Ep. 43 Kelly Bush and Kelly Metras dive deep into the essence of their podcast, "Getting Real with Bossy." Starting with a nostalgic nod to MTV's groundbreaking reality show "The Real World," the hosts emphasize the importance of presenting a raw, unfiltered view of business life. They discuss their mission to reveal the raw truth of small business ownership, contrasting the glossy facades often portrayed on social media. Hear them dissect the balance between authenticity and oversharing, the impact of social media on entrepreneurs, and how to authentically connect with your audience.
Whether you’re a seasoned business owner or aspiring entrepreneur, this candid episode offers valuable insights and genuine experiences from the frontline of entrepreneurship.
Key Takeaways:
- The Importance of Authenticity: Presenting a genuine image of your business helps build trust and a deeper connection with your audience.
- Navigating Social Media: While it's a powerful tool for business growth, social media requires careful management to avoid the negative impacts of overly curated content.
- Transparency vs. Oversharing: Finding the right balance is crucial; being transparent can cultivate loyalty, but oversharing can alienate potential customers.
- Understanding Your Audience: Tailor your content to resonate with your specific audience’s interests and preferences for optimal engagement.
- Staying True to Your Values: Businesses should adhere to their core values and mission, even if it means facing challenges or losing some customers.
Notable Quotes:
- "We aim to peel back the layers of small business ownership in an era where social media often presents a glossy, curated version of success." – Kelly Bush
- "It's easy to get caught up in the ‘must be nice,’ but the reality is often more complex." – Kelly Bush
- "You have to do your business and get off [social media]." – Kelly Metras
- "By sharing these stories, we hope to provide not just insight, but also a sense of community and support." – Kelly Bush
Resources:
- Bossy ROC Website: bossyroc.com
- Email: bossyroc@gmail.com
- Social Media: @bossyroc on Instagram and Facebook
Learn more about your ad choices. Visit megaphone.fm/adchoices
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com