Crystal Foote is the CEO of Digital Culture Group, an Atlanta-based adtech company that helps advertisers and agencies “discover, strategize, and reach audiences with authenticity to build long-lasting relationships.
She recently released a new children’s book titled “The Inclusivity Superheroes: A Tale of Diversity and Unity." Recognizing the importance of speaking to younger generations, the advertising executive strategically chose to market to children to help instill these values, using the relatable theme of superheroes.
Listen to our conversation with Crystal as we discuss starting her career in advertising, what she wants to accomplish with her book, and carrying on her Civil War hero uncle’s legacy.
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