Fearless Sellers - The Women of Amazon
Selling on Amazon is a massive opportunity but there is also a lot of complexity and things change quickly. Fearless Sellers podcast host, Joie Roberts brings you the leading voices in the Amazon FBA and E-commerce industry to share their stories and help you understand what is and is not working right now. Joie Roberts is a veteran entrepreneur and Amazon FBA Selling expert who most recently had a 7 figure exit for one of her Private Label Amazon brands. Come join Joie and her expert guests for the latest strategies, their stories, and some laughs along the way!
Episodes
In this conversation, Joie Roberts interviews Rebecca Mond, the head of external relations for customer trust and abuse prevention at Amazon. They discuss the importance of maintaining the integrity of customer reviews on Amazon, the challenges posed by fake reviews, and the measures Amazon is taking to combat this issue.
Rebecca explains the distinction between authentic and fake reviews, the role of machine learning in detecting ...
In this episode of the Fearless Sellers podcast, Joie Roberts interviews Uri Rahimi, a successful Amazon seller known for his innovative product development and PPC strategies. Uri shares his journey from flipping textbooks in high school to building a thriving art business on Amazon.
He discusses the importance of differentiating products through design, mastering PPC for sales success, and the custom tools he dev...
Podcast Hosts: Joie Roberts & Jamie Davidson, Co-Founders of AMZ Insiders Special Offer: Join our LIVE Amazon Freedom Challenge — Starts Soon! www.amzinsiders.org/challenge
Episode Summary: In this dynamic episode of the Fearless Sellers podcast, Joie Roberts and Jamie Davidson take you behind the scenes of their Amazon success story.
From humble beginnings to building multi-million dollar brands, Joie and Jamie pull back the ...
In today's episode of Fearless Sellers, Joie Roberts interviews Michelle Askin, co-founder of Bloom Daily Planners. They discuss the journey of Bloom, a female-led company that not only focuses on creating planners but also emphasizes giving back to the community.
Michelle shares insights on how Bloom has evolved its mission to inspire and empower individuals through their ...
Carolyn Lowe, founder and CEO of ROI Swift, shares strategies for increasing profitability on Amazon without increasing ad spend. She emphasizes the importance of optimizing traffic and conversion rates, as well as focusing on organic growth. Lowe suggests auditing campaigns to eliminate wasted spend and investing in A/B testing and optimization of organic listings.
She also discusses the benefits of using Amazon affiliates and in...
Eugenia Chen, a former math professor, shares her inspiring journey of transitioning from academia to entrepreneurship by creating Pandaloon, a brand specializing in panda-themed pet products. She discusses the challenges she faced, the viral success of her puppy in a panda costume, and how she leveraged Amazon's tools to grow her business.
Eugenia emphasizes the importance of creativity, customer engagement, and the lessons learn...
In this episode of Fearless Sellers, Joie Roberts interviews Sarah Parks, founder of Zentoes, a foot care products company. They discuss the importance of niching down in business, how Sarah turned a personal family issue into a thriving brand, and the growth of Zentoes from Amazon to Walmart.
Sarah shares insights on leveraging customer feedback for product development, the significance of community engagement, and offers advice ...
In this episode of the Fearless Sellers podcast, Joie Roberts interviews Jeff Cohen, who shares insights from the recent Amazon Accelerate event. They discuss the importance of networking, the innovative features of Amazon ads, and the accessibility of Amazon employees for sellers.
Jeff emphasizes the significance of understanding one's brand and the need for a strategic approach to e-commerce, especially when considering global e...
In this engaging conversation, Joie Roberts interviews Natalie Angelillo, Amazon's Director of External Relations, about her role in empowering sellers on the platform. They discuss the significance of the Amazon Accelerate event, the support systems in place for sellers, and the inspiring stories of entrepreneurs who are making a difference in their communities.
Natalie shares insights on the challenges sellers face, the importan...
In this episode of the Fearless Sellers podcast, Joie Roberts interviews Derrek Wiedeman, an accomplished Amazon entrepreneur who operates nine brands focused on health and wellness. Derrek shares insights into his journey from humble beginnings to running a successful warehouse operation, emphasizing the importance of rapid product launches, effective marketing strategies, and adapting to market trends.
In this episode, Maraya Brown discusses the signs of burnout and how entrepreneurs can feel more vibrant and less stressed. She highlights the importance of addressing physical and internal signs of burnout, such as fatigue, brain fog, weight changes, sleep disturbances, irritability, and hormonal imbalances.
Maraya introduces her upcoming online event called Pause, which focuses on reconnecting with oneself and improving vitality....
Charles Chakkalo, an experienced e-commerce seller, shares his insights on dominating Q4 and navigating Amazon's competitive landscape. He emphasizes the importance of continuous learning and staying humble in the ever-changing e-commerce world. Charles discusses his journey as a young seller, his decision to pursue e-commerce over law school, and the importance of understanding the rules and regulations of selling on Amazon.
Steven Pope, founder of My Amazon Guy, shares essential tips for succeeding on Amazon. He emphasizes the importance of having a trademark for brand protection and access to valuable features like brand stores and sponsored ads. Pope also discusses strategies for increasing average order value, such as utilizing brand stories and A+ content to showcase product variety and cross-linking.
He advises sellers to avoid common mistakes l...
Yoni Mazor, co-founder and CGO of Getida, discusses the recent changes in Amazon's FBA refund and reimbursement policies and how they will impact sellers. He explains the different types of claims and the time frames for reimbursement. Yoni emphasizes the importance of taking action before the October 23rd deadline to maximize reimbursements.
Getida is a company that helps Amazon sellers recover lost inventory and obtain reimbursem...
Dr. Mehta, the CEO and founder of NerdBugs, shares her journey of creating an award-winning brand that combines fun with education. NerdBugs are anatomical plush toys that provide comfort, joy, and education to people going through health journeys. Dr. Mehta was inspired to create NerdBugs after seeing the generic gifts given to hospitalized patients.
She wanted to create something meaningful and thoughtful. The early days of Nerd...
Christina Kaye, a publishing expert, shares her journey in the publishing industry and her passion for helping female entrepreneurs write and publish their own books. She emphasizes the importance of writing a book with a clear concept and outline, and provides tips for creating a writing schedule. Kaye also discusses the significance of a compelling cover, title, and book blurb in attracting readers.
Chantel Powell, founder of Play Pits, shares her journey of creating a toxic-free natural kids deodorant. Inspired by her son's odor problem, Chantel whipped up a deodorant in her home kitchen using baking soda, cornstarch, coconut oil, and orange essential oil. The positive response from her son and other kids led her to start Play Pits as a business.
Chantel initially sold her product through a Shopify store and launched on Amaz...
Tiffany and Donte Jones, founders of Lyrically Correct, share their journey of creating the ultimate music trivia card game and their success on Amazon. They discuss the inspiration behind the game, their experience as a husband and wife team, and the challenges they faced during the pandemic. They also talk about their decision to launch on Amazon and the importance of building a brand.
Max Hoffman, co-founder and CEO of BidX, shares his Amazon journey and the creation of BidX, an AI-powered automation software for Amazon advertising. He discusses the importance of automation in managing Amazon ads and the unique features of BidX, such as full-funnel automation and DSP ads.
Max also provides insights on preparing for Prime Day, including using DSP ads to reach a wider audience and optimizing PPC campaigns. He pre...
In this episode of "Fearless Sellers: The Women of Amazon," host Joie Roberts interviews Noemi Bolojan, an Amazon PPC expert and co-founder of Scale Wave. Noemi shares her journey from launching a successful pet products brand during the COVID-19 pandemic to becoming a distinguished figure in Amazon advertising.
They discuss common challenges in Amazon PPC, the impact of inflation, and strategies for effective bidding and conversio...
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