The Women in CannaBusiness Podcast
The Women in CannaBusiness podcast is a platform dedicated to highlighting the stories of women who are breaking barriers and making significant contributions in the cannabis industry. Hosted by Olivia, a seasoned marketing professional and advocate for women in cannabis, the podcast delves into the journeys of female entrepreneurs, industry leaders, and innovators who are shaping the future of cannabis. Each episode offers listeners a deep dive into the personal and professional experiences of our guests, covering topics such as entrepreneurship, overcoming industry stigma, and the unique challenges faced by women in a male-dominated space. Our mission is to inspire and empower women by showcasing that the cannabis industry is a viable and welcoming space, where skills from other industries are transferable, and the path to success is attainable. The Women in Cannabusiness podcast is more than just conversations—it’s a community that supports and uplifts women striving to make their mark in cannabis. With a growing audience eager to learn and engage, our platform provides a unique opportunity for sponsors to connect with a targeted and passionate demographic. New episodes are released every Tuesday, featuring insightful discussions and stories from some of the most influential women in the industry. Whether you’re already a part of the cannabis community or just curious about the evolving landscape, Women in Cannabusiness offers valuable insights and inspiration for everyone.
Episodes
What does it really take to turn content creation into a career in cannabis?
In Season 7, Episode 3 of Women in Canna Business, we're joined by Emily McCarter, creator of McCarter Gets High and host of High Minded with McCarter, to explore her journey from journalism and agency work to building her own platform in cannabis media.
Originally from St. Louis and now based in Boulder, Colorado, Emily shares how her passion for storytel...
From the Fashion Institute of Technology to building one of the most recognizable greeting card brands in the cannabis space, Lauren Miele has turned creativity, risk-taking, and a willingness to follow the opportunity into more than a decade of entrepreneurship.
In Season 7, Episode 2 of The Women in CannaBusiness Podcast, Olivia sits down with Lauren Miele, Founder and CEO of KushKards, the original cannabis greeting card brand k...
In the Season 7 premiere of Women in CannaBusiness, Olivia sits down with Daryn SantaMaria, Head of Marketing at Kaya Bliss Dispensary in Brooklyn, New York, to talk about turning a creative background into a career in cannabis marketing, events, and community building.
With a Bachelor of Fine Arts and a background spanning visual arts, photography, animation, web design, and early childhood education, Daryn never necessarily plann...
Season 6 Finale: Owning Your Power in Cannabis with Sophia Carrion of E10 Labs
Recorded live on Day Two of Hall of Flowers Ventura 2026, we’re closing out Season 6 of Women in CannaBusiness with Sophia from E10 Labs.
Sophia’s path into cnnbis started in an unexpected place: a LinkedIn post. With a background in public relations and an academic interest in legalization dating back to her senior project, she found an oppo...
Recorded on-site at Hall of Flowers Ventura 2026, this episode of Women in CannaBusiness features Aubrey Amatelli, Founder and CEO of PayRio, a payments company built for the cannabis industry.
Aubrey’s career has taken her from the fast-paced Silicon Valley startup world to JPMorga...
Recorded live from the pre-show Hall of Flowers Ventura mixer hosted by Beard Bros, this episode of Women in CannaBusiness features Sabrina Noah of Poppy Public Affairs, better known as The Lobbyist Lady.
Sabrina has spent nearly two decades working at the intersection of politics, healthcare, government affairs, and cnnbis. She shares how her career began in politics and healthcare, and how a deeply personal experience with medica...
Recorded on-site at Hall of Flowers Ventura 2026, this episode of Women in CannaBusiness features Christina Wong, founder of Fruit + Flower Co., food and gardening expert, storyteller, and longtime advocate for more thoughtful, intentional cnnbis culture.
Christina shares how she moved from more than a decade in food, hospitality, PR, and branding into the cnnbis industry, and how her early experience working with craft farms and p...
Recorded on-site at Hall of Flowers, Olivia Castaldy sits down with Kate Miller, co-founder and CEO of Miss Grass, for a short conversation about her journey from working as a budtender to building one of the most recognizable women-led brands in cannabis.
Kate shares how her early experiences with the plant, followed by a decade-long career in entertainment, ultimately led her to l...
Journalist, editor, educator, and Cannabitch creator Jackie Bryant joins Women in CannaBusiness to share how she went from selling w**d in college to becoming a leading voice in c*nnabis journalism.
Jackie traces her path from personal involvement with the plant to reporting on the business, policy, history, and culture surrounding it. She shares some of the most memorable stories she has ...
From Budtender to Cannabis Industry Leader: Krista Zaragoza’s Journey into Hash and Rosin
In Season 6, Episode 8 of the Women in CannaBusiness Podcast, host Olivia Castaldy sits down with Krista Zaragoza, Account Executive for Rosin Tech Labs’ Northern California territory, live from Hall of Flowers Ventura.
What does it take to build and grow one of California’s leading cannabis beverage brands?
In Episode 51 / Season 6: Episode 7 of Women in CannaBusiness, Olivia Castaldy sits down live at Hall of Flowers with four women from the Uncle Arnie’s California sales team: Christine Riedel, Lexi Salas, Amanda Jacoby, and Tara DoBucki.
It is rare to meet four women working at the same cannabis company, let alone within the same d...
In Episode 50, Season 6 Episode 6 of the Women in Cannabusiness Podcast, Olivia sits down with Wendy Baker, Founder and CEO of Love Gem Inc., DBA Space Gem, an award-winning cannabis edibles company rooted in Humboldt County while at Hall of Flowers Ventura 2026.
Wendy shares how she began building Space Gem in 2013 and why she chose to focus on premium solventless edibles made with ice water hash. She discusses the intentional app...
How do you build a career that spans nearly every corner of the cannabis industry?
In this episode of Women in CannaBusiness, Olivia Castaldy sits down with Maha Haq, cannabis journalist, educator, researcher, and industry advocate, to explore the career that has taken her from budtender to one of the industry's most respected educational voices.
With experience across retail, testing labs, consulting, higher education, research, m...
In this episode of the Women in Cannabusiness Podcast, Olivia sits down with Shelbie Vasquez, Sales and Marketing professional at Beyond Legends Distribution, to discuss building a career fueled by passion, authentic relationships, and community.
Shelbie shares her journey from starting as a Brand Ambassador with Yummi Karma in 2018 to representing a growing portfolio of cannabis brands through Beyond Legends Distribution, includin...
What does it take to build a lasting career in cultivation while staying true to the plant, the science, and the culture?
In this episode of Women in CannaBusiness, Olivia sits down with Sue Carlton (@rancheramami), cultivator, educator, and advocate whose journey spans Oregon's early medical market, large-scale cultivation, genetics pre...
Live from Hall of Flowers Ventura with Angie Macaraeg, VP of Sales & Marketing at Encore Labs
Recorded onsite at the Hall of Flowers Pre-Show Mixer hosted by Beard Bros Pharms in Ventura, California, this episode features a conversation with Angie Macaraeg, Vice President of Sales & Marketing at Encore Labs.
Since entering the cannabis industry in 2018, Angie has worked her way from customer service to executive leadership,...
In the premiere episode of Season 6 of The Women in CannaBusiness Podcast, host Olivia Castaldy sits down with Annie Fleshman, Vice President of Marketing and founding marketer at Flowhub, live from Hall of Flowers Ventura.
Since joining Flowhub in 2018, Annie has helped transform the company into one of the most trusted cannabis retail technology platforms in the United States. In this conversation, she shares her perspective on t...
To close out our Season 5: Heavy Hitters, we’re joined by one of the most legendary pioneers in the history of the plant, Mila Jansen, also known as The Hash Queen.
From the early days of cannabis culture in Amsterdam… to traveling the world with her children and spending over a decade living in India… to inventing one of the most influential tools in hash making, the Pollinator…
Mila’s story is one...
In this episode of Women in CannaBusiness, we sit down with Rachelle Gordon, Managing Editor of GreenState, to explore the deeply personal experiences that shaped her path into cannabis journalism and advocacy.
A driving force behind Rachelle’s work is her passion for the medical potential of cannabis, especially for neurological conditions and seizure disorders. After watching her father struggle with his health without ever...
In this episode of The Women in CannaBusiness Podcast, we sit down with Tamara Anderson, founder of Culinary & Cannabis, an interactive cannabis event production company redefining how people experience plant medicine through food, wellness, and education.
With a unique background as both a registered nurse and pastry chef, Tamara shares how her personal journey, including her son’s experience—reshaped her perspecti...
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