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February 7, 2023 52 mins

Email lists are money printing machines.

But did you know that not all your email subscribers are created equal?

If you truly max out the most out of your list, then segmenting your subscribers based on their interests and pain points makes total sense.

And this is exactly what this episode with Jan Koch is all about.

SHOWNOTES:

  • Jan's website: https://jankoch.co/uncommon

  • Matt Giaro's daily emails: https://mattgiaro.com/private-emails?source=podcast-2023-02-07

  • Jan's List Building event: https://listbuilding.school

  • Matt's interview with Ben Settle: https://buildyourthing.co/email-marketing-ben-settle-interview/

  • Map our your funnel with Obsidian Canvas: https://www.youtube.com/watch?v=hey_hMseA9U

  • Uncover your most profitable traffic sources: https://mattgiaro.com/courses/lead-fingerprinting/

  • Why open rates are useless: https://medium.com/swlh/why-smart-marketers-dont-care-about-email-open-rates-21884b21e704

  • Jan’s “hit the inbox” training: https://jankoch.co/inbox/ (Use the coupon MATT to get 100% off.)

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