The Car Guy Simple Podcast
The Car Guy Simple Podcast, hosted by Joe Levine, uses over 50 years of combined automotive experience to talk every aspect of the franchise car dealership environment - from the dealership floor to the service drive. This podcast is powered by PMD, a full-service automotive advertising agency. Find out more for yourself at pmdusa.com
Episodes
Car Guy Simple is proud to have John Hamlin of Hamlin & Associates; Ad Age and Automotive News Award Winner for Best Use of Data 2025!
Joe and John sit to talk about the new age of using tech and AI to correctly, successfully, and profitably market to your clients using direct mail! What’s old may be new again, with modern day tricks of the trade it’s time to effectively clean up your CRM and target potential cus...
Joe Levine sits down with Townsquare Media’s Jessica Schwartz to talk about the effectiveness of radio in today’s marketing world. The perception that radio advertising is a thing of the past will be completely shattered!
Together they speak about how radio still reaches a mass audience, the evolution of audio and video advertising, terrestrial vs streaming, why radio campaigns fail, and more!
Find out how media compa...
Joe Levine gives his insights into decades of Automotive Advertising! Getting into the mind of the consumer to optimizes your advertising in the simplest, yet effective way. In that regard it is important to remind yourself that YOU are not your customer!
This episode focuses on the psychology of making your dealership’s sales process: Experience Driven. Consumers can purchase or products from any other dealership, s...
Buckle up for this one as Joe of The Car Guy Simple Podcast gives you the secret sauce to boost your dealership’s web presence! We’ll be going over how to Boost Customer Attention and Retention.
Joe deep dives on the Importance of a Why Buy page on your website and the most important dos and don’ts of it. He’ll also teach you how to Customize the Buying Experience to capture customers attention and keep them in your ...
In this Episode of The Car Guy Simple Podcast Joe sits with Auto Industry Veteran Bill Brunner.
Joe and Bill discuss the secrets to running a successful dealership, tackling the ins- and outs of Fixed-Ops departments, Fixing in dealership culture, and much more.
Bill was born into the auto industry, beginning by working in his grandfather’s auto shop which would go on to become to become a dealership he himself would ...
The Car Guy Simple Podcast welcomes back Industry Legend Tom Stuker!
In our last episode with Tom, we talked about how to improve your phone skills. TODAY we discuss the 4 Pillars of Dealership Success!
Listen in and get your notepads ready as Tom provides you the path to properly hiring and training your salespeople for a SUCCESSFUL career with your dealership. Don’t just hire the first person who comes in, take your...
Welcome back to the Car Guy Simple Podcast! Super charge your skills and knowledge in the auto industry with Joe Levine.
We discuss how “Fade” creeps in and how to combat it. Don’t let yourself, your employees, or even customers fail because Fade crept into your behaviors and dealership. We also look at the data on the topic of “Tonnage”. Don’t succumb to spending more time and money to reach more leads that aren’t q...
In this episode Joe of Car Guy Simple sits down with 3rd Generation, Multi-Rooftop Dealer Principal Rob Sickel of the Pine Belt Organization in New Jersey.
At Car Guy Simple we bring you information, concepts and talks with people that are shaping the industry. The Pine Belt Organization has been owned and operated by the same family for 88 years, and as such we talk with Rob about the successes of Pine Belt, it’s st...
Car Guy Simple welcomes Special Guest and Industry Legend Tom Stuker!
Tom’s extensive 50-year career in the automotive industry has been one of the most transformative of any kind. From revolutionizing the BDC to sales training Tom has been shaping the auto leaders for generations.
Tune in as we deep dive Stuker’s history for those of you who are new to the industry, and after the break Joe and Tom will teach you how ...
Welcome Back to Car Guy Simple!
In today’s episode we discuss Social Media! It’s important for every dealership to have a social media presence, but how do we as Car people effectively use it for sales and growth. Listen in as Joe and Eaman discuss Balancing Promotional Content with Community Engagement, whether social media is a soft sell or if it can be used as a hard sell. Learn how dealers can turn social followe...
In our 4th episode of the Car Guy Simple Podcast Hosts Joe and Eaman sit with our first guest Erik Schroeder, President of Growth at JMG Marketing,
JMG Marketing has been a crucial Auto Dealer asset in Direct Mail campaigns since 2002, serving hundreds of dealers. Our discussions include how Direct Mail has changed over the last couple decades, how your dealership can effectively employ direct mail for targeted grow...
Joe and Eaman discuss EV’s, listen in to learn how to conquer customer fears and change deep-engrained driver identities within what they drive. EV’s aren’t going anywhere so it’s time to learn how to sell them or get run over by them. As we shift gears for a second topic Eaman and Joe discuss marketing to younger demographics and how to structure your social media to engage audiences better.
Car Guy Simple Intro
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Car Guy Simple Episode 2 – IT’S CAR GUY SIMPLE
In this episode Joe and Eaman Discuss several topics on how to improve and tackle sales difficulties your dealership may be facing, including: Bad Manufacturer Incentives, Seasonal Purchasing Cycles, Leasing Vs Financing and Splintered Marketing Campaigns. Join them as they provide examples of these issues and ways to help you navigate them.
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Meet your Car Guy Simple hosts, Joe Levine and Eaman McMillion.
In this inaugural episode you will learn about their background in the auto industry, what content you can expect in future episodes and more.
The key topics that will be covered are using Proactive vs Reactive Advertising Strategies in your dealership, addressing the importance of Be Backs, and our FREE Lead Gen tool that you can use to help build monthl...
Created by former Dealer Principal, Joe Levine, this podcast is for the people who make the showroom floor move. Joining, Joe as Co-Host is Eaman McMillion who has worked in various roles within the automotive industry from sales to marketing. The first episode is set to release 8/5/2025
Real talk.
Real insights.
No holding back.
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