Spilled Salt

Spilled Salt

Spilled Salt is an interview series in which Maureen Ballatori of Agency 29 will dive into the fun and foibles inherent to being a founder of a food-, beverage-, or agriculture-based business. In each episode, she is joined by a guest who shares the thrills and spills of their own entrepreneurial journey.

Episodes

August 27, 2025 83 mins

In a special recording for the Spilled Salt podcast at the 2025 Community Development Society Conference, five leaders in the Finger Lakes wine and agritourism industry shared strategies for workforce development, inclusive leadership, economic sustainability, and authentic storytelling.

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In this episode of the Spilled Salt podcast, AgTech Alchemy co-founders discuss how their grassroots community is reshaping the ag tech landscape through in-person events, open dialogue, and collaborative problem-solving.

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Mike Kreher of Kreher Family Farms, New York’s largest regenerative farm, discusses redefining soil health and sustainability through outcome-based practices and advanced agtech tools on the Spilled Salt podcast.

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In this episode of Spilled Salt, Maureen is joined by Julia Taylor of Rosemary and Pine, a goatscaping business focused on regenerative land management. From career burnout to building a purpose-driven farm, Julia’s story highlights ag entrepreneurship, ecological innovation, and the power of community.

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Founder and former brewer Jennifer Newman joins host Maureen Ballatori to share hard-won lessons on scaling startups, navigating market shifts, and why data-driven decisions matter in both tech and the beverage industry.

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Scott Meyer of Chipp.ai joins host Maureen Ballatori on the Spilled Salt podcast to share how food, beverage, and agriculture businesses can use AI tools to save time, boost efficiency, and protect data.

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Matias Figliozzi joins Maureen Ballatori on the Spilled Salt podcast to share how he turned his passion for economic development into an award-winning agri-tech startup, using UNIBAIO’s biotechnology to make agrochemicals more sustainable and efficient.

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Cybersecurity expert Kristin Demoranville joins Maureen Ballatori on the Spilled Salt podcast, sharing her mission to simplify cybersecurity and prepare farm and agricultural organizations to respond quickly.

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In this episode of the Spilled Salt podcast, John Eaton of UltraPhil joins Maureen Ballatori to discuss how startups can avoid costly mistakes through early validation, cross-functional collaboration, and expert guidance in beverage manufacturing.

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Welcome back to season 7 of the Spilled Salt podcast!

In this episode, host Maureen Ballatori is joined by a panel of experts at Cultivate 2025 to discuss soil health challenges, including profitability, soil testing metrics, carbon credits, and ag tech adoption. 

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In this episode of Spilled Salt, host Maureen Ballatori sits down with biotech entrepreneur and scientist Murli Manohar to discuss his journey from farming in rural India to the cutting edge of agricultural innovation. 

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In this episode of Spilled Salt, host Maureen Ballatori sits down with Colleen Hardy, co-founder of Living Roots Wine & Co., to explore the unlikely, intercontinental story behind one of the wine industry's most agile and resilient boutique brands.

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On this episode of Spilled Salt, rancher Cassidy Johnston brings fresh insight to modern beef operations, advocating adaptability, sustainability, and smart management.

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Host Maureen Ballatori sits down with Adam Bergman, Managing Director of Ecotech Capital, for a candid conversation on the state of ag tech investment strategies for startups and the broader implications of sustainability in agriculture.

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In this episode of the Spilled Salt, Erin McMurrough, founder of Little Clover Wine Company, joins Maureen on the podcast, sharing her journey in brand building, leveraging non-traditional marketing, and adapting to consumer demand.

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In this episode of the Spilled Salt podcast, Tom Seymour shares his insights on the food and beverage industry, from launching a better-for-you snack to navigating CPG startup strategies. 

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In this episode of the Spilled Salt podcast, Maureen Ballatori is joined by Damian Mason, who shares his journey from growing up on a farm to blending agriculture, business, and humor today.

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In this episode of the Spilled Salt podcast, Maureen is joined by Tracey Wiedmeyer, who shares the thrills and spills of life in an agtech startup, the journey of developing Gripp’s intuitive software for farmers, and how listening to the end user has become the key to his success.

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In this episode of the Spilled Salt podcast, Greg Jaffe joins host Maureen Ballatori to share his insights on agtech innovation, sustainable agriculture policy, and bioeconomy strategies, including transforming crop waste into energy and navigating the regulatory landscape for startups and agtech leaders.

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Listen in to this episode of Spilled Salt to learn how Pauly Guglielmo turned his side-gig pasta sauce into a thriving business and launched Craft Cannery, a contract manufacturing company for food startups.

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