80. How to Hire a Business Coach {Part 2} – Finding the Right Type of Coaching

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In this episode of How to Grow My Small Business, we’re continuing our two-part series on hiring a business coach. Today we’re taking a deep dive into the different types of coaching support available and how to decide which one is right for you and your current stage of business.

We’ll explore the difference between macro coaching and micro coaching so you can identify whether you need big-picture strategy or targeted expertise in a specific area like sales, branding, or time management. We’ll also break down the pros and cons of 1:1 coaching versus group coaching, plus how to decide if a business coach or life coach is the best investment for your unique challenges.

You’ll learn: • How to know if you need macro-level strategic guidance or micro-level skill development • The situations where 1:1 coaching accelerates results and when group coaching can be even more effective • The differences between life coaching and business coaching and how to choose based on your biggest roadblocks • Coaching alternatives that still offer valuable support, including self-paced courses, podcasts, and membership communities • How my She Builds Momentum monthly group coaching membership helps women entrepreneurs create clarity, consistency, and confidence without burnout • The key questions to ask before investing in a coach so you can make a smart, informed decision

Whether you’re feeling stuck, ready to scale, or simply looking for clarity on your next steps, this episode will help you match the right coaching style to your business needs.