What have Premier League football and housebuilding got in common when it comes to comms? Matt Grayson knows thanks to a career that has taken him from Wolverhampton Wanderers Football Club, to Redrow via a stint in banking with HBOS.
In this episode Matt talks about how football and homes lie at the heart of communities and what communicating effectively with fans and homeowners has taught him. He discusses the ups and downs of life in the Premier League and the frustrations and opportunities for housebuilders.
To listen, visit our podcast page at www.instinctif.com/thinking/spin-unspun.
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