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July 15, 2025 46 mins

How does Bradley Sutton manage over 300 PPC campaigns in less than 30 minutes a week? He opens up all of his processes to show how he sets them up using Helium 10 Ads.

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► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

Can you really master over 300 PPC campaigns in just 10 minutes a week? Bradley Sutton reveals how, using the power of Helium 10 Ads. This episode is packed with transformative strategies that have catapulted users from $6,000 to an astounding $250,000 in monthly ad sales. Through the magic of automation and the right data, discover how you can boost your advertising efficiency and profitability with minimal effort. Plus, we tackle your burning questions in a dynamic Q&A segment aimed at unlocking new levels of Amazon advertising success.

Ever wondered how to cut down your advertising costs while boosting performance? Bradley shares his personal journey managing his own Amazon accounts, demonstrating the power of optimizing ad strategies using Helium 10 tools. This episode shares practical insights, including auditing existing accounts to find quick wins and maximize the value of your advertising efforts. We spotlight efficient keyword harvesting and reveal the secret sauce to transforming manual processes into time-saving automated solutions, ensuring your advertising is consistently on point.

Finally, take a deep dive into the world of automating bidding strategies and mastering rules-based advertising. Learn how to set up personalized bidding rules that reduce ACoS incrementally, maintaining both visibility and profitability. Tailor your strategies to suit different accounts with unique algorithms and explore the concept of Dayparting to significantly cut wasted ad spend. This episode equips you with customizable strategies for managing ads, launching new products, and understanding the nuances of keyword management. An essential listen for anyone looking to elevate their Amazon advertising game.

In episode 683 of the Serious Sellers Podcast, Bradley discusses:

  • 00:01 - Maximizing Amazon PPC Campaigns Efficiency With Helium 10
  • 03:16 - Leveraging Helium 10 Ads for Amazon PPC
  • 11:10 - Helium 10 Ads Optimization Strategy
  • 16:02 - Efficient Keyword Harvesting With Helium 10 Ads
  • 18:19 - Cross-Campaign Keyword Optimization
  • 22:37 - Automating Bidding Strategies for PPC
  • 24:05 - Setting Up Automated Bid Rules
  • 27:12 - Gradual ACoS Reduction Strategy
  • 30:52 - Mastering Rules-Based Advertising With Helium 10 Ads
  • 31:26 - Bidding Optimization Strategy for Amazon Advertising
  • 37:20 - Maximizing Profitability With Helium 10 Ads
  • 41:33 - Implementing Customized Ad Campaign Strategies
  • 46:10 - Keyword Harvesting Automation and Conversion Analysis

 

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