Customer First
Insights to respond to evolving customer needs and unlock new sources of customer value.
Episodes
As companies get to grips with inflation, cost of living crises, supply chain issues, and geopolitical conflicts, meeting customers' expectations has never been so challenging. Today, we're having a roundtable with two of KPMG's global sector leads to talk about trends that we're seeing in the marketplace around customers and consumers, and how companies are interacting and engaging with their customers, and how t...
From emerging technologies like the metaverse, to speech-processing and improved location-based services, organizations are trying to balance the quest for insight versus the protection of customer data. Today, our panel discuss what good customer privacy looks like, and how it is shaping customer interactions.
Our speakers this week:
- Julio Hernandez, Global Customer and Oper...
How can companies manage rising inflation and the impact on customers? In this episode, our panel talk about the importance of brand, loyalty, and tactics that companies can take to manage higher inflationary pressure.
Our speakers in this episode:
- Julio Hernandez, Global Customer and Operations Service Line Lead, KPMG International
- Yael Selfin, Chief Economist, KPMG in the UK
- Edgar Molenaars, Partner, KPMG in The Netherlands <...
In this episode, our panel explore constantly rising customer expectations that are challenging companies to innovate fast to keep up, and discuss how organizations can maintain the momentum of transformation accelerated by COVID to ensure their positive results continue. Innovation is not just limited to technology but rather enabled by it.
Our speakers this week:
In this episode, our panel explore personalization and how companies should look to cultivate proactive, one-to-one connections with their customers that deliver on their expectations, without threatening their trust in the brand. They also discuss how, going forward, businesses must be sensitive and systematic in how they utilize data, always demonstrating the clear benefit to the consumer.
Our...
Today, during our episode of Customer First, we're going to be talking about orchestrating customer experiences and KPMG's Global Customer Experience Excellence report for 2021. We'll be discussing what are the key trends from year's research and who are the companies leading the way in CX?
Our speakers this episode:
- Julio Hernandez, Global Lead - Customer and Operations, KPMG
- Jenny Roche, Partner, KPMG Australia
-
Peter Liddell...
In this episode, our panel explore the emergence of a new type of customer, whose decisions are driven increasingly by purpose, integrity and reputation. They discuss how businesses can achieve customer buy-in and translate that into practice, illustrating their points with some great examples of trust-building key events.
Our speakers this episode:
- Jo Stringer, Partner, KPMG in the UK
- Edgar Molenaars, Partner, KPMG in The Neth...
In this episode, the panel highlight how business success is no longer measured purely in financial terms and how purpose now has to be built into strategy if organizations are to survive and thrive. Ethics are now tightly entwined in the wider business agenda of commercial resilience and the need to implement processes both for the customer and employees to ensure brand integrity and protect against reputational damage, are discus...
In this episode, the panel discuss long-lasting changes that retail and CPG sectors need to address, from last mile and reverse logistics to orchestrating eco-systems. with the changing face of the customer. They also look at the difficulties of fulfilment for small businesses as well as growing customer expectations and feedback challenges are all considered. And our panel explore how delivery has now become a point of differentia...
In this episode, the panel discusses how to stay emotionally connected to customers as we move to digital channels and how to use brands to build more meaningful relationships, while responding to those customers’ needs and desires for self-service channels.
Our panel this week inlcudes:
- Mike Flodin, Principal, Customer Service Transformation, KPMG in the US
- Aditya Rath, Partner, Customer and Operations Practice, KPMG in India
- ...
This episode of the Customer First podcast brings together a panel from Asia, Europe and North America to examine the true value of customer experience (CX). The panel discuss the latest customer experience trends in their regions and look at ways organizations can overcome the pitfalls to ensure a successful CX transformation journey.
Our panelists this episode are:
- Julio Hernandez, Customer Advisory Practice Lead, KPMG in the...
Today’s customers know what they want. With countless options at their fingertips, they can easily switch products or providers when their needs are not met. They expect every experience to match their best experience –and the bar rises daily. In this episode of the Customer First podcast, we delve into the changing nature of the consumer landscape and the impact this has had on delivering the right customer experiences.
Our speake...
This truly global panel discuss the rapidly shifting consumer marketplace, the rise of marketing tech and how the expectation – and role – of marketing within organizations may change in the coming months and years.
With an increasing focus on marketing data measurement, the panel explores the metrics behind brand value. And as the traditionally separate roles of marketing, branding and customer experience continue to converge, the...
In this episode, we explore the concept of insight driven engagement and how organizations are getting to know their customers at a deep and profound level to help them choreograph motivational experiences.
Today's experts are:
- Amanda Hicks, Partner, Customer Brand & Marketing Advisory, KPMG in Australia and
- Torsten Fritz, Director, Customer Advisory, KPMG in the United Kingdom.
In this episode of the Customer First podcast, our experts discuss the impact this disruption has had on the Sales space and how, while the future of the function is somewhat unclear, organizations can place themselves in good stead to weather the turbulence.
Our experts this episode are:
- Aditya Rath, Partner, KPMG in India
- Tom Lurtz, Partner, KPMG in Germany
- Walt Becker, Principal Sales Transformation Lead, KPMG in the United ...
This episode considers how businesses can drive better customer service through engaged, autonomous teams and reflects on th...
Our opening Customer First podcast explores customer obsession, the theme of our Customer Experience Excellence Report.
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