In this week long series, Lawyers Who Lead covers insights from 2024 ABA Tech Show in Chicago, Illinois. In episode three, we interview Gyi Tsakalakis, the president of Attorney Sync, a digital marketing company that helps law firms grow their businesses. Gyi's discusses the importance of online visibility for lawyers and how his company leverages Google Business Profiles. He also emphasizes the rising role of AI in the legal world, particularly its potential in client communications and data analysis. He argues that though AI is transforming efficiency in law practices, lawyers must understand the technology ethically and practically. The conversation ended with his views on legal tech leadership and its responsibility towards improving client experiences and access to justice. Visit https://www.attorneysync.com/ to learn more.
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