Author brand and platform can feel incredibly confusing and daunting. However, the truth is that you don’t need to be inauthentic or famous to harness these tools. Rather, an author’s brand and platform create a path for authors to connect with the people they wrote their book for in the first place.
In conversation with BPP’s branding and marketing expert Valeri Mills Barnes, this episode clarifies these two terms and the key components of each. Listeners will learn how to authentically present their message and engage in their community.
To connect with Valeri and learn more about Berry Powell Press, visit our website here and follow us at @berrypowellpress on Instagram.
Popular Podcasts
Cold Case Files: Miami
Joyce Sapp, 76; Bryan Herrera, 16; and Laurance Webb, 32—three Miami residents whose lives were stolen in brutal, unsolved homicides. Cold Case Files: Miami follows award‑winning radio host and City of Miami Police reserve officer Enrique Santos as he partners with the department’s Cold Case Homicide Unit, determined family members, and the advocates who spend their lives fighting for justice for the victims who can no longer fight for themselves.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.