Revolut’s Head of Corporate Communications on Communicating Trust and Innovation

We’re joined by Michael Bodansky, Head of Corporate Communications at Revolut, to explore his journey from agency life to in-house corporate communications. Drawing from his diverse background at agencies like Ogilvy and Freud's, Michael shares valuable insights on the evolving role of corporate communications in today's fast-paced business environment.

Key Takeaways:

• Discover the parallels between advertising planning and corporate communications, and how understanding human behaviour is essential in both fields.
• Gain insights into the differences between agency and in-house environments, and the importance of depth versus breadth in communications.
• Explore Revolut's focus on innovation and trust, and how these pillars drive their communication strategy.
• Learn about the challenges and opportunities of engaging with investors while maintaining transparency and clarity in communications.
• Get practical tips for recruitment and building a strong corporate culture based on values and collaboration.