The Actionable UX Podcast

The Actionable UX Podcast

Instantly applicable insights for product-building excellence

Episodes

December 3, 2024 16 mins

Gestalt principles are one of the most powerful tools you can have at your disposal as a Product Designer. They are a set of rules backed by robust research that define how we visually interpret everything around us, how we recognize patterns, how we perceive groups of objects, and how things are structured.

This episode covers the principles of figure-ground, pragnanz (or simplicity), emergence, common region, multi-stability, inv...

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Gestalt principles are one of the most powerful tools you can have at your disposal as a Product Designer. They are a set of rules backed by robust research that define how we visually interpret everything around us, how we recognize patterns, how we perceive groups of objects, and how things are structured.

This episode covers the principles of proximity, similarity, continuity, and closure.

Interested in boosting your career in U...

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Tom Greever's Articulating Design Decisions is a masterclass in how to collaborate, communicate and gain alignment with your team members in order to build world-class user experiences.

 

Purchase a copy here

 

3 months free off yearly subscription for Interaction Design Foundation:

Interested in boosting your career in UI/UX or learning how to build world-class products? The Interaction Design Foundation is offering 3 free months ...

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August 4, 2023 12 mins

More options often cause decision paralysis, buyer’s remorse, and dissatisfaction. Help users make faster decisions by providing less choices.

 

3 months free off yearly subscription for Interaction Design Foundation:

Interested in boosting your career in UI/UX or learning how to build world-class products? The Interaction Design Foundation is offering 3 free months off your yearly membership to Actionable UX Podcast listeners! Use...

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July 27, 2023 13 mins

Dual Process Theory suggests we have two general modes, or systems, of thinking that we use to navigate our every day lives. System 1 refers to our automatic, reactive, emotional, unconscious thought processes that occur almost instantaneously without conscious effort. System 2 refers to our mode of thinking that  slow, deliberate, intentional, and analytical.

This topic is fundamental for understanding how to build intuitive produ...

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Learn how to influence your users to have a more positive perception of your product or service, as well as make them think your products actually perform better, using the Halo of Social Goodwill Effect, discovered by Sean Blair and Alexander Chernev in their 2012 study, Doing Well By Doing Good: The Benevolent Halo of Social Goodwill.

 

3 months free off yearly subscription for Interaction Design Foundation:

Interested in boostin...

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April 14, 2023 12 mins

Today we discuss David Kahneman & Amos Tversky's discovery of Loss Aversion, which is a cognitive bias in which people are more averse to losses than they are to gains. We are even more likely to take on risk to avoid a loss rather than gain rewards.

 

Learn how to apply Loss Aversion to your product in today's episode.

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April 1, 2023 9 mins

The Zeigarnik effect refers to the psychological phenomenon where people remember unfinished tasks more easily than completed tasks.

 

Today we explore how we can use this effect to motivate users to complete tasks, increase user engagement, and make products m...

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