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March 19, 2024 26 mins

Brenda Jackson is the driving force behind Amplified for Alzheimer's, an event that raises funds and awareness for Alzheimer's and dementia research. Brenda shares her personal connection to the cause and how she got involved with volunteering and organizing the event. She discusses the inspiration behind Amplified for Alzheimer's and how it grew from a small music event to a seven-hour festival with multiple bands. Brenda also talks about the importance of community support and the impact of volunteering. She shares her experience organizing the event and the satisfaction she derived from it. Brenda emphasizes the need for more awareness and support for individuals and families affected by Alzheimer's and dementia. Resources:

ASANT Cafe: alzheimer.ca/en/help-support/programs-services/find-support Seeds of Hope: alzheimer.ca/ab/en/help-support/programs-services#Seeds_of_Hope_Family_Learning_Series Brain Hub: https://alzheimer.ca/ab/en/node/1716 Reducing stigma: alzheimer.ca/ab/en/take-action/change-minds The Alzheimer Society of Alberta and Northwest Territories: alzheimer.ca/ab/en Phone Number: 1-866-950-5465

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