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September 28, 2023 21 mins

This week we sat down with Samantha Scott, President of Pushing the Envelope, a marketing and PR firm based in Fort Myers. Samantha shares with us leadership lessons, including taking feedback from your employees, hiring based on character and culture, and striving for the best for their clients. To top the podcast off, Samantha explains how a Vanilla Ice verse from 1990 chart topper “Ice Ice Baby” leads Pushing the Envelope to strive for the best.

3 Takeaways:

  1. (12:15) You have to stick to your word
  2. (15:45) Being able to dissent with respect is important
  3. (16:20) “Anything less than the best is a felony” - Vanilla Ice

Timestamps:

(00:25) Tell us about how you got started with Pushing the Envelope

(01:35) What were you doing before Pushing the Envelope and what gap did you see in the market?

(02:50) How did the company adapt after 2008-2009?

(04:07) What is the company like today?

(06:15) As a business leader, how do you deal with and respond to rejection?

(07:35) What defines you as a leader?

(10:00) How were you able to shift your mindset as a leader?

(13:25) Hiring on character and culture

(14:55) What leadership skills do you look for when promoting individuals?

(16:20) “Anything less than the best is a felony” - Vanilla Ice

(17:30) Leaders you have tried to emulate?

(19:40) Hot seat questions

Join us every week as we interview business leaders to learn what makes them great, what they look for in growing leaders, and much more.

Visit businessobserverfl.com for more.

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