Are you struggling to attract clients with your MSP marketing? It might be because you’re focusing too much on your tech stack and not enough on what truly matters to your clients. 🛑
In this episode, we’ll reveal:
✔️ Why marketing your tech stack doesn’t resonate with potential clients.
✔️ The three strategies you NEED to focus on: are solving real problems, raising risk awareness, and storytelling.
✔️ How to use cybersecurity risk assessments to educate clients and increase MRR.
✔️ Why client-focused content and testimonials outperform tech-heavy messaging. It’s time to ditch the tech jargon and start connecting with your audience on what they care about most—solving their problems and protecting their businesses.
🎯 Want to dive deeper? Join our exclusive community for training, webinars, and real-world MSP marketing success stories. Links below!
Book a call with our team: https://www.7figuremsp.com/get-started/
👉 Join us for our next marketing webinar here: https://7figuremsp.link/mktgiy
👉 Join us for our next sales webinar here: https://7figuremsp.link/stratiy
Watch this full episode on YouTube: https://youtu.be/A-lf2pqnXIA
// OTHER RESOURCES TO HELP YOUR MSP GROW //
Find out how you stack up against other MSPs: https://7figuremsp.link/quizy
MSP Tech Stack Guide: https://7figuremsp.link/contractiy
MSP Contract Kit: https://7figuremsp.link/contractiy
Join us for our next live event: https://7figuremsp.link/liveiy
Join our 0 to 10K Program: https://7figuremsp.link/zeroiy
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On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
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Dateline NBC
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