In this week's episode discover the 2025 lead magnet blueprint that will attract ideal clients, start building connections and relationships with them, and turn them into paying customers sooner rather than later.
👉 CLICK HERE to access the "Create an Irresistible Lead Magnet" Secret Podcast training.
In today's episode, we dive into the big difference between one-to-one trust building and selling vs. building know like and trust with strangers.
This week's action-packed episode:
✅ Why cold lead generation is not only failing but getting worse
✅ Where innocent lead magnets go wrong and how to fix them
✅ Digital selling vs. one-to-one sales, why they are different, and how to succeed
✅ The real cost of cold lead generation and marketing math
✅ Action questions to ensure your lead magnet and marketing are delivering ROI
This week's episode encourages you to take a hard look at your lead magnet strategy and whether or not it is setting a foundation for long-term relationship building and building genuine connections. Is your current plan creating room for your business to scale and grow? If not, tune into this week's episode and ask the hard questions you may be putting off before spending more time, money, and energy on something that just isn't working.
If you know your lead magnet isn't up to par - fear not, I've created a free training and guide to help you create a truly irresistible lead magnet. The best part, you can get access to it lickety split and start listening now.
👉 CLICK HERE to get instant access to the "Create an Irresistible Lead Magnet" Secret Podcast training and discover how to attract high-quality leads who actually want to buy from you.
Dateline NBC
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Are You A Charlotte?
In 1997, actress Kristin Davis’ life was forever changed when she took on the role of Charlotte York in Sex and the City. As we watched Carrie, Samantha, Miranda and Charlotte navigate relationships in NYC, the show helped push once unacceptable conversation topics out of the shadows and altered the narrative around women and sex. We all saw ourselves in them as they searched for fulfillment in life, sex and friendships. Now, Kristin Davis wants to connect with you, the fans, and share untold stories and all the behind the scenes. Together, with Kristin and special guests, what will begin with Sex and the City will evolve into talks about themes that are still so relevant today. "Are you a Charlotte?" is much more than just rewatching this beloved show, it brings the past and the present together as we talk with heart, humor and of course some optimism.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.