Episode Transcript
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.333333333To hear what the banks are actually looking for when you apply for funding.
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Even if it's not a question on the forum, they might still deny you.
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So make sure you watch this entire interview with Bob Hunter c e o of my business credit because they help entrepreneurs realize.
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Why they might have been denied for business funding.
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And then they provide you all the training and all the necessary modules and everything that you need so that the next time you apply, you receive the funding that you need so that she can make an impact on the climate crisis.
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Bob, thank you so much for coming on and joining the podcast today.
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Can you tell us a little bit about my business credit and what you guys do? Yeah, sure.
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My name is Bob Hunter and I'm actually the c e O of Oxford Pier Pon.
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And we got into business financing because of the pandemic.
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So to make the long story very short during the pandemic, a lot of businesses, they were barely surviving.
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A lot of them were barely surviving cuz they were running out of money.
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And so in order for our business to survive, we ended up pivoting.
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And to.
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Doing business financing.
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So my logic was, hey, if everyone's running out of money, why don't we sell money? So fast forward now here we are in 2023.
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We've definitely gotten very good at that, but what we realized is there needs to be a brand that is catered to small and medium sized businesses because the bigger businesses that are asking for half million dollars million.
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They usually have everything in order.
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My business credit is focused on the people who don't even know what they're supposed to have in order.
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Like you're getting denied for all of the basics, and you didn't even know that those were qualifiers on the application because it wasn't necessarily a question on the application.
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And yet it was still an underwriting condition for whether or not you're gonna get a loan.
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So that is what my business credit does.
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We focus on small and medium sized businesses.
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We help them understand what that landscape looks like.
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We help 'em understand how to avoid being declined for a loan or whatever business funding they're looking for.
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And we just go from.
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Yeah, definitely.
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And you guys also help, if you do get denied, you say okay, these are the reasons why and this is how we can fix that, right? Yes.
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But we do try our best to avoid anyone even having to do an application in the first place.
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So we have this pre-qualification.
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It's all over our website, and what that's doing is it's just checking against all the common factors.
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Hey, here are the most common reasons.
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The bank will say no.
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If you've got any of these, just go ahead and fix those before you actually go talk to any lenders.
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And then they deny you for these very reasons later.
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Yeah, definitely.
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That's great.
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And what are some of those common things that people get denied for that you're able to say? Hey, make sure you do this first.
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Yeah, You'd be surprised because I was surprised because it's not stuff that people tell you.
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For example, people wouldn't ordinarily think that, oh my loan application got denied because I put a Gmail.
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Or my application is getting denied because I'm running my business out of my house and I don't actually have a dedicated business address.
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Things that you think would have nothing to do with the actual running of the business.
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Those are the things that the bank is looking at because gotta look at it from their perspective.
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All right? Put yourself in their shoes.
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We're supposed to give you money.
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Let's just say it's a hundred thousand dollars.
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Okay? We need to figure out very quickly whether or not you're gonna pay that money back, or if you're gonna be someone who is gonna default on the loan.
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Little things like professionalism, things like do you have a dedicated business address, meaning you're serious about this business.
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Are you sending people to a Gmail or are you sending people to your name@yourwebsite.com?
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Do you even have a website? Do you have a business phone number or are you sending people, just to your plain old iPhone and hoping that the calls don't get mixed in, It's little things like that make the bank feel better because they've gotta ask themselves, is this person actually gonna give us the money back? And those are just the basics.
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Then it gets a little bit more complicated.
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Things that are more related to the business, but still some people don't have.
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You'd be surprised how many people are taking their business money.
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So they're selling whatever their products and services are, but it's going into their personal bank account.
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Big.
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No-No.
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Okay.
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Or you will see someone who they've got a business, but that money or that registration wasn't really done with the.
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they didn't really go and get the e i n with the i r s.
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They're doing business, but they have not actually made it that far to the proper registrations.
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The bank doesn't wanna give you money, so that's what we mean when we say basics.
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And then of course as we go up the scale, it gets a little bit more complicated.
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That's when we start getting into the credit.
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That's when we start getting into, all right, so good.
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You've got a dedicated address.
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You've got the phone number, you've got the email, you've got the website, you've got the bank.
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But how much money is in that bank account? because they're measuring something called a bank rating, which basically says, Hey, are you keeping at least $10,000 revolving in your account over a 90 day period? So that's not all.
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There's 20.
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But those are some of the things that we are talking about when we say pre-qualify before you even apply.
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Because if we could have just told you, Hey, these are the 20 things that the bank is definitely gonna check.
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And if you've got a no on any of these things, that doesn't mean that it's a deal breaker, but that means for every no you have that conversation is definitely going to get harder and harder.
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So fix this stuff first, then apply.
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That's what we do.
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That's great.
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And what do you say is I guess for all of those like qualification things that you assess of yourself before, trying to apply, what would you say, how long does that process usually take for someone to go through that? Yeah, so it depends on what part of the process, because there's some things that you could have fixed in a day if someone just told you to fix them.
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For example, getting the address, getting the phone number, getting a website, getting an.
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All that stuff you could have knocked out in an eight hour workday, right? But then there's some things that you have no control over for the time.
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For example, if the bank wants to see 90 days of bank history, 90 days have to pass.
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If the bank wants you to have been in business for two years, there's nothing you can do about that until two years have actually passed.
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Or if it's something more complicated the bank wants you to have a certain credit score, which would be at least a six 50 or or higher, ideally six 80 to 700.
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You can't just go fix your credit score overnight unless you go do something shady and get one of those trade lines that you go buy someone else's piggyback credit and don't do that But for the normal person, no, you're not just gonna go fix your credit overnight.
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To answer your question, there's some things that you can fix right away.
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Then there are other things that will take more time.
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And for the ones that take more time, it's really a matter of how much money are we talking, because if we're talking less than a hundred thousand dollars, you probably could have gotten by without those things that may take longer, like the two years in a business or the 90 days of history and all that.
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If you're talking something that's over a hundred thousand dollars.
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Yeah.
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They want as many things to be in line as.
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Okay, I got you.
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And.
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in terms of how you help businesses go through this process? Are you saying okay here the check boxes? Are, do you have any training modules involved or is there anything more in depth and just okay, here's the checklist get these done.
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Yeah, So we do we do actually offer a business credit building course.
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we are actually redoing that entire course because if anyone's been on our website, you'll see there's all these very awesome animated videos and they're very easy to understand.
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And so I want our entire approach to be like that just because I think a lot of people get bogged down with all the technicalities of.
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Business finance, so serious.
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I just want it to be easily explained so that someone will actually finish it.
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And we're gonna be giving that course away for free.
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The course that we had it was 4 97, and then we also offer one-on-one coaching where someone will literally hold your hand through the process for a year.
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But the new one is gonna be completely free for people just because I want people to actually get funded.
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I wish someone would've helped me get funded when I was starting out yeah, definitely.
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And can you tell us more about your story, about how did you go from where you were until you started Oxford Pierpont and then where you are now with my business? Yeah.
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Boy, what that story.
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I used to be a normal guy.
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I was a normal guy.
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I had a normal nine to five job and honestly, I was very happy with that job.
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Things outside of my control.
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Mainly my sickle cell cause I have sickle cell disease blood disorder.
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So that reared its ugly head and ended up having a stroke that took this this eye.
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So vision in this eye, definitely this ear, blind in this eye.
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I lost my job over it, so I had this cushy job, had my wonderful office and all that stuff.
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I never would've left that job.
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But it was a blessing in disguise.
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End up losing my job, knee jerk reaction to figure out how we're gonna pay the bills and stuff.
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Start a business basically doing all the stuff I've been doing at the job.
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I thought I was gonna get another job.
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To be quite honest, I did not think I was gonna be doing business stuff.
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I thought I was just gonna be okay.
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I'm just gonna do some freelancing on the side, until I managed to find another job to replace my income.
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And here we are now.
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That was all the way back in 2016, and now it's 2023.
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And still, not only at it, but doing quite well.
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That's how that happened.
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That's really great.
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And a blessing in Disci is in disguise for sure.
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Yeah.
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It was a blessing because That was April that I ended up losing my job.
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It was April 4th, 2016, so I lost the vision.
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February 29th, Lee, Peter of 2016.
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And then by April 4th I'd officially lost my job.
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What I didn't know, cuz I'm not a fortune teller, is by December of that same year they were gonna be closing down the entire Atlantic office and they moved that entire staff and all those jobs to Mexico.
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So I was going to lose my job anyway.
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But I did not know that obviously.
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So by the time December rolled around, I mean I had gotten my head start in April.
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I was back in a comfortable position.
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Whereas if I had lost my job in December with everyone else, I don't know how things would've gotten.
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Yeah, everything happens for a reason, yeah.
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Yeah, I guess so.
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And It worked out for you which was nice.
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Yeah.
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Eventually.
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Yeah, because e eventually asterisks with any with any entrepreneur if you've been in business for a while, yes.
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Then you already know there's this myth of there's glory of entrepreneurship.
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And people don't usually talk about the I'll call it the uphill battle before you get to the top of that glorious mountain.
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And there were some times I almost did not make it to the top of the mountain.
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I still would not say I'm at the top of that mountain, but I'm making a good pace all the way up there.
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That's good.
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And we've had a couple of other, funding episodes in the past.
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We had a few that were on VC funding.
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And, another one was really talking about going the, angel investing in that route as well.
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So what are your pros and cons with business loans and what type of business owner fits well into a business loan versus VC funding or angel investing? So I like investors.
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The problem with that though is you have to be quite prepared.
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As a business owner and a business to even have a fruitful conversation with an investor.
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Just because investors no different than the bank, they have the same kind of question, which is, if I give you my money, instead of it being default, it's more am I going to profit from from this relationship, and.
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in my experience, having talked to all the business owners that I've spoken to and even considering my own personal experience, my own background, you have to know a lot about your business and about yourself before you're really able to go and have a strong conversation with an.
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and the amount of planning and the presentation, and no, get me wrong, some people can have an idea today and within a month they're ready to go and do full presentations and go raise money and get to all the series rounds of funding.
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That's not the average person though, at least not in my experience.
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Most people have more of a haphazard approach to starting a business, which goes something like, I got really inspired by this idea, so I'm gonna go start that business.
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I hate my boss.
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I'm gonna go start that business or it is I've always been thinking about this thing and I guess eventually I should go ahead and do it.
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You know what, it's new year.
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I'm gonna go ahead and start the business.
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It's often something like that.
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And what happens there is you end up having people, they start the business in this theory.
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And not to say that this is necessarily wrong, but they start it in a very looking for the dollar.
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I want to get this product or get this service to the customer and make the money right away.
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And the planning just happens along the way.
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And so then you come to talk to someone like me because now you need to hire people, you need to get services, you need to get all these things to grow your business.
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And then you find out, oh, you started your business, but you didn't do all these basics.
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The bank's not gonna want to give you any money, You gotta go fix all this stuff first.
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So imagine trying to have that conversation, but with an investor and you're so unprepared.
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So that is how a lot of people end up going the loan route, just because it is a shorter route for a lot of people.
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It's very direct.
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And if you've got a good business plan, you actually do need the money for something that is gonna be profitable.
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It's not the worst thing in the world to, let's say take a hundred thousand dollars, you hire people, you develop new products, you go buy more supplies, whatever it is.
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And now that a hundred thousand turns into, let's say three to 500,000, right? So you multiplied your money.
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of course now you can pay your loan back and it's healthy and everyone's happy as long as you have proper planning.
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So our job is just to help clean up that mess that most people do inevitably make accidentally that business administration mess.
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Get people prepared for funding.
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Get them to the funding, make sure that they're happy with the funding that they got, because some money is expensive.
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And then they can go into the next steps.
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And if you're a healthier business, Now, if you do want to go talk to investors, you can now have a better presentation because you have a proof of concept.
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You've proven.
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Hey, at the very least, we have a customer base.
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We know what we're doing, and this is a business that I want to continue doing.
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Gotcha.
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So you would say more of a beginning, starting out.
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Maybe you don't have the big business plan.
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Those are the types of people you would suggest, hey, probably doing some type of business loan first, you can get your.
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feed under you, you start seeing that customer base like you mentioned, and then being able to say, okay, after I've got that significant amount coming in, then you can say, oh, okay, now I can go to an investor and now it's time to scale to the next level yes.
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And within context too, because of course if you were able to go and do bootstrap.
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Funding where you're raising money from friends and family and maybe you have personal investors that you just happen to know, by all means, go take that money because it's way cheaper money.
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I don't know if people realize this, but money is actually expensive, especially if you get it from the wrong place.
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So by all means go get that money first before the average person that we talk to, they don't have those kinds of connections or resources and they don't even know where to even begin the conversation with the bank.
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And so that is the gap we're filling.
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Yeah, definitely.
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And I'd love for you to expand more on this idea of money is expensive depending on where you get it.
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Yeah.
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So let's say, for example, I'll give you a very good example.
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Let's say that the ideal credit that they asked for for from the lender was six.
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They said, Hey, we need you to have a six 80.
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We'd also like you to have at least $10,000 in monthly recurring revenue, right? So you're able to show you've got some business and you're able to show you've got good credit.
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You maybe have $5,000 and maybe your credit score is six 20.
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Okay? So now you're having to make concessions here.
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Now the bank asked for six 80 and $10,000.
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You do not have that.
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How is the bank supposed to guarantee their loan? They're gonna charge you more interest.
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That's one way.
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Or they'll give you one of those repayment terms where it's like you'll have to pay every month and we'll withdraw the money from your account.
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Or they'll give you lower payments, but they'll stretch it out over a longer period of time.
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So by the time you're done paying, you actually paid way, way more than a loan actually was.
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Not to mention all the interest that accumulated along the way.
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So that's what I mean by money is expensive, but you have to really do that mental calculation, not even mentals.
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Basic math of, Hey, if I'm supposed to be getting this much, how much am I actually going to end up paying back when it's all over? That is the expense that we're talking about when we say money is expensive, and that's not even just business loans.
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This loans in general, if you go buy a car and the car is a hundred thousand dollars, but by the time you're done with it, you've paid 150,000, that money, that a hundred thousand dollars that they gave you could cost an extra $50,000 for you to acquire it.
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Or if we tell you.
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If they're looking for a six 80 credit score, you've got a six 50.
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We tell you, just wait.
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Just go spend some time.
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Go talk to a credit repair person.
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Go get that extra 30 points because now your interest rate will be lower.
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You're like no, no, no.
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no.
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I need the money today.
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Now that money's going to be expensive because if you couldn't pay with time and patience, you're gonna have to pay now with money in the form of a higher interest rate.
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So that is what I mean when I say money is, Yeah.
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And that also comes into consideration if you're thinking about going for other types of funding as well.
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So like a business loan versus, going through a VC or going to a angel investor, things like that.
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They're going to be expecting a certain amount of return.
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Yes.
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So from your business.
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So you might receive, the business loan, which is gonna cost you, say 10%, 7%, or something like that over the time, the course of the loan.
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a investor might be expecting a 16 or 17% return in five years.
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You gotta look at, how much do you expect to grow in five years? Yeah.
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And would it actually be cheaper to pay the business loan? And that interest versus an interest of the investor who's expecting so much more.
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So exactly.
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Exactly.
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To it play too.
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And to put that in context for people too, because there are always pros and cons to most parts of life, right? So sometimes, and there are these situations where it was worth it to take the expensive money and take it now because you believe so strongly in your idea and in your business plan and in the team that you have around you that taking that one time.
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Block of expense is going to be worth it because you need to act now.
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Maybe it's an opportunity that you're taking advantage of, maybe certain connections or whatever it is that creates that urgency.
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And then sure enough, you did the things that you said you were going to do.
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you go, now you do triple or quadruple or how much of your money ensure you had to pay back way more than you probably would have if you had just waited.
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But now you're in a better situation where going forward you don't even necessarily have to take that type of loan again.
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In those cases, it's worth it, right? So each business owner, you've gotta do a cost benefit analysis for yourself.
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What I mean by cost benefit analysis is, What are the pros? What are the cons? And which side ends up weighing more And if the pros end up outweighing all of those cons, then fine, take the expensive money.
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But at least be aware of the fact that the money was indeed expensive.
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Yeah, definitely.
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Because you might be thinking oh, we're going to be able to maybe buy out this other competitor they're trying to sell, and if you don't buy them out at a certain time, then somebody else is going to come in and Yes, buy them.
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Yeah.
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You're competing for that acquisition.
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And if you don't get that acquisition, then you know it goes through your competitor, which could be even worse for you.
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So it might be that, oh, okay, we need that money now.
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Or you're trying to buy, yeah, we need it now.
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Some type.
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Product to be able to hit the market before your competitor hits the market with a similar product.
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Yeah.
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Those things definitely come into consideration as well.
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I think that's a good point to bring up for sure.
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Yeah.
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As, as long as the decision is not made in ignorance.
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So that's the biggest thing.
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You knew what you were getting into, and it was a sound decision.
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Yeah, definitely.
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And what would you say is the biggest struggle that you see for small businesses trying to get business? For small businesses the biggest one is under capitalization because so many other things are related to that.
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So for example, you might need consulting.
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Maybe you need marketing.
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Maybe you need a better website.
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Maybe you need better people.
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Maybe you need better equipment, you could need a number of things.
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All of those things are usually attached to a dollar.
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Alright.
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and if you had just had the money, you could have gotten that improved website.
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You could have paid the consultant who didn't tell you what you need to do here.
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You can afford to have not just better staff, staff that has paid very well and is now committed to the job.
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Or if you had to get certain supplies, maybe you can get a better deal on those supplies cause you're able to buy and book.
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All of these things come right back to the capital that your business actually has.
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And so under capitalization is a huge one to me, and it's, 90% of businesses, they're not even gonna make it for the first five years, right? Year five comes and they're not still in business for one reason or another.
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But that reason often has something to do with not having enough money.
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And to take that argument a step further, having a strong credit.
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Is almost more important than having access to just the money because so many things depended on the credit score.
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And there's that huge myth out there that says, oh, you can just go get an an e i n and you won't have to put your social down on anything, and no one's gonna ask you for personal credit checker.
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No, that's not how it works, and so I meet a lot of business owners where, they've not really cared for their personal credit, thinking that they're just gonna go build business credit that's gonna be the final determining factor of everything.
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And then they'll be able to get all the money that they need just through their business.
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Eventually that story is, But for the average person, there's so many things that the bank wants you to have before they're willing to give you money with no kind of personal guarantee that the average person shouldn't even be factoring that in as a possibility, at least not early in the business.
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Now you're two years old, you've got strong business credit.
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You've got, At least 15 relationships with vendors and other accounts, and you've got at least 30,000 coming into your business and you're keeping at least 10,000 of that revolving in your account every 90 days.
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And a whole host of other things.
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Yeah, sure.
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Go around putting your e i n on whatever you need to put it on, and you know the number of people that ask you for your social are gonna get shorter and shorter.
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But listen to the things I just rattled off and that was the only part of it.
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So yeah, to answer that question, under capitalization and then poor credit, those are the two biggest factors that are really hurting a lot of small business owners.
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Gotcha.
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And you're really hoping that through my business credit, you can help business owners to overcome those challenges.
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We can at least help people get the information that they need.
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And not to reinvent the wheel here because I mean it's 2023, just about everything that you could possibly want to know is either on Google or YouTube or both, Google, YouTube, same company.
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Anyway, the issue though is sorting through all of that, right? Finding the needle in this enormous haystack of inform.
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And so I wish that I personally had someone that said, Hey, do this, then do that.
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But this is the actual information.
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These are the actual lenders.
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There's just so many people saying different things out there.
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So we just want to be able to just simply point people in the right direction.
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Say, Hey, this is what you do to get your business funded, and we genuinely are just wanting to get people.
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That course that we're building, you could easily sell it for about a thousand dollars, but you're coming to us because you need money.
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So maybe we should just give you the course.
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is it expensive to make such a glorious and gorgeous course that we're making? Yes, it is.
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But if we're now able to help people, they're able to get funded and we're able to really serve our mission, we build better relationships anyway, so I'll take the profit on the backend.
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Definitely.
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And by building that relationship you're able to create, better relationships and see more businesses succeed, which is Yes.
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The real goal Yeah.
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And where do you see business funding and everything going in terms of the industry over the next kind of coming.
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I think it's actually gonna get a little bit harder just because, already interest rates are increasing on the federal level.
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Money is fundamentally like the US dollars fundamentally getting more expensive.
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It's getting more expensive for banks to lend money, which is the whole point of what Jerome Powell.
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The Fed Chairman, what they're trying to do is lower inflation.
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So inflation happens because there's just too much money floating around.
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So you've gotta basically get some of that money out of the economy and slow down how much keeps getting pumped into it by increasing interest rates.
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So making it harder for people to borrow new money.
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All of that makes it harder to facilitate the loan process.
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not necessarily a bad thing because again, inflation is way worse.
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I'd rather have cheaper milk and eggs, over the long term cheaper gas, but that does make it harder.
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However, there are things that also make it easier.
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AI is a huge one.
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So we just talked about, the enormous amounts of information that are out there and how.
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Technically have access to everything that you need to know via the internet.
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It's just a matter of finding the right information.
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AI is that emerging technology that's really going to help the people that are paying attention leapfrog everyone else if you're paying attention.
326
00:25:04,719.1867656 --> 00:25:12,979.1867656
And so you're able to build your business faster, you're able to sort through information faster, and you're able to be a more attractive business to banks much faster.
327
00:25:12,989.1867656 --> 00:25:13,484.1867656
Yeah, definitely.
328
00:25:13,484.1867656 --> 00:25:29,487.5200989
And what do you see as that tool do you have any in mind that you're thinking like, oh, this is the AI tool that, businesses latch onto or anything? I think everyone everyone who should be paying attention should know by now, but chat g PT is definitely like the king of the ais now.
329
00:25:29,497.5200989 --> 00:25:31,317.5200989
My whole staff uses chat.
330
00:25:31,427.5200989 --> 00:25:35,577.5200989
G P T I personally made sure I trained everyone on chat, T P T.
331
00:25:35,587.5200989 --> 00:25:38,827.5200989
like I argue with chat, G P T and I use it every day.
332
00:25:38,887.5200989 --> 00:25:40,267.5200989
I use it for stupid questions.
333
00:25:40,267.5200989 --> 00:25:41,827.5200989
I use it for serious questions.
334
00:25:41,837.5200989 --> 00:25:52,362.5200989
And it's funny because it speaks to human evolution as a whole, how we can go from just being, stick and torch to suddenly light bulb and it's Whoa.
335
00:25:52,397.5200989 --> 00:26:10,547.5200989
How could I ever have survived with a stick and torch? How was I getting by with a candle? I can't imagine if I had to do my work by a candle, or I remember when I was a kid, right? There were these things called encyclopedias at this place, this mystical place called the library, long before the internet was what it was.
336
00:26:10,557.5200989 --> 00:26:12,927.5200989
and that's how chat G p T feels for me.
337
00:26:12,957.5200989 --> 00:26:13,917.520099
In my adulthood.
338
00:26:13,917.520099 --> 00:26:23,587.5200989
It feels like the internet all over again because you're now suddenly able to do these incredible things that literally two months ago you were not able to do.
339
00:26:23,782.5200989 --> 00:26:25,232.5200989
And so it's maddening.
340
00:26:25,242.5200989 --> 00:26:31,542.520099
And so anyone who's paying attention, chat, G B T is just That is like the gold staring right in your face.
341
00:26:31,552.5200989 --> 00:26:31,722.5200989
Oh yes.
342
00:26:31,727.5200989 --> 00:26:35,897.5200989
I've been following it a little bit here and there on, on YouTube and watching some videos on it.
343
00:26:36,102.5200989 --> 00:26:36,582.5200989
It's impress.
344
00:26:36,582.5200989 --> 00:26:37,932.5200989
I've played around with it too.
345
00:26:37,932.5200989 --> 00:26:42,422.5200989
It's impressive what it can do and especially the artwork with.
346
00:26:42,427.5200989 --> 00:26:44,912.5200989
DALL-E, have you looked into DALL-E? Oh yes.
347
00:26:44,942.5200989 --> 00:26:46,622.5200989
Yeah, that's like in mid journal.
348
00:26:46,752.5200989 --> 00:26:47,172.5200989
Wow.
349
00:26:47,522.5200989 --> 00:26:48,842.5200989
Oh my gosh.
350
00:26:48,932.5200989 --> 00:26:51,367.5200989
They, it comes up with some really amazing stuff.
351
00:26:51,372.5200989 --> 00:26:51,577.5200989
Yeah.
352
00:26:51,577.5200989 --> 00:26:53,917.5200989
And yeah, it's just crazy what AI can do.
353
00:26:53,977.5200989 --> 00:26:54,177.5200989
Yeah.
354
00:26:54,187.5200989 --> 00:26:54,457.5200989
Yeah.
355
00:26:54,467.5200989 --> 00:26:55,457.5200989
We're paying attention.
356
00:26:55,457.5200989 --> 00:26:59,462.5200989
This is this is a whole new gold rush opportunity for a lot of people.
357
00:26:59,467.5200989 --> 00:27:05,442.5200989
If you're paying any close attention, and I'm not saying gold Rush in the sense that you have to go and sell AI-based services.
358
00:27:05,452.5200989 --> 00:27:07,517.5200989
even in the fundamentals of your own business.
359
00:27:07,817.5200989 --> 00:27:13,687.5200989
We give people a prime example of just how we use AI in or specifically chat g p t in our own business.
360
00:27:13,697.5200989 --> 00:27:17,797.5200989
I'll give you just this morning, right? So we have a client this is at Oxford now.
361
00:27:17,802.5200989 --> 00:27:24,107.5200989
But we have a client, they also have a podcast and so we are helping them get their podcast published and everything like.
362
00:27:24,117.5200989 --> 00:27:33,657.5200989
And so I tell chat, G p t I say I have a social justice podcast, and I want you to write an email for me to welcome my new newsletter subscribers.
363
00:27:33,667.5200989 --> 00:27:34,87.5200989
Boom.
364
00:27:34,177.5200989 --> 00:27:34,687.5200989
Does it.
365
00:27:35,47.5200989 --> 00:27:36,667.5200989
And the email is glorious.
366
00:27:36,667.5200989 --> 00:27:40,417.5200989
It's got all the placeholders for the macro subject line, everything done.
367
00:27:40,422.5200989 --> 00:27:46,112.5200989
We have this YouTube video that was just done on food insecurity amongst children in the United States.
368
00:27:46,292.5200989 --> 00:27:49,212.5200989
Can you write me a YouTube description? Done within seconds.
369
00:27:49,392.5200989 --> 00:27:50,982.5200989
Beautiful YouTube description.
370
00:27:50,992.5200989 --> 00:27:53,572.5200989
Here's the transcript from the entire episode.
371
00:27:53,842.5200989 --> 00:27:57,262.5200989
Please summarize this and turn it into 20 Instagram posts.
372
00:27:57,652.5200989 --> 00:27:58,132.5200989
Boom.
373
00:27:58,252.5200989 --> 00:28:07,832.5200989
Done with hashtags, So all of that, and when I say boom, done, I'm literally meaning 60 seconds we're talking about things that would've taken any one of my.
374
00:28:08,542.5200989 --> 00:28:10,952.5200989
At least an hour at the least.
375
00:28:10,952.5200989 --> 00:28:14,889.1867656
And that's if they were working diligently, and I don't know how diligently they work sometimes.
376
00:28:14,894.1867656 --> 00:28:19,544.1867656
So instead of 60 minutes, that entire job got cut down to 60 seconds.
377
00:28:19,544.1867656 --> 00:28:24,609.1867656
Just imagine if any regular person had to read an entire hour long transcript.
378
00:28:24,969.1867656 --> 00:28:33,729.1867656
And then take quotes out of that transcript and turn those into Instagram posts and instead you've got a chat bot that just instantly did it with the hashtags.
379
00:28:33,739.1867656 --> 00:28:42,575.8534323
That is what I'm talking about when I say it is a golden opportunity for people to really grow their business and just really excel in the way that was not even possible a couple of months ago.
380
00:28:42,580.8534323 --> 00:28:43,620.8534323
That is super exciting.
381
00:28:43,625.8534323 --> 00:28:46,400.8534323
Yeah I've used it too as it's incredible what it can do and Yeah.
382
00:28:46,400.8534323 --> 00:28:49,430.8534323
And super exciting for where we're headed, so That's awesome.
383
00:28:49,610.8534323 --> 00:28:49,670.8534323
Yeah.
384
00:28:49,675.8534323 --> 00:28:57,567.5200989
And for my business credit, where do you see you guys going over the next six months? Hopefully well, since you said six months six months, we've got the course up.
385
00:28:57,622.5200989 --> 00:29:07,712.5200989
We are building a social platform, so remember I said all of that noise of all these people who are trying to teach business credit and offer services, and you've got all these lenders.
386
00:29:07,717.5200989 --> 00:29:08,282.5200989
There's just all these.
387
00:29:08,292.5200989 --> 00:29:11,992.5200989
Wild West parties out there, just independently doing their own thing.
388
00:29:12,292.5200989 --> 00:29:25,420.8534323
And so we're working on a Facebook style platform that puts everyone into one place where if that's your thing, that's your niche, you're able to put all of your business services, all your information into one place, which is our platform.
389
00:29:25,820.8534323 --> 00:29:30,630.8534323
So all of our customers who are coming, they're looking for credit, they're looking to learn about credit.
390
00:29:31,20.8534323 --> 00:29:37,760.8534323
We've got a constant feed of fresh information being generated by all the people who say they do these things.
391
00:29:38,90.8534323 --> 00:29:42,90.8534323
All the lenders who want to talk about their loans, everything is in one place for them.
392
00:29:42,90.8534323 --> 00:29:48,425.8534323
In addition to, the training course that we're gonna give away for free, and just a lot of other resources, all that stuff is on there.
393
00:29:48,435.8534323 --> 00:29:48,620.8534323
That is next.
394
00:29:48,870.8534323 --> 00:29:49,70.8534323
Yeah.
395
00:29:49,70.8534323 --> 00:29:49,430.8534323
That's awesome.
396
00:29:49,430.8534323 --> 00:29:50,980.8534323
Six months, next 90 days really.
397
00:29:51,40.8534323 --> 00:29:51,280.8534323
Yeah.
398
00:29:51,335.8534323 --> 00:29:52,115.8534323
That's exciting.
399
00:29:52,120.8534323 --> 00:29:59,990.8534323
And I like asking this question cuz I get a lot of very different responses and it's just really interesting to see what different entrepreneurs are learning.
400
00:29:59,990.8534323 --> 00:30:02,555.8534323
So what are you currently learning right now? Ooh.
401
00:30:02,565.8534323 --> 00:30:07,695.8534323
So since 20, this has to be maybe since 2015.
402
00:30:07,705.8534323 --> 00:30:08,725.8534323
2016 maybe.
403
00:30:08,735.8534323 --> 00:30:11,75.8534323
I've read about 10 articles every single day.
404
00:30:11,75.8534323 --> 00:30:12,895.8534323
I use Flipboard to facilitate that.
405
00:30:12,905.8534323 --> 00:30:23,560.8534323
Just because, and I tell my kid this all the time, only stupid people know everything, If we had to go over what I'm like just currently working on, or what I'm currently learning about, I'm learning about new cancer treatments.
406
00:30:23,565.8534323 --> 00:30:27,495.8534323
I know that probably seems random, but I really like learning about stuff like that.
407
00:30:27,495.8534323 --> 00:30:28,845.8534323
So future technologies.
408
00:30:29,235.8534323 --> 00:30:34,625.8534323
So they now have basically a cancer treatment that, trains your T-cells to go and eliminate the cancer cells.
409
00:30:34,805.8534323 --> 00:30:37,900.8534323
So that's an emerging technology, I'm learning about.
410
00:30:37,900.8534323 --> 00:30:41,247.520099
So that platform that we just talked, building our own miniature Facebook.
411
00:30:41,257.520099 --> 00:30:43,237.520099
I'm learning about the software to build that.
412
00:30:43,247.520099 --> 00:30:48,580.8534323
I'm constantly learning about chat, G B T and related ais because I love all of it.
413
00:30:48,630.8534323 --> 00:30:53,910.8534323
Just seeing the things I'm able to tell my people to do, just, I don't know, like a kid So excited.
414
00:30:53,910.8534323 --> 00:30:55,530.8534323
You can just see it, right? Your face.
415
00:30:55,830.8534323 --> 00:30:56,840.8534323
You're super excited.
416
00:30:56,850.8534323 --> 00:30:59,395.8534323
Yeah, so I'm on, I'm definitely learning about that.
417
00:30:59,450.8534323 --> 00:30:59,900.8534323
And.
418
00:30:59,910.8534323 --> 00:31:01,70.8534323
Yeah that's this morning.
419
00:31:01,80.8534323 --> 00:31:01,980.8534323
Those are the big things.
420
00:31:01,980.8534323 --> 00:31:02,250.8534323
Yeah.
421
00:31:02,520.8534323 --> 00:31:02,730.8534323
Chat.
422
00:31:03,10.8534323 --> 00:31:04,260.8534323
T p t is a huge one.
423
00:31:04,320.8534323 --> 00:31:05,890.8534323
Really? Atomic habits.
424
00:31:05,945.8534323 --> 00:31:06,395.8534323
Yes.
425
00:31:06,395.8534323 --> 00:31:06,845.8534323
That one too.
426
00:31:07,115.8534323 --> 00:31:07,505.8534323
Yes.
427
00:31:07,575.8534323 --> 00:31:08,325.8534323
That's a good one.
428
00:31:08,325.8534323 --> 00:31:26,50.8534323
I was listening to a podcast episode where they were interviewing James Clear, the author of Atomic Habits, and it was really good because he was talking about, we have to imagine ourselves as being that person that does those things that we want to be.
429
00:31:26,50.8534323 --> 00:31:26,140.8534323
Yes.
430
00:31:26,320.8534323 --> 00:31:38,540.8534323
Rather than saying I am trying to do something, but rather I am not the person who he gave an example of if you are a smoker and somebody offers you a smoke, you say oh, I'm trying to quit.
431
00:31:38,540.8534323 --> 00:31:41,450.8534323
Versus another person who says, oh, I'm not a smoker.
432
00:31:41,480.8534323 --> 00:31:41,540.8534323
Yeah.
433
00:31:41,670.8534323 --> 00:31:52,480.8534323
Completely changing those different mindsets and might seem like very trivial and very insignificant, but saying, Oh, I am not a smoker versus I'm trying to quit.
434
00:31:52,480.8534323 --> 00:32:04,10.8534323
It's just completely two different ways of thinking, and that person that identifies as not a smoker will choose to do things that a person who is not a smoker will do.
435
00:32:04,10.8534323 --> 00:32:08,510.8534323
So if somebody offers a cigarette, a non-smoker doesn't like even consider it.
436
00:32:08,510.8534323 --> 00:32:09,530.8534323
Doesn't even think about it.
437
00:32:09,540.8534323 --> 00:32:10,320.8534323
It's not an option.
438
00:32:10,370.8534323 --> 00:32:10,810.8534323
Yeah.
439
00:32:10,815.8534323 --> 00:32:13,310.8534323
But a person who is trying to quit, it's ugh.
440
00:32:13,320.8534323 --> 00:32:15,210.8534323
Man, I wanna smoke, but no, I shouldn't.
441
00:32:15,350.8534323 --> 00:32:16,520.8534323
it's a different complete.
442
00:32:16,520.8534323 --> 00:32:16,610.8534323
Yeah.
443
00:32:16,610.8534323 --> 00:32:19,190.8534323
And then you're, they're thinking about it for, another three hours.
444
00:32:19,430.8534323 --> 00:32:23,280.8534323
But a person who's not a smoker, it's not even an option and not a question.
445
00:32:23,300.8534323 --> 00:32:23,540.8534323
Yeah.
446
00:32:23,550.8534323 --> 00:32:24,585.8534323
Yeah, I love his book.
447
00:32:24,590.8534323 --> 00:32:25,365.8534323
I love his story.
448
00:32:25,410.8534323 --> 00:32:26,340.8534323
It's amazing.
449
00:32:26,390.8534323 --> 00:32:31,790.8534323
And I think it's something that we can definitely all use to just build a better life.
450
00:32:31,850.8534323 --> 00:32:33,230.8534323
And I think that's, it's really.
451
00:32:33,240.8534323 --> 00:32:33,930.8534323
Yeah, for sure.
452
00:32:33,980.8534323 --> 00:32:37,970.8534323
I love it and I'm almost done with the book I probably have like maybe another 50 pages to go.
453
00:32:37,970.8534323 --> 00:32:43,975.8534323
But yeah, that's that and the psychology of selling by Brian Tracy reading that too Yeah, that's a good one too.
454
00:32:43,985.8534323 --> 00:32:56,565.8534323
And for any of the ecopreneurs in the audience here, what is one tip that you would give them to help them either grow their business or start a new business? Fix your credit because that opens the door for everything else.
455
00:32:56,565.8534323 --> 00:33:01,665.8534323
And why say fix their credit? Six 80 or higher, if you are not, at least at a six 80.
456
00:33:01,675.8534323 --> 00:33:04,370.8534323
that is it's still just not, it's not good enough.
457
00:33:04,490.8534323 --> 00:33:13,100.8534323
So once you are at that six 80, I kid you, not so many other things are way easier for you just because you fixed that one thing.
458
00:33:13,310.8534323 --> 00:33:21,430.8534323
So take it seriously, fix your credit because it is way easier to start a business with money than it is to start without money.
459
00:33:21,770.8534323 --> 00:33:27,350.8534323
When I was starting there was quite a long period where it was ramen noodles and rice and beans.
460
00:33:27,360.8534323 --> 00:33:30,975.8534323
and let's not have to be doing a business that way.
461
00:33:30,975.8534323 --> 00:33:34,75.8534323
You know where it was? How can I put it? Okay, here's a good way to put it.
462
00:33:34,85.8534323 --> 00:33:41,375.8534323
So many people in the real world, in the regular non entrepreneur world, their whole thing is this concept of living paycheck to paycheck.
463
00:33:41,772.520099 --> 00:33:54,17.520099
No one ever thinks about the fact that their employer may very well be living payroll to payroll So start your business with a healthy level of capital, right? Do that by making sure you have healthy credit.
464
00:33:54,252.520099 --> 00:33:55,692.520099
Of six 80 or higher.
465
00:33:55,812.520099 --> 00:33:58,942.520099
Okay? Don't do any underhanded credit repair methods.
466
00:33:58,972.520099 --> 00:34:06,22.520099
Now, we're not a credit repair business, so there are 1,001 companies out there that'll help you with that, but take the time to really fix your credit.
467
00:34:06,22.520099 --> 00:34:10,702.520099
That is the one thing that I would tell everyone, because everything else gets easier.
468
00:34:10,852.520099 --> 00:34:17,455.8534323
If you had just fixed that one thing, I could have gone into the importance of marketing or knowing about your customers or having a business.
469
00:34:17,915.8534323 --> 00:34:25,535.8534323
None of that matters though if you don't even have the money to really see those things through to the end in a proper way, fix your credit so that you can do that.
470
00:34:25,545.8534323 --> 00:34:25,930.8534323
Yeah, definitely.
471
00:34:25,930.8534323 --> 00:34:35,985.8534323
Cuz if you have the credit to go out and find the funding, you can pay for consultants or you can pay to take courses on all of those other things, So yes.
472
00:34:35,990.8534323 --> 00:34:37,840.8534323
If you can just have access to money.
473
00:34:37,840.8534323 --> 00:34:41,380.8534323
Not even just a little bit of money, but there's so much money out there.
474
00:34:41,380.8534323 --> 00:34:46,900.8534323
If you can just convince the bank that you are not someone who's going to go and default on the loan.
475
00:34:47,290.8534323 --> 00:34:50,470.8534323
There's this running joke, the bank likes to give money to people who don't need it.
476
00:34:50,480.8534323 --> 00:34:57,490.8534323
So you can help strengthen that argument by just simply having solid credit showing that you are a healthy business.
477
00:34:57,490.8534323 --> 00:35:07,120.8534323
Once you are getting into the whole business credit side of things and showing that you know how to use your money and so on, and you can continuously get access to millions of dollars, they will give you the money.
478
00:35:07,120.8534323 --> 00:35:10,429.1867656
It's kind of their job, You just have to convince them that you're the right person.
479
00:35:10,429.1867656 --> 00:35:11,929.1867656
So start by fixing your credit.
480
00:35:11,939.1867656 --> 00:35:12,599.1867656
Yeah, definitely.
481
00:35:12,659.1867656 --> 00:35:13,139.1867656
That's great.
482
00:35:13,139.1867656 --> 00:35:13,829.1867656
Great tip there.
483
00:35:13,839.1867656 --> 00:35:21,159.1867656
And if anybody wants to reach out to you, learn more about what you do, learn more about Oxford Pier Pond or my business credit.
484
00:35:21,164.1867656 --> 00:35:24,979.1867656
How can they get in touch with you? Yeah please visit my business credit.com.
485
00:35:24,989.1867656 --> 00:35:28,959.1867656
I paid extra money for that domain just so that it would be easy for people to remember.
486
00:35:29,4.1867656 --> 00:35:32,4.1867656
So definitely go to my business credit.com.
487
00:35:32,59.1867656 --> 00:35:35,749.1867656
It is a service of our bigger company, which is Oxford Pierpont.
488
00:35:35,754.1867656 --> 00:35:37,194.1867656
And you can learn more about that.
489
00:35:37,194.1867656 --> 00:35:38,454.1867656
We do business development.
490
00:35:38,504.1867656 --> 00:35:41,834.1867656
We basically focus on all the stuff that happens after you have.
491
00:35:42,375.8534323 --> 00:35:44,475.8534323
That is a good way of explaining what Oxford does.
492
00:35:44,485.8534323 --> 00:35:47,570.8534323
And if you Google Oxford Pier Pot, they know who we are.
493
00:35:47,580.8534323 --> 00:35:49,650.8534323
We have the first two or three pages to ourselves.
494
00:35:49,655.8534323 --> 00:35:50,75.8534323
that's good.
495
00:35:50,85.8534323 --> 00:35:51,965.8534323
You, you did well with that seo.
496
00:35:51,975.8534323 --> 00:35:57,485.8534323
Yeah, for a while we were an SEO company, so I guess I should know how to do a little bit of you definitely should.
497
00:35:57,495.8534323 --> 00:35:57,985.8534323
yeah.
498
00:35:58,115.8534323 --> 00:35:58,595.8534323
That's great.
499
00:35:58,650.8534323 --> 00:36:02,665.8534323
Bob it's been so great having you here on Green Business Impact.
500
00:36:02,665.8534323 --> 00:36:04,585.8534323
I've had such a great time talking to you.
501
00:36:04,595.8534323 --> 00:36:15,565.8534323
Loved exploring all the things that you're into and what it takes to build good business credit, and really helping entrepreneurs and other entrepreneurs who are small business owners trying to make it through.
502
00:36:15,575.8534323 --> 00:36:18,215.8534323
Whatever the world throws at us and make this world a greener place.
503
00:36:18,215.8534323 --> 00:36:34,120.8534323
So thank you so much for joining us on the call and I thank you for having, hopefully we'll have you back on another day and we'll, you'll be able to tell us about how your awesome social site is going and yeah, the, how the course is going, how it's helped, a bunch of people be able to go from there.
504
00:36:34,120.8534323 --> 00:36:34,600.8534323
So yeah.
505
00:36:34,600.8534323 --> 00:36:35,710.8534323
Thank you so much for coming on.
506
00:36:35,720.8534323 --> 00:36:36,620.8534323
Thank you for having me.
507
00:36:36,620.8534323 --> 00:36:37,400.8534323
It's been a pleasure.
508
00:36:37,400.8534323 --> 00:36:44,420.8534323
And final takeaway, if I just had to say one last thing to everyone, definitely do not be discouraged in your business because it is hard.
509
00:36:44,480.8534323 --> 00:36:48,50.8534323
It is definitely hard if you do not have a plan, if you don't have good funding.
510
00:36:48,55.8534323 --> 00:36:54,215.8534323
But if you just fix those basics, business it's really a pleasurable experience and there are so many rewards at the end of it.
511
00:36:54,215.8534323 --> 00:36:57,665.8534323
So hang in there, fix your credit and have fun Bye everyone.
512
00:36:57,675.8534323 --> 00:37:12,15.8534323
And if you enjoyed this interview with my business credit and Bob Hunter and how they are helping small business owners understand what they need before they go to try to apply for a loan and allow them to succeed in receiving a business loan.
513
00:37:12,45.8534323 --> 00:37:19,815.8534323
Once you've completed all the necessary steps and you're interested in understanding what other options are out there, especially in terms.
514
00:37:20,195.8534323 --> 00:37:21,35.8534323
Angel investing.
515
00:37:21,65.8534323 --> 00:37:24,305.8534323
Then I invite you to check out this interview with funder.
516
00:37:24,365.8534323 --> 00:37:46,475.8534323
They're creating a platform that de connects investors to startups, and it does so much of the heavy lifting in terms of vetting on both sides, making sure investors are vetted to actually invest in startups and for startups, having their deck vetted in everything else so that investors have an easier time so that they can easily just match them all through the platform.
517
00:37:46,505.8534323 --> 00:37:48,815.8534323
So make sure you check out this interview with.