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August 14, 2025 30 mins
Transform Your Company Culture: Behavioral Strategies for Success - Featuring Brett Hoogeveen Discover how to build a thriving workplace culture by focusing on behavior over theoretical values in this episode of the Higher Power Radio Show with Rick Gerard. Guest Brett Hoogeveen, an international leadership and culture expert, shares valuable insights on identifying and reinforcing positive employee behaviors, improving leadership roles, and effectively measuring core values within your company. Learn practical tools to make your organization a better place to work and boost your team's performance. Perfect for entrepreneurs and executives looking to create a more engaged and productive workforce. 00:00 Introduction to Empowering Hiring Techniques 00:14 Mark's Coffee Shop Dilemma 01:01 The EOS Blind Spot in Hiring 01:31 Meet Brett Hoge: Leadership and Culture Expert 02:39 Defining Company Culture Through Behaviors 06:05 The Core Values Con Job 12:04 Behavioral Approach to Improving Culture 19:59 Leadership Development and Effective Followship 27:20 Practical Steps to Enhance Workplace Culture 29:40 Conclusion and Resources Connect with Brett - https://www.linkedin.com/in/brett-hoogeveen/ Website - https://betterculture.com/ Host Links:  LinkedIn:  Rick Girard Company: Intertru, Inc. Podcast: Hire Power Radio Show & Podcast Book: Healing Career Wounds (Amazon) Powered by Intertru 
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