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February 5, 2024 31 mins

Loss aversion is a big bias. It can impact us in so many ways – causing us to make strange decisions about money. This bias can actually cause you to become risk seeking when you’re faced with a possible loss and then risk averse when you have a gain on your hands. Yes, that’s quite complex behaviour… so we break it down for you carefully. 

Our guest for episode 2 is Dr Greg Davies. He heads up the behavioural finance division of Oxford Risk in the UK and knows a lot about loss aversion. We also chat to him about risk tolerance (our topic from episode 1) because it would be wrong not to! 

Useful links: 

More about Greg Davies: 

American Economic Association study on the PGA Tour - https://www.aeaweb.org/articles?id=10.1257/aer.101.1.129  

Journal of Personality and Social Psychology medical information study - https://psycnet.apa.org/record/1987-22913-001

 

You can also read more on my blog: https://www.nudgingfinancialbehaviour.com/loss-aversion/

Or watch the video version of this podcast episode: https://youtu.be/9GR4OMTbzIo

Special thanks to everyone who has helped put this series together:     

  • Our sponsors: IG Markets South Africa     
  • Producer: Faeron Wheeler of F Creations     
  • Original music and sound mix: Neil Leachman     
  • Video and editing: Deetlefs Smith and Matthew Carew  
  • Hair and makeup: Ida Webster     
  • Set styling: Michelle Murray of Interiors Etc.   
  • Voice over: Sizo Mphti 
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