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June 5, 2025 44 mins

CLARITY FOR COACHING & MARKETING- Ever wonder what the difference is between a coaching niche and a coaching method? This episode breaks down the difference between who you serve and how you help them get results. I’ll walk you through how your niche functions as a marketing invitation, and how your method delivers the transformation. If you’re a coach trying to find clarity in your business, this is your blueprint.

Key Takeaways:

  1. Your niche is about who you help and what problem you solve - your coaching method is how you get them results.
  2. A clear niche helps people self-identify and say, “That’s for me.”
  3. Your coaching method should reflect your values, story, and the transformation your client desires.

Listener Challenge: Think on your answers to these questions-

  • Who do I feel most called to serve, and what problem are they trying to solve?
  • What process naturally flows from me when I help someone through this?
  • Am I trying to sell my process or meet a person where they are?

Refining your niche and method can unlock your confidence, your content, and your client results.

Grab the Niche Clarity Course!

Read this in the Life Coach Blog

If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching

 

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