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February 6, 2025 34 mins

Marketing a Unique Industry with Madison Andrade on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

 

Get ready to talk marketing strategies!

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“You know, if you have a product to market, you have to decide if you really want repeat customers, or are happy serving them one time.” Karoline Rose Bohannan (15:08)

 

If you’re finding it tough to keep your business a float with marketing trends that seem to rapidly evolve each day, you’ll want to hear this. We met up with Madison Andrade at NCBA this week. She is the head of marketing for Agzaga (agriculture’s Amazon), and talks marketing strategies, breaks down the world of ecommerce, and more!  

 

In this episode we cover: 

  • Building your customer base and brand recognition
  • Methods to hone in on your target audience, such as the use of influencers
  • How Agzaga is making a break in the ecommerce world to bring people in rural America the products they need
  • A sweet tid bit about the world of livestock judging, and the lifelong skills that come from it

 

Rate, Review, and Follow on Apple Podcasts. This helps support us so that we can continue to ranch in the next generation.

 

Resources & Links: 

Check out Agzaga

Check out all things Cattleman U below! 

Find out more about KRose Company below!

 

Looking for more episodes like this one? 

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