EP56-What Brands & Retailers Must Do to Help Consumers Buy Better

Welcome to Episode 56 of the Sustainable Ecommerce Podcast!

https://sustainable-ecom.com/ep56

This week we return to sort of normal programming by chatting with the founder of a sustainable retail store. Nikki Ciancio is the Co-Founder of Blaek Store, a retailer store attempting to define a better model model for supporting consumers on their journey to sustainability. 

Of course, Nikki’s brand is doing the hard work of carefully curating sustainable and ethical brands to sell in store, making Blaek a go-to destination for buying better on the Northern Beaches, but much more than that, she’s providing the consumer service structure needed to help us move towards a circular and lower-consumption economy with recycling, recommerce and repair services needed to keep items in circulation for longer.  

What’s especially interesting to me is that they think of themselves as a fashion retailer, and so they really are forging a new type of sustainability store.  In the show today, Nikki shares her experiences in forging new type of retail store, as well as her opinions on exactly  what sort of information brands should be providing to help consumers make better purchasing decisions.