June 7, 2024 • 34 mins
ICYMI: Hour Two of ‘Later, with Mo’Kelly’ Presents – Thoughts on Best Buy joining iFixit in shutting down its Samsung repair program AND a look at ways you can help NASA identify clouds with the NASA Globe Observer app on ‘Tech Thursday’ with regular guest contributor; (author, podcast host, and technology pundit) Marsha Collier…PLUS – A new investigative report has revealed the Newsbreak App uses AI to write stories AND Swedish furniture manufacturer IKEA is hiring employees to work at its new, virtual IKEA store that exists solely within the online gaming platform Roblox - on KFI AM 640…Live everywhere on the iHeartRadio app
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Episode Transcript
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(00:00):
You're listening to Later with Moe Kellyon demand from KFI AM six forty.
Let's talk about our phones and whysometimes they just don't work. But let's
do it with Marsha Collier, who'sback. She joins me in studio.
Happy Thursday to you, Marshall caller. How are you doing? Hello,
mo, how are you? I'mdoing well. And it's it's almost like
we cannot live our lives without ourphone. Last sed when I was talking
(00:24):
about, uh, the etiquette ofwhen to call, when not to call,
when to text, when not totext? Text me, just text
me, thank you. That's all. Keep it simple, right, keep
it simple, And that's right.But we're still so very dependent on our
phones. They do break physically breakthe issues with maybe the screen from time
(00:45):
to time, and you got toget them fixed. And I'm reading these
various stories that I'm concerned because itseems like it's a racket. And what's
this I'm reading about. Let's saySamsung and I fix it, and there's
this weird relationship they have. Yeah, you know, remember there's the right
to repair, yes, And Iwas one of the people who were I
(01:07):
want us to have the right torepair if you want to repair your own
phone, if you want to attemptit, and you will accept the responsibility
for breaking it, but save alot of money by doing it yourself.
You go to a website called Ifix It. They've got instructions, they
sell your parts, they sell youtoolkits. It's great, you can do
(01:27):
it yourself. And the state ofCalifornia this is a very green thing to
do, is fix your own tech. Right what everybody has a drawer of
old tech. That's starting this year. Tech companies have to produce manuals and
supply the parts for their products forseven years. So you know, you
(01:49):
can't say, oh, it's twoyears old, we don't have the post,
but we do have a new phonewe can sell you. That's right.
Funny about that. So, speakingof which, looked into it and
I came up with a story andit was I fix It was breaking up
with Samsung, and the CEO says, Samsung's approach to repair ability does not
(02:10):
align with our mission. Yeah,that doesn't make sense to me. And
I go ahead and I read thearticle and it seems they had an agreement
with Samsung and this is the companythat will sell you the parts and sell
you the instructions, and the pointwas if they were getting a battery,
(02:31):
it was glued to a full screen. So in other words, the customer
would have to buy that whole unitor let's say one hundred and fifty dollars
versus like a pixel battery or aniPhone battery which costs fifty dollars, but
the battery doesn't have anything to dowith the screen. I just wanted a
(02:52):
battery because my two year old batteryhad degraded and it wouldn't hold a charge,
which has been known to happen andwe've talked about it. Yes,
I want back to replaceable batteries onmy line. So then I keep reading,
and then I read that Samsung requiredI fix It to share consumer's email
(03:13):
addresses and parts, purchase history,and sign a waiver before buying, which
is not their policy to do.No, I mean, they just sell
you stuff. That that's their job. They give you the instructions, they
sell it to you. They don'twant you blood type, so you know
this, I can see where thatdoes not align with their company mission.
(03:36):
The California law goes into effect Julyfirst, twenty twenty four. That I
talked about and it's for any devicesold after July first, twenty twenty one.
Interesting. I fix It was notgetting the parts for the Samsung S
twenty two. That was the lastone they got. They haven't gotten the
(03:57):
twenty three, the twenty four,the flip five stending correctly twenty two they
should be because that's twenty twenty twoafter the twenty twenty one the mandate.
Yeah, so no one has calledthem onto the carpet for this as of
yet. Well, I fix Itbroke up with it. So I'm reading
the article and I keep going andI find that best Buy is shutting down
(04:21):
it's Samsung repair program. Why okay, okay, so best Buy not doing
Samsung repairs. No. I fixIt says, we're severing our business relationship
with you, Samsung because you're notholding to the agreement allowing us to fix
your Samsung phones after the release dateof twenty twenty one. Right, so
(04:45):
best Buy was not selling you thepart. So that's not a right to
repair issue. But the point isthey're out of it. I mean now
it's more expensive for them, andSamsung was the geek squad is shutting down
everything down. It's a Samsung authorizedservice program where the people were trained to
(05:08):
do it. So now they willstill repair things, but they may use
aftermarket parts. You kind of likeyour car. If the Samsung brand battery
isn't available, they'll sell you aKwanza battery that can be good and bad
depending on the part and manufacture.But then again, it's the consumer's choice
(05:30):
to make the decision right, right, as long as they know what they're
getting. Exactly. So we've gottwo people breaking up with Samsung, and
just then I keep digging because nowI want to know what's going on.
Samsung headline extends partnership with you BreakI Fix for device repair. So they
(05:54):
basically want to just have the spousein this technical marriage becomes so unhappy they
would leave on their own so theycould marry someone else. Exactly. It
seems they've had a relationship since twentyeighteen. Oh they were cheating then,
yeah, so they could get theirphone fixed there. And by the way,
I have to say, I usedto love Samsung phones. I used
to use them all the time.And I actually sent something to repair.
(06:18):
It took a week and a half, but you could track it through the
system. It was very efficient andreally good and I was very happy with
it. But we we live ina world of I want it fixed now.
Yeah, so you go to aU break I Fixed store and yeah,
they'll repair it now. Ninety fivepercent of their repairs are done in
(06:39):
one day. I've only had oneSamsung four excuse me, one Samsung phone.
It was the Note four. Iliked the phone. I didn't like
all the bloatwear that they had onit back then, all the Samsung proprietary
software that you had to use insteadof the other stuff that I want to
use, Like it didn't even syncwith the fitbit back then. Yeah,
(07:00):
exactly. I'm writing my second bookon Android phones, and I actually have
to take a separate screenshot of Samsungbecause they have to put their flavor on
everything, and I like a pureAndroid product. So anyway, this is
all going to be Definitely, it'llall fall out. But know that you
can still go to you Break IFix. You can still buy Samsung parts
(07:26):
direct from Samsung. But you knowyou're gonna have to sign a thing saying
I know I broke my phone.So they just want you to jump through
more hoops. They will adhere tothe letter of the law, but not
the spirit and bravo to the IFix It guy for saying forget this,
We're not doing it. When wecome back, Marsha Calier, I need
(07:46):
to understand what NASA is doing onlinewith this Globe Observer app. You're gonna
love it. It really is cool. Okay, can't wait. It's Later
with mo Kelly. Marshall Callier joinsme in studio. K I AM six
forty, Live everywhere on the iHeartRadioapp. You're listening to Later with Mo
Kelly on demand from KFI AM sixforty. It's Later with mo Kelly.
(08:09):
We're live everywhere in the iHeartRadio app, and I'm continuing my conversation with Marsha
Carlier, who joins me in studio. Now, tell me about this Globe
Observer app from NASA. Well,I think it's such a California wonderful thing.
I mean, it's a peaceful thing. It's a wonderful thing. But
(08:30):
it's also a legit thing. Solet me give you its you know,
stats here sponsored by NASA, theNASA, National Science Foundation, Noah and
the State Department put this app together. And what it does is it gives
scientists and observations from regular people,not just satellites of what's going on in
(08:52):
the world, not people. Butfor instance, NASA is very interested in
clouds. They assa Langley Research Centerin Virginia wants to have you to lay
on the grass and take pictures ofclouds that you see and the app,
which is called globe Observer, willeven guide you along and tell you how
(09:18):
to take the picture, what angleyou should take it from. And because
satellites they see the clouds from thetop, they don't see them from the
bottom. And a lot can belearned from getting a full picture of weather
formations and things like that. Andthen you send it in and what's kind
of really cool, they compare nowif a satellite has the same picture of
(09:43):
the area that you've taken from below, they will put the two together and
it'll become part of a submission ofsatellite data. And they may even send
you back a personalized email with allthe scientific data that came from your picture.
And your chances are really good.So you know, if there's going
(10:05):
to be a satellite, you cancheck that on another app that NASA has
and they might even thank you foryour contribution. That's very cool. That's
very very cool. I'm just ittook me a minute to download the app
and go through all the hoops ofgetting a log in. But once you
(10:26):
get past that to get to thecool stuff, well, and then I
think, I don't know, maybeit's the National Science Foundation. Part of
it is a Mosquito Habitat mapp thatyou go and you check it out and
they give you instructions on what todo. When you see identify potential mosquito
habitats. You'll be asked to findwater sources and this is all. If
(10:52):
you see the larva, you canuse to sample and count them, and
they tell you how to do this, and then you'll select representative mosquito larva
for close up photos to identify itsgenus, because I don't know how to
tell anything about mosquito. Don't youremember that from school? Genus phylum ordered
(11:13):
all that you have to hold uptheir back law. Look, I was
not that good in science, butI do notice that the wealth of applications
of crowd sourcing science and allowing peopleto use the phone in their hands right
where the right where they are,to provide a literal, substantive, comprehensive
(11:37):
picture of our world. And weall know how valuable this is. You
were talking about earthquakes earlier. Iwas at the epicenter of the Northridge earthquake.
My house was a disaster. Ithink everything would have benefited. One
of the things you're supposed to havehere is land cover, so in a
disaster or something like that, youcan get down to ground level and take
(12:00):
a picture, take pictures where theydon't normally get pictures, and submit them.
And if there's a particular event,the app will ask you certain pictures
to take that they need for scientificexamination. So I mean, not only
are you doing a good thing,it's creative. It wakes up your mind
and hey, you can lie onthe grass and look at the clouds and
(12:24):
what's wrong with that? Bill WhynaJust I can't imagine anything better. I
do envy kids, young students today, because there are more tools today than
ever before to learn about the worldin which to live. We had encyclopedias.
Not I love computers. I couldsit down with a volume of the
encyclopedia for a day. No Idid, but it was limiting and it
(12:46):
you know, I had funking wagonlesat home, and there was a Encyclopedia
Britannica at school, but it didn'tchange, and it did, and it's
usually was very old, or atleast in my schools, they were old
and they were not up to date, and it didn't have the range of
possibilities of what kids would want tolearn about. It was very limited.
But what's the deal with this wordlearnings? Well, come on, what
(13:11):
that I was in school forty yearsago, so it's a little bit different.
Now it's the English language. Youhave to evolve into it whatever anyway,
So I have to tell you closingit, this is like super important.
Do you like donuts? Yes?Tomorrow is National Donut Day Friday,
(13:31):
June seventh. At Krispy Kream.You show up, you get a free
donut just for being you. Look, all I need is a cream glaze
donut and everything is right in theworld. And that's if you ever have
the Krispy Kream Hot off that linehot well yeah, yeah, bests,
So tomorrow they're free. You canalso buy a dozen original glazes for only
(13:54):
two dollars and I would eat thewhole box. That's the only problem.
If you put twelve of them infront of me, I could easily do
nine or ten of them in onesitting I haven't had a donut, and
over a year you're like crack andthen not that I know Duncan. Duncan
who you know, had to changethe name of their company because they didn't
(14:15):
spell the name was the word donutright right, So it's Duncan at Dunkin
Donuts. You can get a freeglazed donut at any location in America,
but you have to buy a beverage. So this is only good on Friday.
And that's tomorrow. And I'm goingto get a donut now. I'm
going to have to stop buy KrispyKreme tomorrow. I'm getting on a plane
(14:37):
tomorrow, but it'll be early enoughfor I have time to stop by a
Krispy Kreme. That's not too farfrom me getting on a plan. I
love getting on a plane. Idon't. I love taking off on a
plane. No, love getting intothe air. It's stressful for me,
really yeah. Yeah, and it'stoo early to have a drink. There's
that. Yeah, the best flightof like maybe seven eight pm, you
(15:01):
know, maybe a little that's notme. That's not my thing. That's
not my thing. I know meeither, so you know, but I
love it. I get on aplane and I start getting happy and excited
and thrilled. Really, I hatethe whole travel process, and the longer
I'm on that plane, the happierI am. Give me a fifteen hour
flight and I'm in heaven. Well, you would be very happy with me,
(15:22):
because I'm to be getting on afourteen hour flight before the month is
over, going to Korea. SoI will think of you. But I
put it this way. It's betternow because they have more creature comforts.
I can get the internet, andI can get enough movies and distractions where
it's not as bad as it waslet's say fifteen twenty years ago. Well,
(15:43):
I will tell you because I usedto go to Asia a lot before
the pandemic ruined my life. Buttake miltonin with you a little bit,
tiny bit. Well, I haveto schedule it because I'll be getting on
the plane at twelve o'clock. Yeah, there's a website called timeandate dot com,
which I'll use it all the time. Yes, there you go,
(16:04):
Yes, nerd look. Nerds likethis kind of think the same way.
I love you as well. It'salways great to see you. I'll see
you next week, Yes you will. But bye, you're listening to Later
with Moe Kelly on Demand from KFIAM six forty. When I saw this
article late last night, I said, this has Mark Ronner written all over
(16:26):
it. And I say that notto be funny, but because Mark Ronner
this is his I told you somoment. I think that's fair to say.
I take no pleasure in it.In fact, what did I text
back to you? It was justsomething like, oh god, yeah,
because it's it's almost like it's notthat we didn't think it was going to
happen, but when it's put inyour face, and how pervasive it's been
(16:51):
happening for years. Even before wewere really seriously consistently talking about AI,
Mark was talking about not only thelimitations of AI, but how it was
going to be the death of usall. Is that fair to say?
Maybe a slight exaggeration, but actuallynot that much of one. A Wednesday
(17:15):
Reuters report found that news Break it'sa news app. In fact, I
had it on my phone, andnews Break would position itself as a local
news app. You'd be able tofind news what's going on right around you,
right where you are, and forme, that could have utility.
It would have all the big newsoutlets and portals, so it was legitimate
(17:37):
in that respect, but it alsohad these other kind of fly by night
websites that are kind of sketchy,but you have to use a discerning eye.
But a Reuter's report found that NewsBreak used AI, and there's nothing
wrong with that just in using it, but it used it at least forty
(17:59):
times since twenty twenty one. Wewere basically still in the pandemic since twenty
twenty one. To publish here wego, mark inaccurate stories, post stories
from other sources using fake bylines,and take content from competitors outright thievery and
(18:19):
dishonesty. For example, two AIbased stories on Newsbreak incorrectly stated that Pennsylvania
based charity Harvest nine to twelve washosting a twenty four hour health clinic for
the homeless. They were not.It was just made up. And if
you're really really paying attention, ifyou look at some of the authors and
(18:42):
their supposed bylines, that's how youcan figure whether it's an aipiece, because
they don't exist, they don't havea social media presence. If you can
find me a writer or an authorwith no social media presence, then it
most likely is AI. It's amade up name, it's a made up
persona. Yeah, it's like thefamily circus, not me, little ghost
(19:03):
character that's responsible for all the badstuff that happens in anything that gets broken.
These things can't function without plagiarizing livinghuman writers. I mean that alone
should give you pause using it.And I got to tell you, as
a career long journalist for the mostpart, I mean, I've done other
things, but I've mostly been ajournalist my whole career. We are hard
(19:26):
wired to do everything we possibly canto be accurate, and if we mess
something up, to correct it.And let me tell you, the correction
process is humiliating and painstaking, especiallyat a newspaper. You just don't do
it. You take extra extra care. And what extra care does an algorithm
or a program need, Well,it doesn't apply. Not only that you
(19:49):
have these bad actors who are moreconcerned with clicks. They would rather you
just consume the content. It doesn'tmatter whether it's fake, it doesn't matter
whether it's made. And let's beclear, this is not a new phenomenon.
The use of AI is not new. We were talking about earthquakes at
the beginning, and I use thisexample before, but it reminds me la
(20:11):
times. For example, has thisname called the quake bot, where if
there's an earthquake, an AI botwill automatically generate a report on it that
is ready to be published, butthere's still a human element where an editor
will look over and make sure it'saccurate and it's ready to be published,
(20:32):
but it's generated by an AI softwareprogram. There are some things that you
can trust AI with, but youdo need human experience and judgment. And
there's a reason for these old sayings. They're not just bs. The sayings
like nothing worthwhile is easy, oryou get what you pay for those are
true, and they're especially true withAI people. Companies want to save money
(20:52):
by not hiring humans and paying thema living wage and benefits, Well,
this is what you get. Andthere's also another downside to this. It
further undermines confidence in news media.I don't think that the average person can
discern between a reputable news source anda fly by night web portal. You
(21:15):
can't put them on the same level. And unfortunately, far too many people
will want to hand me an articlefrom something something something dot something something something
dot co that has has only beenaround for four days and fifteen minutes and
want to say, see this isthe truth because it confirms their bias on
a certain issue. And they say, that's why I can't trust the mainstream
(21:37):
media. We don't understand the differencebetween a blog, a website and a
legitimate news outlet. Yeah, andby the way, rip the Epoch Times.
You can you can google that,right, Google that if you don't
know what I'm talking about. Wedon't have time to get into that in
detail. But you know, wehave to be in the post Walter Cronkite
(21:59):
era. We gotta be smarter consumersof news because everything's fragmented and legitimacy is
a real serious issue. When itcame to AI tools and fake bylines,
news Break appears to have used fivefake names as bylines for AI generated repostings
repostings of stories from other sites straightup thievery. Using fake names may have
(22:26):
changed some elements around the perimeter,so it seems just slightly different, but
they were stolen stories. Past Newsbreakconsultant and former Wall Street Journal executive editor
Norm Perlstein flagged the issue in aMay twenty two company memo to News Break
CEO Jeff Zing, writing quote,I cannot think of a faster way to
(22:51):
destroy the news Break brand close quote. He wasn't wrong, but they just
kept on doing it. And here'sthe thing. This word I have I
roach theory, and I think it'sapplicable here we know about news Break.
Do you really think it's the onlyI'll say, web or news aggregator which
is doing this? Do you reallythink it's the only one? And I
(23:15):
use it. I'm gonna start makingsome comparisons. Another news aggregator that I
use is smart News, and it'san easy way to aggregate all the major
news websites. But there's some questionableones on there with questionable names with no
social media presence, and like,hmm, I'm waiting for the shoot to
drop on them as well. Yeah, I always click through to the source
(23:37):
so you know where it's coming from. I always do that. I think
we're gonna be real sorry that welet this happen, because I think it's
gonna have real serious consequences. We'realready just fire host with disinformation constantly.
Are we gonna be sorry? Though? Mark, I would push back on
that because I think not that ignoranceis bliss, But I believe people are
more comfortable with finding information, notnews, but finding information which confirms their
(24:03):
worldview, even if it comes tothe detriment of the news industry as we
know it and to the detriment ofinformation confidence as we know it. Yeah,
people will enjoy that in the shortterm. But look at what's even
happening now and where we are,which is absolutely through the looking glass in
some respects as a country. Thereare nations around the world looking at what's
(24:26):
going on here with all our disserentinformation and just kind of wondering when it's
all going to implode. I'll tellyou, I avoid things that I know
are generated by AI, whether it'snews or art, especially art that's just
insidious. It's putting people out ofwork, real artists. I essentially boycott
things that I know are AI,and I'm going to start complaining about it
(24:48):
when I see it in places too. Yeah, it's this is tough,
Mark. It's tough because go ahead, say it, say it, say
it. I I hear you.I hear you, Mark. But unfortunately
it's past that point. It's pastthe point of no return. This goes
back to the point I was makingthe last time we discussed it. There
(25:11):
are not millions, but billions ofpeople around the world who just look for
confirmation of their ridiculous beliefs on socialmedia, and news is news is literally
pointed at as being the source ofall mistruths. As insane as that sounds,
(25:32):
Reputable news sources are all on thetake, and that's just the over,
over and under on it. It'sjust this is where we're at.
And unfortunately, younger generations are notadopting the truth that you know, Mark,
They're just not. Younger generations areliterally going around saying, see,
I told you birds aren't real.I saw it on social media. It's
(25:53):
not sustainable, though, is mypoint? Yes, Wait, what do
you mean by not sustainable? Howignorance is forever? Right? Ignorance has
no limit. It's die well,I'll tell you, just the same way
that you can't sustain your life ona diet of junk food, you can't
sustain a society on a diet ofdisinformation. And we're seeing the results of
(26:17):
that right now, and it's goingto get worse. If if there's no
regulation, you say, there's nogoing back. Regulation is going back?
I don't know. I don't knowif you can put that excrement back in
the horse's ass. You can't.Unfortunately, I don't know if you could
can go back to a world whichno longer exists. There is a point
(26:37):
of no return. There is sucha thing as going so far that you
can't find your way home. Theonly reason that we know that home used
to exist is because some of usare old enough and more committed enough to
remember what it looked like, whatit felt like, and understand its importance.
I don't think this world values facts. That's the only way I can
(26:57):
put it. It's really when youtake stock of especially the United States right
now, and the fact that courtsof law are essentially the only place where
you can't bs anymore. Media isa lost cause. I don't know.
Did you just say the courts?I don't know. Maybe you haven't been
watching the news too closely. Imean, you have you not been paying
(27:18):
attention to all of the different chargesthat are being dropped against former President Trump
by the courts. Look at thetime, if I am six forty,
we're live everywhere on the iHeartRadio app. We're gonna lighten it up and talk
about Ikea when we come back.You're listening to Later with Moe Kelly on
demand from KFI AM six forty andI had maybe four or five apartments before
(27:41):
I bought my first place. Ineach everyone it was a ritual need a
new furniture because anyone who has evergone to Ikea knows that once you build
something of Ikea, you can't moveit. You definitely can't go from one
place to another. It is notgonna survive it. It is not meant
(28:03):
to last in more than one location. And I'm just like everyone else.
I'll put all that Ikea stuff togetherand have four or five pieces left over
and have no idea whether it's supposedto go, or have not enough pieces
and can't figure out what to do. What am I supposed to do?
Get someone on the phone. No, you're just asked out, as they
say. Well, Ikea notorious fornot trying to help anyone. Okay,
(28:30):
have you ever been lost in Ikea? Yes, I know there's a stripe
on the floor, But if youwant to find something good luck, you
might have to go all the wayto the end or work your way all
the way back to the beginning,because you don't know exactly where anything is.
You just have to walk the linelike it's an amusement park. Ikea
the same store which gives you directionswith no directions, just pictures. After
(28:56):
all these years, have you noticedthat with other companies they'll give you'll give
it to you in like seven oreight different languages. I can't give you
two dimensional pictures, which are almostpuzzles in their own right, trying to
figure out looking at a two dimensionalsquare and trying to figure out how whether
it's the front or the backside.Ikea same company, never try to help
(29:19):
anyone. Well, they're looking foremployees to work at its newest store.
And get this, it's going tobe a virtual Ikea and it's going to
exist entirely within the online gaming platformRoeblocks, the Swedish furniture manufacturers hiring real
(29:41):
people known by Ikea as co workersto work in the online store, serving
up virtual meatballs and helping you andme pick out furniture. How this is
supposed to work, I'm not evensure. The co Worker Game is an
online universe hosted on roeblocks, andit launches June twenty fourth. Quote the
(30:02):
immersive experience against players the opportunity toexperience Ikeia's unique approach to careers, where
non linear career journeys are the normand lateral moves across departments are commonplace.
As for the store itself, itwill feature the retailer's popular Swedish food market,
bistro and furniture showrooms, and visitorscan receive exclusive game content. I
(30:26):
don't understand this. What is itsupposed to do? It is quite possibly
one of the biggest games played byyoung people. Pier It's Roadblocks, and
Roadblocks is played. It's played bydamn near every kid, and it is
I mean, it's a online immersiveworld. There was a point in time
(30:51):
where where Roadblocks had to implement likesome serious, serious guidance rules because a
lot of people were That's where theywere grooming children and setting real life meetups
through Roadblocks. Because it's an onlinecommunity around the world really and it's like
you're really like you have these avatarsand they're existing in this world that you
(31:14):
all create, and more and morecompanies are starting to create worlds within there.
I believe, if I'm not mistaken, I think iHeart actually has a
online Roadblocks platform where you can interactwith stars, so as they'll do live
concerts. I can't remember which rapartists did a live concert on Roadblocks through
the iHeart app. There's a lothappening in the world of world. This
(31:37):
is Ikea intra intra company, whereemployees of Ikea can learn more about Ikea
within the virtual world of Roadblocks.Yes, it's got to be the dumbest
standpoint I've ever heard this week.It is a wild game too, a
bunch of Square. The whole worldis like Square. The characters look like
(32:00):
Lego. It's very, very weirdto look at. But every kid plays
this gay can't they just give thema basic web portal where you can get
your W two's and find career opportunities. Why do they have to put it
in the form of a game.These are supposed to be employees of a
company, professionals in their twenties,thirties and forties, maybe even fifties.
(32:23):
Where's the fun or not? It'snot about fun, It's about productivity.
No, no, but see thingslike this. This creates productivity because you
then start to interact with your coworkersin this virtual world. If they put
iHeart in a virtual universe, it'snot going to make me want to talk
to you. Do we get virtualmeatballs? Yeah? Yeah, according to
(32:45):
this, you get virtual ones.Now what's gonna work. Yeah, I
know it's like I don't know ifit gives you gas or anything, but
yeah, they exist. You dropa virtual deuce after you eat some of
the virtual balls. Okay, secouldn't get out of the Mark Ronner.
I'm just asking your hate mail toreal Mark. There's no hate mail.
(33:08):
These are just legit questions that deserveanswers. This is the guy who last
second was the last segment was bemoaningthe ruination of news and dissemination of information
and misinformation. And now I'm askingquestions about virtual meatballs. No, you're
asking me questions about deuces and balls. These a difference. These are all
(33:31):
things people want and need to know. No, no one both. That's
a no dog. This a hellno. If I am six forty,
we're live everywhere on the iHeartRadio app. We go through all that's going on
so that we can tell you justthat you need to know and kost HD
(33:53):
two Los Angeles lives everywhere on theradio
You're listening to Later with Moe Kellyon demand from KFI AM six forty.
Let's talk about our phones and whysometimes they just don't work. But let's
do it with Marsha Collier, who'sback. She joins me in studio.
Happy Thursday to you, Marshall caller. How are you doing? Hello,
mo, how are you? I'mdoing well. And it's it's almost like
we cannot live our lives without ourphone. Last sed when I was talking
(00:24):
about, uh, the etiquette ofwhen to call, when not to call,
when to text, when not totext? Text me, just text
me, thank you. That's all. Keep it simple, right, keep
it simple, And that's right.But we're still so very dependent on our
phones. They do break physically breakthe issues with maybe the screen from time
(00:45):
to time, and you got toget them fixed. And I'm reading these
various stories that I'm concerned because itseems like it's a racket. And what's
this I'm reading about. Let's saySamsung and I fix it, and there's
this weird relationship they have. Yeah, you know, remember there's the right
to repair, yes, And Iwas one of the people who were I
(01:07):
want us to have the right torepair if you want to repair your own
phone, if you want to attemptit, and you will accept the responsibility
for breaking it, but save alot of money by doing it yourself.
You go to a website called Ifix It. They've got instructions, they
sell your parts, they sell youtoolkits. It's great, you can do
(01:27):
it yourself. And the state ofCalifornia this is a very green thing to
do, is fix your own tech. Right what everybody has a drawer of
old tech. That's starting this year. Tech companies have to produce manuals and
supply the parts for their products forseven years. So you know, you
(01:49):
can't say, oh, it's twoyears old, we don't have the post,
but we do have a new phonewe can sell you. That's right.
Funny about that. So, speakingof which, looked into it and
I came up with a story andit was I fix It was breaking up
with Samsung, and the CEO says, Samsung's approach to repair ability does not
(02:10):
align with our mission. Yeah,that doesn't make sense to me. And
I go ahead and I read thearticle and it seems they had an agreement
with Samsung and this is the companythat will sell you the parts and sell
you the instructions, and the pointwas if they were getting a battery,
(02:31):
it was glued to a full screen. So in other words, the customer
would have to buy that whole unitor let's say one hundred and fifty dollars
versus like a pixel battery or aniPhone battery which costs fifty dollars, but
the battery doesn't have anything to dowith the screen. I just wanted a
(02:52):
battery because my two year old batteryhad degraded and it wouldn't hold a charge,
which has been known to happen andwe've talked about it. Yes,
I want back to replaceable batteries onmy line. So then I keep reading,
and then I read that Samsung requiredI fix It to share consumer's email
(03:13):
addresses and parts, purchase history,and sign a waiver before buying, which
is not their policy to do.No, I mean, they just sell
you stuff. That that's their job. They give you the instructions, they
sell it to you. They don'twant you blood type, so you know
this, I can see where thatdoes not align with their company mission.
(03:36):
The California law goes into effect Julyfirst, twenty twenty four. That I
talked about and it's for any devicesold after July first, twenty twenty one.
Interesting. I fix It was notgetting the parts for the Samsung S
twenty two. That was the lastone they got. They haven't gotten the
(03:57):
twenty three, the twenty four,the flip five stending correctly twenty two they
should be because that's twenty twenty twoafter the twenty twenty one the mandate.
Yeah, so no one has calledthem onto the carpet for this as of
yet. Well, I fix Itbroke up with it. So I'm reading
the article and I keep going andI find that best Buy is shutting down
(04:21):
it's Samsung repair program. Why okay, okay, so best Buy not doing
Samsung repairs. No. I fixIt says, we're severing our business relationship
with you, Samsung because you're notholding to the agreement allowing us to fix
your Samsung phones after the release dateof twenty twenty one. Right, so
(04:45):
best Buy was not selling you thepart. So that's not a right to
repair issue. But the point isthey're out of it. I mean now
it's more expensive for them, andSamsung was the geek squad is shutting down
everything down. It's a Samsung authorizedservice program where the people were trained to
(05:08):
do it. So now they willstill repair things, but they may use
aftermarket parts. You kind of likeyour car. If the Samsung brand battery
isn't available, they'll sell you aKwanza battery that can be good and bad
depending on the part and manufacture.But then again, it's the consumer's choice
(05:30):
to make the decision right, right, as long as they know what they're
getting. Exactly. So we've gottwo people breaking up with Samsung, and
just then I keep digging because nowI want to know what's going on.
Samsung headline extends partnership with you BreakI Fix for device repair. So they
(05:54):
basically want to just have the spousein this technical marriage becomes so unhappy they
would leave on their own so theycould marry someone else. Exactly. It
seems they've had a relationship since twentyeighteen. Oh they were cheating then,
yeah, so they could get theirphone fixed there. And by the way,
I have to say, I usedto love Samsung phones. I used
to use them all the time.And I actually sent something to repair.
(06:18):
It took a week and a half, but you could track it through the
system. It was very efficient andreally good and I was very happy with
it. But we we live ina world of I want it fixed now.
Yeah, so you go to aU break I Fixed store and yeah,
they'll repair it now. Ninety fivepercent of their repairs are done in
(06:39):
one day. I've only had oneSamsung four excuse me, one Samsung phone.
It was the Note four. Iliked the phone. I didn't like
all the bloatwear that they had onit back then, all the Samsung proprietary
software that you had to use insteadof the other stuff that I want to
use, Like it didn't even syncwith the fitbit back then. Yeah,
(07:00):
exactly. I'm writing my second bookon Android phones, and I actually have
to take a separate screenshot of Samsungbecause they have to put their flavor on
everything, and I like a pureAndroid product. So anyway, this is
all going to be Definitely, it'llall fall out. But know that you
can still go to you Break IFix. You can still buy Samsung parts
(07:26):
direct from Samsung. But you knowyou're gonna have to sign a thing saying
I know I broke my phone.So they just want you to jump through
more hoops. They will adhere tothe letter of the law, but not
the spirit and bravo to the IFix It guy for saying forget this,
We're not doing it. When wecome back, Marsha Calier, I need
(07:46):
to understand what NASA is doing onlinewith this Globe Observer app. You're gonna
love it. It really is cool. Okay, can't wait. It's Later
with mo Kelly. Marshall Callier joinsme in studio. K I AM six
forty, Live everywhere on the iHeartRadioapp. You're listening to Later with Mo
Kelly on demand from KFI AM sixforty. It's Later with mo Kelly.
(08:09):
We're live everywhere in the iHeartRadio app, and I'm continuing my conversation with Marsha
Carlier, who joins me in studio. Now, tell me about this Globe
Observer app from NASA. Well,I think it's such a California wonderful thing.
I mean, it's a peaceful thing. It's a wonderful thing. But
(08:30):
it's also a legit thing. Solet me give you its you know,
stats here sponsored by NASA, theNASA, National Science Foundation, Noah and
the State Department put this app together. And what it does is it gives
scientists and observations from regular people,not just satellites of what's going on in
(08:52):
the world, not people. Butfor instance, NASA is very interested in
clouds. They assa Langley Research Centerin Virginia wants to have you to lay
on the grass and take pictures ofclouds that you see and the app,
which is called globe Observer, willeven guide you along and tell you how
(09:18):
to take the picture, what angleyou should take it from. And because
satellites they see the clouds from thetop, they don't see them from the
bottom. And a lot can belearned from getting a full picture of weather
formations and things like that. Andthen you send it in and what's kind
of really cool, they compare nowif a satellite has the same picture of
(09:43):
the area that you've taken from below, they will put the two together and
it'll become part of a submission ofsatellite data. And they may even send
you back a personalized email with allthe scientific data that came from your picture.
And your chances are really good.So you know, if there's going
(10:05):
to be a satellite, you cancheck that on another app that NASA has
and they might even thank you foryour contribution. That's very cool. That's
very very cool. I'm just ittook me a minute to download the app
and go through all the hoops ofgetting a log in. But once you
(10:26):
get past that to get to thecool stuff, well, and then I
think, I don't know, maybeit's the National Science Foundation. Part of
it is a Mosquito Habitat mapp thatyou go and you check it out and
they give you instructions on what todo. When you see identify potential mosquito
habitats. You'll be asked to findwater sources and this is all. If
(10:52):
you see the larva, you canuse to sample and count them, and
they tell you how to do this, and then you'll select representative mosquito larva
for close up photos to identify itsgenus, because I don't know how to
tell anything about mosquito. Don't youremember that from school? Genus phylum ordered
(11:13):
all that you have to hold uptheir back law. Look, I was
not that good in science, butI do notice that the wealth of applications
of crowd sourcing science and allowing peopleto use the phone in their hands right
where the right where they are,to provide a literal, substantive, comprehensive
(11:37):
picture of our world. And weall know how valuable this is. You
were talking about earthquakes earlier. Iwas at the epicenter of the Northridge earthquake.
My house was a disaster. Ithink everything would have benefited. One
of the things you're supposed to havehere is land cover, so in a
disaster or something like that, youcan get down to ground level and take
(12:00):
a picture, take pictures where theydon't normally get pictures, and submit them.
And if there's a particular event,the app will ask you certain pictures
to take that they need for scientificexamination. So I mean, not only
are you doing a good thing,it's creative. It wakes up your mind
and hey, you can lie onthe grass and look at the clouds and
(12:24):
what's wrong with that? Bill WhynaJust I can't imagine anything better. I
do envy kids, young students today, because there are more tools today than
ever before to learn about the worldin which to live. We had encyclopedias.
Not I love computers. I couldsit down with a volume of the
encyclopedia for a day. No Idid, but it was limiting and it
(12:46):
you know, I had funking wagonlesat home, and there was a Encyclopedia
Britannica at school, but it didn'tchange, and it did, and it's
usually was very old, or atleast in my schools, they were old
and they were not up to date, and it didn't have the range of
possibilities of what kids would want tolearn about. It was very limited.
But what's the deal with this wordlearnings? Well, come on, what
(13:11):
that I was in school forty yearsago, so it's a little bit different.
Now it's the English language. Youhave to evolve into it whatever anyway,
So I have to tell you closingit, this is like super important.
Do you like donuts? Yes?Tomorrow is National Donut Day Friday,
(13:31):
June seventh. At Krispy Kream.You show up, you get a free
donut just for being you. Look, all I need is a cream glaze
donut and everything is right in theworld. And that's if you ever have
the Krispy Kream Hot off that linehot well yeah, yeah, bests,
So tomorrow they're free. You canalso buy a dozen original glazes for only
(13:54):
two dollars and I would eat thewhole box. That's the only problem.
If you put twelve of them infront of me, I could easily do
nine or ten of them in onesitting I haven't had a donut, and
over a year you're like crack andthen not that I know Duncan. Duncan
who you know, had to changethe name of their company because they didn't
(14:15):
spell the name was the word donutright right, So it's Duncan at Dunkin
Donuts. You can get a freeglazed donut at any location in America,
but you have to buy a beverage. So this is only good on Friday.
And that's tomorrow. And I'm goingto get a donut now. I'm
going to have to stop buy KrispyKreme tomorrow. I'm getting on a plane
(14:37):
tomorrow, but it'll be early enoughfor I have time to stop by a
Krispy Kreme. That's not too farfrom me getting on a plan. I
love getting on a plane. Idon't. I love taking off on a
plane. No, love getting intothe air. It's stressful for me,
really yeah. Yeah, and it'stoo early to have a drink. There's
that. Yeah, the best flightof like maybe seven eight pm, you
(15:01):
know, maybe a little that's notme. That's not my thing. That's
not my thing. I know meeither, so you know, but I
love it. I get on aplane and I start getting happy and excited
and thrilled. Really, I hatethe whole travel process, and the longer
I'm on that plane, the happierI am. Give me a fifteen hour
flight and I'm in heaven. Well, you would be very happy with me,
(15:22):
because I'm to be getting on afourteen hour flight before the month is
over, going to Korea. SoI will think of you. But I
put it this way. It's betternow because they have more creature comforts.
I can get the internet, andI can get enough movies and distractions where
it's not as bad as it waslet's say fifteen twenty years ago. Well,
(15:43):
I will tell you because I usedto go to Asia a lot before
the pandemic ruined my life. Buttake miltonin with you a little bit,
tiny bit. Well, I haveto schedule it because I'll be getting on
the plane at twelve o'clock. Yeah, there's a website called timeandate dot com,
which I'll use it all the time. Yes, there you go,
(16:04):
Yes, nerd look. Nerds likethis kind of think the same way.
I love you as well. It'salways great to see you. I'll see
you next week, Yes you will. But bye, you're listening to Later
with Moe Kelly on Demand from KFIAM six forty. When I saw this
article late last night, I said, this has Mark Ronner written all over
(16:26):
it. And I say that notto be funny, but because Mark Ronner
this is his I told you somoment. I think that's fair to say.
I take no pleasure in it.In fact, what did I text
back to you? It was justsomething like, oh god, yeah,
because it's it's almost like it's notthat we didn't think it was going to
happen, but when it's put inyour face, and how pervasive it's been
(16:51):
happening for years. Even before wewere really seriously consistently talking about AI,
Mark was talking about not only thelimitations of AI, but how it was
going to be the death of usall. Is that fair to say?
Maybe a slight exaggeration, but actuallynot that much of one. A Wednesday
(17:15):
Reuters report found that news Break it'sa news app. In fact, I
had it on my phone, andnews Break would position itself as a local
news app. You'd be able tofind news what's going on right around you,
right where you are, and forme, that could have utility.
It would have all the big newsoutlets and portals, so it was legitimate
(17:37):
in that respect, but it alsohad these other kind of fly by night
websites that are kind of sketchy,but you have to use a discerning eye.
But a Reuter's report found that NewsBreak used AI, and there's nothing
wrong with that just in using it, but it used it at least forty
(17:59):
times since twenty twenty one. Wewere basically still in the pandemic since twenty
twenty one. To publish here wego, mark inaccurate stories, post stories
from other sources using fake bylines,and take content from competitors outright thievery and
(18:19):
dishonesty. For example, two AIbased stories on Newsbreak incorrectly stated that Pennsylvania
based charity Harvest nine to twelve washosting a twenty four hour health clinic for
the homeless. They were not.It was just made up. And if
you're really really paying attention, ifyou look at some of the authors and
(18:42):
their supposed bylines, that's how youcan figure whether it's an aipiece, because
they don't exist, they don't havea social media presence. If you can
find me a writer or an authorwith no social media presence, then it
most likely is AI. It's amade up name, it's a made up
persona. Yeah, it's like thefamily circus, not me, little ghost
(19:03):
character that's responsible for all the badstuff that happens in anything that gets broken.
These things can't function without plagiarizing livinghuman writers. I mean that alone
should give you pause using it.And I got to tell you, as
a career long journalist for the mostpart, I mean, I've done other
things, but I've mostly been ajournalist my whole career. We are hard
(19:26):
wired to do everything we possibly canto be accurate, and if we mess
something up, to correct it.And let me tell you, the correction
process is humiliating and painstaking, especiallyat a newspaper. You just don't do
it. You take extra extra care. And what extra care does an algorithm
or a program need, Well,it doesn't apply. Not only that you
(19:49):
have these bad actors who are moreconcerned with clicks. They would rather you
just consume the content. It doesn'tmatter whether it's fake, it doesn't matter
whether it's made. And let's beclear, this is not a new phenomenon.
The use of AI is not new. We were talking about earthquakes at
the beginning, and I use thisexample before, but it reminds me la
(20:11):
times. For example, has thisname called the quake bot, where if
there's an earthquake, an AI botwill automatically generate a report on it that
is ready to be published, butthere's still a human element where an editor
will look over and make sure it'saccurate and it's ready to be published,
(20:32):
but it's generated by an AI softwareprogram. There are some things that you
can trust AI with, but youdo need human experience and judgment. And
there's a reason for these old sayings. They're not just bs. The sayings
like nothing worthwhile is easy, oryou get what you pay for those are
true, and they're especially true withAI people. Companies want to save money
(20:52):
by not hiring humans and paying thema living wage and benefits, Well,
this is what you get. Andthere's also another downside to this. It
further undermines confidence in news media.I don't think that the average person can
discern between a reputable news source anda fly by night web portal. You
(21:15):
can't put them on the same level. And unfortunately, far too many people
will want to hand me an articlefrom something something something dot something something something
dot co that has has only beenaround for four days and fifteen minutes and
want to say, see this isthe truth because it confirms their bias on
a certain issue. And they say, that's why I can't trust the mainstream
(21:37):
media. We don't understand the differencebetween a blog, a website and a
legitimate news outlet. Yeah, andby the way, rip the Epoch Times.
You can you can google that,right, Google that if you don't
know what I'm talking about. Wedon't have time to get into that in
detail. But you know, wehave to be in the post Walter Cronkite
(21:59):
era. We gotta be smarter consumersof news because everything's fragmented and legitimacy is
a real serious issue. When itcame to AI tools and fake bylines,
news Break appears to have used fivefake names as bylines for AI generated repostings
repostings of stories from other sites straightup thievery. Using fake names may have
(22:26):
changed some elements around the perimeter,so it seems just slightly different, but
they were stolen stories. Past Newsbreakconsultant and former Wall Street Journal executive editor
Norm Perlstein flagged the issue in aMay twenty two company memo to News Break
CEO Jeff Zing, writing quote,I cannot think of a faster way to
(22:51):
destroy the news Break brand close quote. He wasn't wrong, but they just
kept on doing it. And here'sthe thing. This word I have I
roach theory, and I think it'sapplicable here we know about news Break.
Do you really think it's the onlyI'll say, web or news aggregator which
is doing this? Do you reallythink it's the only one? And I
(23:15):
use it. I'm gonna start makingsome comparisons. Another news aggregator that I
use is smart News, and it'san easy way to aggregate all the major
news websites. But there's some questionableones on there with questionable names with no
social media presence, and like,hmm, I'm waiting for the shoot to
drop on them as well. Yeah, I always click through to the source
(23:37):
so you know where it's coming from. I always do that. I think
we're gonna be real sorry that welet this happen, because I think it's
gonna have real serious consequences. We'realready just fire host with disinformation constantly.
Are we gonna be sorry? Though? Mark, I would push back on
that because I think not that ignoranceis bliss, But I believe people are
more comfortable with finding information, notnews, but finding information which confirms their
(24:03):
worldview, even if it comes tothe detriment of the news industry as we
know it and to the detriment ofinformation confidence as we know it. Yeah,
people will enjoy that in the shortterm. But look at what's even
happening now and where we are,which is absolutely through the looking glass in
some respects as a country. Thereare nations around the world looking at what's
(24:26):
going on here with all our disserentinformation and just kind of wondering when it's
all going to implode. I'll tellyou, I avoid things that I know
are generated by AI, whether it'snews or art, especially art that's just
insidious. It's putting people out ofwork, real artists. I essentially boycott
things that I know are AI,and I'm going to start complaining about it
(24:48):
when I see it in places too. Yeah, it's this is tough,
Mark. It's tough because go ahead, say it, say it, say
it. I I hear you.I hear you, Mark. But unfortunately
it's past that point. It's pastthe point of no return. This goes
back to the point I was makingthe last time we discussed it. There
(25:11):
are not millions, but billions ofpeople around the world who just look for
confirmation of their ridiculous beliefs on socialmedia, and news is news is literally
pointed at as being the source ofall mistruths. As insane as that sounds,
(25:32):
Reputable news sources are all on thetake, and that's just the over,
over and under on it. It'sjust this is where we're at.
And unfortunately, younger generations are notadopting the truth that you know, Mark,
They're just not. Younger generations areliterally going around saying, see,
I told you birds aren't real.I saw it on social media. It's
(25:53):
not sustainable, though, is mypoint? Yes, Wait, what do
you mean by not sustainable? Howignorance is forever? Right? Ignorance has
no limit. It's die well,I'll tell you, just the same way
that you can't sustain your life ona diet of junk food, you can't
sustain a society on a diet ofdisinformation. And we're seeing the results of
(26:17):
that right now, and it's goingto get worse. If if there's no
regulation, you say, there's nogoing back. Regulation is going back?
I don't know. I don't knowif you can put that excrement back in
the horse's ass. You can't.Unfortunately, I don't know if you could
can go back to a world whichno longer exists. There is a point
(26:37):
of no return. There is sucha thing as going so far that you
can't find your way home. Theonly reason that we know that home used
to exist is because some of usare old enough and more committed enough to
remember what it looked like, whatit felt like, and understand its importance.
I don't think this world values facts. That's the only way I can
(26:57):
put it. It's really when youtake stock of especially the United States right
now, and the fact that courtsof law are essentially the only place where
you can't bs anymore. Media isa lost cause. I don't know.
Did you just say the courts?I don't know. Maybe you haven't been
watching the news too closely. Imean, you have you not been paying
(27:18):
attention to all of the different chargesthat are being dropped against former President Trump
by the courts. Look at thetime, if I am six forty,
we're live everywhere on the iHeartRadio app. We're gonna lighten it up and talk
about Ikea when we come back.You're listening to Later with Moe Kelly on
demand from KFI AM six forty andI had maybe four or five apartments before
(27:41):
I bought my first place. Ineach everyone it was a ritual need a
new furniture because anyone who has evergone to Ikea knows that once you build
something of Ikea, you can't moveit. You definitely can't go from one
place to another. It is notgonna survive it. It is not meant
(28:03):
to last in more than one location. And I'm just like everyone else.
I'll put all that Ikea stuff togetherand have four or five pieces left over
and have no idea whether it's supposedto go, or have not enough pieces
and can't figure out what to do. What am I supposed to do?
Get someone on the phone. No, you're just asked out, as they
say. Well, Ikea notorious fornot trying to help anyone. Okay,
(28:30):
have you ever been lost in Ikea? Yes, I know there's a stripe
on the floor, But if youwant to find something good luck, you
might have to go all the wayto the end or work your way all
the way back to the beginning,because you don't know exactly where anything is.
You just have to walk the linelike it's an amusement park. Ikea
the same store which gives you directionswith no directions, just pictures. After
(28:56):
all these years, have you noticedthat with other companies they'll give you'll give
it to you in like seven oreight different languages. I can't give you
two dimensional pictures, which are almostpuzzles in their own right, trying to
figure out looking at a two dimensionalsquare and trying to figure out how whether
it's the front or the backside.Ikea same company, never try to help
(29:19):
anyone. Well, they're looking foremployees to work at its newest store.
And get this, it's going tobe a virtual Ikea and it's going to
exist entirely within the online gaming platformRoeblocks, the Swedish furniture manufacturers hiring real
(29:41):
people known by Ikea as co workersto work in the online store, serving
up virtual meatballs and helping you andme pick out furniture. How this is
supposed to work, I'm not evensure. The co Worker Game is an
online universe hosted on roeblocks, andit launches June twenty fourth. Quote the
(30:02):
immersive experience against players the opportunity toexperience Ikeia's unique approach to careers, where
non linear career journeys are the normand lateral moves across departments are commonplace.
As for the store itself, itwill feature the retailer's popular Swedish food market,
bistro and furniture showrooms, and visitorscan receive exclusive game content. I
(30:26):
don't understand this. What is itsupposed to do? It is quite possibly
one of the biggest games played byyoung people. Pier It's Roadblocks, and
Roadblocks is played. It's played bydamn near every kid, and it is
I mean, it's a online immersiveworld. There was a point in time
(30:51):
where where Roadblocks had to implement likesome serious, serious guidance rules because a
lot of people were That's where theywere grooming children and setting real life meetups
through Roadblocks. Because it's an onlinecommunity around the world really and it's like
you're really like you have these avatarsand they're existing in this world that you
(31:14):
all create, and more and morecompanies are starting to create worlds within there.
I believe, if I'm not mistaken, I think iHeart actually has a
online Roadblocks platform where you can interactwith stars, so as they'll do live
concerts. I can't remember which rapartists did a live concert on Roadblocks through
the iHeart app. There's a lothappening in the world of world. This
(31:37):
is Ikea intra intra company, whereemployees of Ikea can learn more about Ikea
within the virtual world of Roadblocks.Yes, it's got to be the dumbest
standpoint I've ever heard this week.It is a wild game too, a
bunch of Square. The whole worldis like Square. The characters look like
(32:00):
Lego. It's very, very weirdto look at. But every kid plays
this gay can't they just give thema basic web portal where you can get
your W two's and find career opportunities. Why do they have to put it
in the form of a game.These are supposed to be employees of a
company, professionals in their twenties,thirties and forties, maybe even fifties.
(32:23):
Where's the fun or not? It'snot about fun, It's about productivity.
No, no, but see thingslike this. This creates productivity because you
then start to interact with your coworkersin this virtual world. If they put
iHeart in a virtual universe, it'snot going to make me want to talk
to you. Do we get virtualmeatballs? Yeah? Yeah, according to
(32:45):
this, you get virtual ones.Now what's gonna work. Yeah, I
know it's like I don't know ifit gives you gas or anything, but
yeah, they exist. You dropa virtual deuce after you eat some of
the virtual balls. Okay, secouldn't get out of the Mark Ronner.
I'm just asking your hate mail toreal Mark. There's no hate mail.
(33:08):
These are just legit questions that deserveanswers. This is the guy who last
second was the last segment was bemoaningthe ruination of news and dissemination of information
and misinformation. And now I'm askingquestions about virtual meatballs. No, you're
asking me questions about deuces and balls. These a difference. These are all
(33:31):
things people want and need to know. No, no one both. That's
a no dog. This a hellno. If I am six forty,
we're live everywhere on the iHeartRadio app. We go through all that's going on
so that we can tell you justthat you need to know and kost HD
(33:53):
two Los Angeles lives everywhere on theradio
Later, with Mo'Kelly News
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