Episode 79: Sarah Schlafly | Mighty Cricket

On this week’s episode, we’re joined by Sarah Schlafly, the founder of *Mighty Cricket*, a company that’s revolutionizing the food industry with products made from—you guessed it—cricket protein. Sarah is not only building a brand in an emerging industry but also tackling some of the biggest challenges in food sustainability and consumer perception.  Sarah found herself this week in the middle of President Trump’s political agenda with the recent freeze on federal grant dollars—including $650,000 she had secured threw the USDA to grow her business—and how she’s adapting to this unexpected hurdle**.  Additionally, we touch on her experience on the new Amazon game show “Buy It Now”, how she’s overcoming the ‘ick factor’ of an insect-based food source, building a direct-to-consumer brand, and navigating the ups and downs of entrepreneurship in a space that’s still finding its footing.  From leadership lessons to her vision for the future of alternative protein, this episode is packed with insights for anyone interested in innovation, resilience, and thinking outside the box. Let’s roll…

**Please note, as of the release of this podcast on January 30, the federal government’s freeze on funding has been rescinded. It doesn’t change the impact and chaos created by the initial action, so Sarah’s challenges and the unexpected online hate that has accompanied the freeze certainly remains valid and important. #proteinpowder # crickets #newtechnology #research #trumpfreeze #science