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June 12, 2024 56 mins

In this episode of the Freelance Unlocked Podcast, I had the pleasure of chatting with Amy VanStee, VP of Content and Marketing at Expressable, a health tech startup and online speech therapy platform.


In this episode, you'll learn how healthcare systems, health tech startups, and other companies in the healthcare industry work with freelancers. From patient education videos to SEO-optimized blog posts, the healthcare industry has a huge need for content—and as a result, a huge need for talented freelance marketers, creatives, and writers.


Whether you're a creative that's passionate about health and wellness or a clinician who wants to start a freelance writing side hustle, Amy is breaking down everything you need to get hired—and thrive—as a freelancer in the healthcare industry.

In this episode:

  • 03:08 - Different types of freelance opportunities in the healthcare industry
  • 12:11 - What skills do freelancers need to succeed in the healthcare industry?
  • 24:24 - Opportunities for clinicians who want to use their expertise as freelance writers, creatives, etc.
  • 30:01 - How to find clients and freelance opportunities in the healthcare space
  • 41:58 - Mistakes to avoid as a freelancer in healthcare
  • 46:04 - The role of AI and why healthcare will always need human creatives to create great content

About Amy VanStee:

Amy has more than 20 years of experience producing content that resonates, motivates, and inspires. As a lifelong writer and editor with a career spanning internal communications, academic publishing, educational content, and content marketing, she brings the best of these worlds together to create content that gets results. Amy’s career has largely centered on healthcare marketing and patient education. Her current role is VP of Content, leading content strategy and development at Expressable, a national speech therapy provider. Amy loves living in Chicago with her family but is always plotting her next travel destination.


You can connect with Amy on LinkedIn here and learn more about Expressable's innovative online speech therapy platform here.


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