retailers handle your trade-ins.

Bob starts with the incredible success of the Internet Invitational, which has pulled in 5.1 million viewers, surpassing PGA Tour ratings. He shares his own vision for a new kind o...

Episode 14 - In this episode of The Hill Unscripted, host Bob Kitchen sits down with two of Michigan’s top golf instructors — Terry Ernst and Jeff Caminiti — for a deep, insightful conversation about what it really takes to improve your game, enjoy the process, and stay passionate about golf at every level.

Terry and Jeff bring decades of teaching experience, from running junior academies to earning recognition amo...