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February 25, 2025 58 mins

From NFTs to Bourbon Barrels: Chris Wiedmar’s Wild Whiskey Ride

The Crazy People Podcast is back, and we’re kicking off Season 3 in style! Hosts Russ Broomell and Maurice Hofmann welcome back Chris Wiedmar, the very first guest from our debut episode, to see what two years of wild entrepreneurial adventures have done to him. Spoiler alert: He's gone deeper into the whiskey world, and the stories he brings are smoother than an aged bourbon—but with plenty of unexpected twists.

Watch the Season 3 Premiere featuring Chris Wiedmar here: https://youtu.be/tyr2ywHJdzs

Remember Party Horses?

The NFT-meets-whiskey project that had people buzzing?

Chris spills the details on how that journey led to his latest venture, Hogshead, a cutting-edge whiskey marketplace designed to bring transparency to the high-stakes world of barrel trading.

Ever wondered why buying whiskey barrels is like navigating the Wild West? Chris has firsthand war stories, from near-million-dollar deals that evaporated overnight to industry secrets about how brokers operate like stock traders.

Beyond whiskey, we dive into why the bourbon industry is booming and crashing at the same time, the rise of spirits as alternative investments, and how global markets (India, China, and even Germany!) are ripe for disruption. Oh, and did we mention tequila is next on his list?

Whether you're a whiskey connoisseur, a startup junkie, or just here for the Crazy People energy, this episode is a masterclass in navigating industries, taking risks, and turning crazy ideas into reality. Buckle up—it’s going to be a smooth, high-proof ride.

#CrazyPeoplePodcast #Season3Premiere #WhiskeyBusiness #StartupLife #Entrepreneurship #NFTtoWhiskey #BourbonBoom #TequilaTakeover #ChrisWiedmar #HogsheadWhiskey

 

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