Stay tuned for new episodes from the Elite Zone, where we focus on elevating your real estate marketing. Featuring various guests who are experts in the industry that can help us cover everything Real Estate marketing from SEO to Social Media.
Most agents have a website… But very few have a website that actually generates clients.
In this episode of Elite Zone Live, we break down the exact strategies that transform an ordinary real estate website into a high-converting, automated, 24/7 lead generation ecosystem.
You’ll learn:
Why most agent websites fail today
What a high-performing IDX website needs to rank and convert
How to structure content so Google, Bing,...
In this week’s Elite Zone Live, Max and Shauna break down what real estate agents MUST understand about branding in 2025.
This episode covers: • How to build a brand people instantly recognize • The role of consistency across platforms • Why agents struggle to stand out (and how to fix it) • Simple steps to improve your online presence • Branding mindset shifts that make content easier and more natural
If you want more vi...
In this episode of Elite Zone Live, we break down the true foundation of long-term real estate visibility: your local digital ecosystem — the network of platforms, listings, content, and signals that work together to make agents discoverable everywhere buyers and sellers search.
We cover:
Why local presence management is now more important than SEO alone
How Google evaluates agents for visibility in 2025 (trust, consistency...
The AISO Playbook: How Real Estate Agents Use AI to Rank Higher, Get Found Faster, and Win Locally
Description: Search is evolving — and AI is now in charge. 🧠 In this episode of Elite Zone Live, we break down AISO (AI Search Optimization) — the next era of digital visibility for real estate agents.
Learn how to make AI tools like ChatGPT, Google SGE, and Perplexity recognize you as the trusted local expert by: ✅ Building your “Ag...
Visibility alone doesn’t close deals — connection does.
In this episode of Elite Zone Live, Max pulls back the curtain on the Visibility Loop, the complete system top agents use to turn online attention into real-world closings.
You’ll learn: ✅ Why visibility without follow-up is wasted effort ✅ The 4 phases of the Visibility Loop that create consistent lead flow ✅ How AI, Google, and social algorithms choose which agents to rank ✅...
The newest real estate marketing stats are in — and the data tells a clear story: most agents are losing business not from lack of effort, but from lack of systems.
In this episode of Elite Zone Live, Max and Justin break down the latest numbers shaping agent success in 2025 — and how you can use them to work smarter, not harder.
💡 You’ll learn:
Why most agents still convert less than 1% of their leads
The shocking link be...
You’re showing up. You’re posting. You’re consistent. But the deals still aren’t coming.
In this episode of Elite Zone Live, Max and Shauna break down the truth behind why most real estate content fails to convert — and how to fix it using a simple, proven funnel strategy that guides leads from awareness → engagement → closing.
We’re talking about more than just “getting seen.” You’ll learn: ✅ Why visibility alone doesn’t equal pro...
In this episode of Elite Zone Live, Max and Shauna break down how artificial intelligence is transforming the real estate industry — from AI-powered SEO to smart lead generation systems that work while you sleep.
You’ll learn:
✅ How AI SEO helps you rank higher and get discovered by local buyers & sellers
✅ How to use AI to write high-converting blogs and community pages faster
✅ How Agent Elite’s CRM and automation tools ide...
It’s not just about flashy tactics. It’s about building a system that works.
In this powerhouse episode of Elite Zone Live, Max and Shauna break down the 5 core pillars of a successful real estate marketing ecosystem—and why top agents dominate their market by connecting the dots between website traffic, lead capture, reputation, content, and automation.
You’ll learn:
Why your real estate website isn’t just a business card—it...
In this episode of Elite Zone Live, we break down the small, strategic marketing actions that deliver big-time results for busy real estate agents.
If you're tired of being told to "just do more," this is your permission slip to do less — but smarter.
💥 You’ll learn:
Why posting one update to your Google Business Profile weekly can outperform paid ads
How tagging your CRM leads can automate your follow-up and increase resp...
In this episode, Max sits down with Shauna Stevens and Andrew Zurita (Senior Sales Manager at Agent Elite) to break down the entire roadmap for real estate agents who want to build a visible, successful, and scalable business.
Whether you're brand new, mid-tier, or a seasoned agent trying to level up, this episode walks you through:
✅ The most important step right after signing up ✅ Daily success habits top producers swear by ✅ Why...
Real estate content creation doesn't have to be overwhelming — if you know how to repurpose.
In this episode of Elite Zone Live, Max Bergstrom and Shauna Stevens break down how to take just one 2-minute video and turn it into 10+ pieces of high-impact content across social media, blogs, lead magnets, and email.
You'll learn:
How to film your anchor video with just your phone
The best tools to instantly create reels, blog po...
Not all content is created equal — and if you're just posting to post, you're probably leaving money on the table. In this episode of Elite Zone Live, we break down the 4 essential types of content that every real estate agent needs to dominate their market, build trust, and convert more leads into clients.
You’ll learn:
✅ How to create Authority Content that gets found on Google and YouTube
✅ How to use Proof Content to eliminate ...
Most agents are invisible online — and they don’t even realize it. In Episode 61 of Elite Zone, Max and Shauna go deep on local visibility strategy, breaking down exactly how to get found online when clients Google you (before they ever click or call).
You’ll learn:
✅ Why Google Business, Yelp, and Apple Maps are non-negotiables
✅ How to unify your online listings for SEO power and local trust
✅ The biggest visibility mis...
What if growing your real estate business wasn’t about luck — but math?
In Episode 60 of Elite Zone, Max and Shauna break down the exact numbers that drive visibility, leads, and closed deals. You’ll learn the content strategy and engagement formula that, when done consistently, can help agents close 12–15 more deals per year.
Inside this episode: 🔢 The “Visibility Math” formula that creates compound growth ✍️ Why 5,000 words a mo...
Real estate agents are asking better marketing questions than ever, and we’re answering them all.
In Episode 60 of Elite Zone, Max, Shauna, and Justin tackle the questions agents frequently ask about how to grow their brand, generate leads, and reduce their dependence on platforms like Zillow.
Inside:
Why big platforms are dominating, and how to fight back
How to use AI to scale without losing your personal touch
What kin...
Big-box real estate platforms are winning—but not for long.
In Episode 59 of Elite Zone, Max, Shauna, and Justin break down exactly why Zillow, Realtor.com, and Homes.com are dominating agent visibility—and how YOU can take your leads, your brand, and your business back.
You’ll learn:
Why agents handed over their leads (and how to stop it)
What Zillow will never be able to do as well as you
How to combine local strategy, ...
Are you blaming the market, your leads, or your lack of time? The truth is, your mindset—and your excuses—are the real problem.
In this fire-filled episode of Elite Zone, Max and Shauna Stevens rip the band-aid off the hard truths most agents refuse to face. If you’re sick of spinning your wheels, struggling with sales, or feeling like marketing “just isn’t working,” this episode is your wake-up call.
Inside, we cover: ✅ Why 98% of...
In this brutally honest episode of Elite Zone, Max and Shauna Stevens expose the real reasons most real estate agents struggle — and how to avoid becoming a statistic.
They reveal the hidden mistakes that destroy momentum, the critical systems agents ignore, and why consistency, digital presence, and smart automation are no longer optional if you want to survive (and thrive) in today’s market.
Learn how to build a real database, le...
In this powerful and refreshingly honest episode of Elite Zone, Max sits down with mortgage lender and rising powerhouse Randa Dehaan, who’s shaking things up in the real estate world with her unique mix of hustle, heart, and human connection.
From cold-calling agents and door-knocking with charm, to launching community masterminds and building real relationships on social, Randa shares how she tripled her business by focusing on r...
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My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
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The official podcast of comedian Joe Rogan.