Welcome to the Content Rebels

Coming Soon: The Content Rebels podcast launching Thursday 3rd August 2023. Subscribe now to catch season one of the Content Rebels where your host, Sarah Spence, delves into the latest trends, questions the status quo and tackles the future of content marketing with rebellious curiosity.

Episode Transcript

Sarah Spence (00:01):
Hi, I'm Sarah Spence.
I run a content agency where webelieve in the power of content
to open minds and shape thefuture. But we weren't always an
agency. Just two years ago, itwas only me. And now there are
20 of us.
All that growth, you think I'dhave my shit together, but I've
been so focused on building it,and doing great work for our

(00:24):
clients, that I'm a bit behindon the trends. And that's
exactly why I'm making thispodcast.
Join me on a journey into theunpredictable...

Kate Toon (00:34):
Most of us SEO Jackson Pollock's. If we're
honest, we're just throwing shitagainst the wall.

Sarah Spence (00:38):
The risky.

Declan Edwards (00:39):
They're making decisions now based on your
culture. So if you want to havethe best staff, if you want to
keep the best staff, you can'tafford to not do it.

Sarah Spence (00:48):
And the sometimes exhilarating world of
marketing...

Danielle Lewis (00:51):
I literally know of a brand who paid Kim
Kardashian an exorbitant amountof money to wear their clothes
and it did nothing.

Sarah Spence (00:58):
I want to find out how we got here.

David Williams (01:00):
It's not just about crushed up ochre on bark.
My canvas is Adobe CreativeSuite in a Wacom tablet

Sarah Spence (01:07):
And where the future is going to take us.

Mary-Anne Amies (01:09):
Chat GPT will never be able to be you. But it
should be able to save you a bitof time.

Sarah Spence (01:14):
So if you're ready to learn with rebellious
curiosity.

Cherie Clonan (01:18):
Sometimes in those vulnerable neurodivergent
moments, I wonder, am Iapproaching this the wrong way?
I don't know. But I want to walkthe walk

Sarah Spence (01:27):
Then you're one of us.

Mark Ankucic (01:28):
Just a beautiful human thing.

Sarah Spence (01:32):
Welcome to the content rebels.

Danielle Lewis (01:35):
Thank you so much for having me.

Cherie Clonan (01:37):
I would be making so much more if I cared so much
less about people.

Sasha Menon (01:41):
Many times multinationals choose to
localise rather thanpersonalise.

Sheree Rubinstein (01:46):
...and then returned every dollar that I'd
raised back to the investors

Kate Toon (01:50):
Robots should be cleaning our toilets, not
filling our blank pages.

Molly Benjamin (01:52):
How could you not know that and I'm like cos
we were never taught it!

Sarah Spence (01:55):
That's the quote of the podcast, I love that
(laugh).