The Digital Dominance Podcast

Are your product roadmaps stuck in feature overload? In this video, we dive deep into outcome-based roadmaps – the agile approach that shifts focus from “what” to “why,” driving real results like boosted retention and revenue.

We’ll cover:

• What outcome-based roadmaps are and how they differ from traditional ones

• Key benefits for teams and businesses

• Step-by-step guide to creating your own

• Real-world examples, best practices, t...

Are you a Product Manager tired of misaligned teams and stalled projects? In this comprehensive video, we dive deep into goal-based roadmaps—the strategic tool that ties your product’s vision to actionable outcomes. Learn how to align with OKRs, prioritize features using RICE, build flexible timelines, and avoid common pitfalls like scope creep.

What you’ll learn:

• Key components: Vision, objectives, KPIs, and more

• Step-by-step cre...

we dive deep into feature-based product roadmaps—what they are, their benefits, drawbacks, and how to create one step-by-step. Whether you’re a product manager, developer, or stakeholder, learn how to align your team, prioritize features, and drive product success with practical tips, tools like Aha! and Productboard, real examples, and alternatives for flexibility.

Timestamps: 00:00 - Intro: What is a Feature-Based Roadmap? 02:...

🚀 Dive deep into the world of product management and discover why it’s the ultimate bridge between innovation, customer needs, and business growth! In this comprehensive guide, we break down the essential roles, strategies, and real-world examples that make product managers indispensable in today’s competitive landscape.

Whether you’re a aspiring PM, business leader, or just curious about how top companies like Apple and Tesla thri...

In this video, we dive deep into the Product Management Lifecycle (PML) – a cyclical, agile framework to build, launch, and sustain winning products. Based on the Product Focus model, we’ll cover all 6 stages: Innovation, Analysis, Development, Go-to-Market, In-Life, and End-of-Life. Learn how to boost revenue, reduce time-to-market, improve quality, and drive business growth while optimizing your product’s “Sales-Time” curve.

Wheth...

Ready to level up your Product Management game? In this video, I break down the ideal PM workflow—from consumer research to rapid prototyping and testing. Whether you’re a newbie PM or a seasoned pro, these 8 steps will help you align teams, solve real user problems, and launch products that crush it!

Here’s what we cover:

1. Consumer Research: Build buyer personas and analyze markets.

2. Identify Problems: Uncover pain points with da...

Not all Product Managers are the same. From Digital to Growth to AI, each PM role has a unique focus, skill set, and impact.

In this video, we break down the 9 types of Product Managers you’ll find in today’s product world:

1. Digital Product Manager

2. Product Marketing Manager

3. Growth Product Manager

4. Technical Product Manager

5. Product Owner

6. AI Product Manager

7. Platform Product Manager

8. Product Analyst

9. Product ...

What’s the difference between Product Thinking and Design Thinking? 🤔

In this video, we’ll break it down step by step:

• How Design Thinking helps uncover user needs through empathy, creativity, and iteration

• How Product Thinking ensures alignment with business goals across the entire product lifecycle

• Real-world examples that show when to use each mindset

• Why the best product managers blend both for long-term success

...

Understanding your users is the foundation of great product management. In this video, we break down user personas, user stories, and user journeys—and show you how they all connect.

You’ll learn:

• What user personas are and how to create them with real data

• How to write effective user stories that drive feature decisions

• How to map user journeys to uncover pain points and reduce bias

• Practical examples and tips for produ...

Most MVPs fail—not because the idea was bad, but because the team overbuilt something nobody actually wanted.

Let’s clear up the confusion.

A Minimum Viable Product (MVP) isn’t:

• A “lite” version of your dream product

• A placeholder for your final launch

• A prototype in disguise

👉 It’s the simplest usable version of your product that lets you test a key assumption with real users.

The best MVPs do one job well: they...

🚀 Ready to supercharge your organization’s agility? In this video, we dive deep into Disciplined Agile (DA) – the flexible process decision framework that combines Scrum’s iterative power, Kanban’s flow mastery, Lean’s waste-eliminating efficiency, and more to help teams and enterprises optimize their ways of working (WoW).

Whether you’re a Scrum Master, Agile Coach, Project Manager, or business leader, discover how DA’s people-fir...

🚀 Ready to supercharge your software development process? In this in-depth guide, we break down Feature-Driven Development (FDD) – the agile methodology that builds apps around client-valued features with lightning-fast 2-10 day iterations. Born in the late ’90s by Jeff De Luca and Peter Coad, FDD is perfect for enterprise projects needing structure, scalability, and real results.

What you’ll learn:

• Core principles like domain mod...

In this comprehensive video, dive deep into Nexus – the lightweight scaled Scrum framework created by Scrum co-creator Ken Schwaber. Perfect for organizations with 3-9 Scrum teams working on a single product, Nexus minimizes dependencies, ensures integrated increments every Sprint, and keeps Scrum’s core principles intact. We’ll cover its purpose, theory, key elements like the Nexus Integration Team, events (from Cross-Team Refinem...

we dive deep into Large-Scale Scrum (LeSS) – the lightweight framework that scales Scrum for multiple teams working on one product. Created by Craig Larman and Bas Vodde, LeSS keeps things simple, customer-focused, and agile, without adding unnecessary bureaucracy.

What you’ll learn:

• Core LeSS principles and frameworks (LeSS vs. LeSS Huge)

• Key roles, events, and artifacts

• Step-by-step implementation, common challenges, and s...

In this comprehensive guide, dive deep into the Scaled Agile Framework (SAFe) – the go-to methodology for large enterprises scaling Agile and Lean practices across multiple teams. Whether you’re a project manager, leader, or Agile enthusiast, learn how SAFe aligns strategy with execution to deliver value faster in a disruptive world.

What you’ll discover:

• Intro & Overview: What is SAFe and why it matters for business agility.

• Hist...

Lean software development isn’t just a buzzword—it’s a proven way to build better SaaS products faster while cutting waste and focusing only on what matters to customers. In this video, I’ll break down the 7 core lean principles, show how they apply to B2B SaaS, and share practical tools like value stream mapping, experiment canvases, and metrics that actually drive growth.

If you’re a product manager or SaaS leader, this will h...

Struggling to choose between Scrum and Kanban? Why not use both.

In this video, I’ll explain Scrumban — the hybrid Agile framework that blends the structure of Scrum with the flexibility of Kanban. Perfect for product managers and marketing teams who need structure but also want the freedom to adapt to changing priorities.

You’ll learn:

• What Scrumban is and why it matters

• How to implement it step by step

• Best practices ...

Kanban is one of the most practical Agile frameworks for managing workflows in both product development and marketing. In this video, we’ll break down the fundamentals of Kanban, how it compares to Scrum, and why it helps teams improve focus, reduce bottlenecks, and deliver faster.

You’ll learn:

• What Kanban is and how it works

• The power of visual boards and WIP limits

• When to use Kanban vs. Scrum

• How product and marketin...

Master the Scrum framework with this complete step-by-step guide tailored for software and B2B SaaS teams.

We cover everything from the basics of Agile and Scrum principles to advanced practices for scaling across multiple teams.

What you’ll learn in this video:

• Scrum roles: Product Owner, Scrum Master, Developers

• Key ceremonies: Sprint Planning, Daily Scrum, Sprint Review, Retrospective

• Scrum artifacts: Product Backlog, Sp...