The Quiet Cost of Taking Your Foot Off the Gas | Dante Brunelli | TDES - The Dillon England Show

Episode Transcript
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Speaker 1 (00:00):
If you can't drive growth through your company, you're eventually
going to die.

Speaker 2 (00:08):
You're the CEO and founder of Laandos Marketing for marketing
company now having a consulting wing to that company.

Speaker 1 (00:15):
I came from the sales world and I sold a
high ticket info coaching dude. A lot of it was
from being on the phone talking to humans, and I
took over forty five hundred sales calls.

Speaker 2 (00:24):
What would you say is a good way to like
start getting in those rooms.

Speaker 1 (00:28):
I think it really varies depending on your industry, but overall,
it's add value, add value to anyone and everyone that
you can and your reputation, it is absolutely everything.

Speaker 2 (00:36):
How did you first get that info sales job where
you took all those sales calls?

Speaker 3 (00:40):
How did that job happen?

Speaker 4 (00:41):
I moved up to Canada with my life.

Speaker 1 (00:43):
I didn't have a job at the time, and so
I said, we're just going to figure it out. I
was with her in that spot for about three months,
and the whole time I was trying to find a job,
couldn't find anything. I decided to increase my expenses. I
don't condone doing that, but I knew for myself, I
just know how I operate because I put myself in
a place where I have some pressure on me. I'm
going to go find a don't stop getting leads. That
is everything, and you need to make sure you can

(01:03):
fulfill for sure. I say reality is catching up to
the work that I've put in. That's my mantra. I
like that.

Speaker 2 (01:10):
You're the CEO and founder of Lingo Wes marketing firm
marketing company now having a consulting wing to that company.
I like to you know, when I was explaining you
to my wife, I said, you are the funnel and
marketing young version of Alex Fromosi. That was the And

(01:32):
what I love about you is you've taken and you've
talked about it. Why but you've taken this new approach
to your organic content, which is just unedited, not these
highly dopamine hit thirty second reels. It's just you talking
for one to four minutes on a topic. And I've
really appreciated that from someone that wasn't insurance sales now
pivoting to my own podcast company.

Speaker 3 (01:54):
It's like, I know nothing about marketing.

Speaker 2 (01:56):
So the information that you've been giving for free has
like changed everything that we've done.

Speaker 3 (02:02):
So I appreciate that.

Speaker 2 (02:02):
I want the audience to know, like, that's why you've
come on the show, and I'm really excited to learn
more about your story.

Speaker 4 (02:07):
Thank you, man.

Speaker 1 (02:08):
I'm honored and I'm humbled, and I'm.

Speaker 4 (02:10):
Honestly super appreciative. Even asked me to come on.

Speaker 1 (02:12):
Whenever I get a chance to speak for I don't
care if it's one person five thousand people, I really
don't care. I just want to have somebody leave and
be like, Okay, I can go apply this. I'm going
to get value, so hopefully I can deliver that today.

Speaker 2 (02:23):
We're somewhere in between that one and five thousand, you know, well,
yeah we're not the one, we're not quite the five thousand,
but we're in the middle.

Speaker 3 (02:33):
It'll be It'll be a really good time.

Speaker 2 (02:34):
So dude, tell me your start so I know a
little about your journey from your bio. You could start
on launchos if you want to be like what your
company is, and then we can work backwards and like
what got you here?

Speaker 1 (02:44):
For sure, Yeah, I like that approach because every time
I try to go backwards and start from the beginning.

Speaker 4 (02:48):
I just go on a tangent.

Speaker 1 (02:49):
So yeah, yeah, launch Yeah. For sure, so launchos is
the way that I explained is we're a full stack
marketing company and that really got births from what did prior.
So I came from the sales world and I sold
a high ticket info coaching and I have a lot
of thoughts about that space.

Speaker 4 (03:07):
We can get into that.

Speaker 1 (03:08):
But ultimately I learned a lot of what I know
now from doing that, and dude, a lot of it
was from being on the phone talking to humans and
I took over forty five hundred sales calls and so
during the course of that, I had to basically reinvent
myself because I had never been in sales up to
that point, and believe it or not, I was very
very I hate to label myself, but I was very

(03:28):
introverted as how someone would would say it, and so
I had to basically reinvent myself. I had to rediscover,
you know, how do I have confidence? How do I
speak with these people that are twenty years older than
me and still have some conviction to get them to
purchase a product that's ten one hundred and fifty thousand dollars.
So I did that for about a year and then
I ended up leading some of the sales team scaled

(03:48):
that up. But the thing that I got from that
experience is I got to see the whole company like holistically.
So I got to see how to fulfillment work, how
did client success work, how did sales work, how did
marketing work? And I also got to see the apps,
and I realized where we were falling off, and so
I tried to be the person that bridged that, and
unfortunately that didn't work too well just because I wasn't
in that position for the company. And so what happened

(04:11):
is at the time, I was living with my co founder,
Alec who's now co founder and CMO of Lancholess, and
he was running some very large and ittt projects, like
very very big ones that a lot of people would
know if they're familiar with that space.

Speaker 4 (04:23):
And he was doing the social.

Speaker 1 (04:24):
Media marketing, he was running the communities, and he was
driving millions of dollars for these companies. And so I
went to him and I was like, hey, why don't
we do what you do. We'll merge what I know
now about marketing and sales and we'll go do this
for like online coaches. And so fortunately our first client
was Afleete athletics, and it was only on the community side,
and at the time they were one hundred million dollar

(04:45):
a year ish revenue, and we came in there. Communityd great.
People absolutely loved connecting with other people, getting to go
meet in person with these people that they've been connecting
with online. And this was like COVID, So you got
to keep in mind like no one was doing anything.
So the online space just absolutely catapulted. And so we
did that, and then our client right after that, by

(05:07):
the grace of whatever you believe in, was Brian Johnson.
So he had just sold Venmo Venmo brain Tree for
those that are familiar, and then he wanted to basically
thrown ag one and so we were reaching out to
Brian for four months. I believe like every week I
would go on LinkedIn, I'd look at all the new hires.
I was trying to find every person that I could contact,

(05:28):
and fortunately I was able to get in contact with
two people. They put us in a thread. Finally, after
many many emails, and Brian ended up calling me on
my phone like he facetimed me, and I was like
a billionaire, just face time me, just what is happening?
So and then he messaged me because I didn't see it,
and he said, hey, I just tried to call you,
and I thought he was joking, so I called him back.
We ended up getting on the phone and he took

(05:49):
us through this whole journey of what they're trying to build,
and he basically said, can you guys execute and we
were like yeah, and then two days later.

Speaker 4 (05:55):
We signed them.

Speaker 1 (05:56):
That absolutely catapulted ended up becoming the largest movement in
the health space ever.

Speaker 4 (06:01):
It's called Don't Die.

Speaker 1 (06:02):
We did one hundred global meetups in the same day
across the entire world that caught winds. It just absolutely
blew up from there. Brian ended up launching Blueprint, his company,
which actually last week they just did a sixty million
dollar capital raise for which is wild. But when we launched,
it just boomed. We had like fifteen hundred people, so
how many people we thought were going to come in
for the cohort ended up being like five thousand submissions

(06:25):
in the first day and we did. I think we
did over six million and forty eight hours, So it
was a huge launch and we facilitated all that through
the community, and long story short, that basically put us
on the map. A little bit, we started to get
some notoriety, and then from that point till now that
was three years ago, we've started to transition more towards
like being the marketing component that draws.

Speaker 4 (06:44):
All the growth.

Speaker 1 (06:45):
Because the thing we realized through that was like we
weren't tied to any revenue even though we helped make it,
so we didn't get any percentages, we didn't get any upside,
but we facilitated everything.

Speaker 4 (06:54):
So I let our co founder, my.

Speaker 1 (06:56):
Co founder, myself, we looked at each other, We're like, dude,
we got to change something. So we did, and over
that course the last three years, we basically built these
divisions of people that we work with, which we have
the info side, which I can get into. We have
an e commerce division, which we're talking about building out
right now, and then we have like home service just
service based businesses in general that we help.

Speaker 4 (07:15):
So those are kind of our three different branches.

Speaker 2 (07:19):
I mean, that's a lot of digest, Like, that's a
crazy story. How did you first, let's work backwards, how
did you first get that info sales job where you
took all those sales calls?

Speaker 3 (07:29):
Because I think that this.

Speaker 2 (07:30):
Sounds like that springboarded relationally, your confidence to even get
a hold of that billionaire, Like there's I'm sure there's
a lot of lessons you learned through that grind, Like
how did that job happen?

Speaker 4 (07:42):
Great question.

Speaker 1 (07:43):
So I had basically moved from Utah, which is where
I live now. I moved up to Canada with my
wife and we had been together. We had been together
for two months, and I went and visited her in
La fell in love, which I never thought was going
to happen for me. And then she came back two
days later after I left La and lived with me
for two months. And then at that point it was

(08:03):
either I was going to move to Spain for the
summer or I was going to go back with her
to Canada. So I bought a truck, I moved up
to Canada. I didn't have a job at the time,
to bear in mind, and so I said, we're just
going to figure it out.

Speaker 4 (08:16):
So I went and I lived with her, love her
to death.

Speaker 1 (08:19):
She brought me into her home and I was with
her in that spot for about three months, and the
whole time I was trying to find a job, couldn't
find anything.

Speaker 4 (08:27):
We moved.

Speaker 1 (08:29):
I decided to increase my expenses even though I didn't
have a job. So we moved into a nicer spot.
And I want to be clear, like, I don't condone
doing that, but I knew for myself, I just know
how I operate. I was like, if I put myself
in a place where I have some pressure on me,
I'm going to go find a result and I'm going
to perform. Yeah, and I just know that about me.
I know not everybody's that way. But long story short,
I just started hammering even harder than I was interviews,

(08:53):
and fortunately I knew who this gentleman was.

Speaker 4 (08:56):
His name is Manny Cospin.

Speaker 1 (08:57):
If anyone's in the car space don't know who that is.
I foun him on LinkedIn by some odd chance, and
I saw that he was hiring for a position.

Speaker 4 (09:04):
I had done some sales stuff, but I'd never.

Speaker 1 (09:06):
Been in a sales role specifically, is more like client
success and whatnot, so speaking with people, but never selling anything.
And so I was like, screw it, I'm going to
do it. So I did it, and I did the
same thing that I did with Brian. I said, I'm
going to find the person that's head of the organization
because I know Manny's not going to see my message.

Speaker 4 (09:22):
I'm going to add them to the thread.

Speaker 1 (09:24):
And he saw it, and then he gave me an
interview and I get on the interview and it was
probably thirty people, and I didn't know that going into it.
So I'm sitting in a group of thirty people. I'm
the youngest person there. I was twenty one at the time.
Everyone else was like thirty forty years old. So right off,
right off rip, I was like, oh my gosh, what
am I doing? And so we went through that first round.
I got a message, Second round, I got a message.

Speaker 4 (09:46):
Third round. I ended up getting the job.

Speaker 1 (09:47):
Plung story short and the thing that I loved I'm
looking at I read above me. So if I look weird,
forgive me. But there's a book called Awaken the Giant
Within by Tony Robbins. I read that book when I
was nineteen, completely shifted in my life. And enough, one
of his leaders in his company was on the team
for Manny, and so he was the one that vouched
for me to get the job, and I was like,

(10:07):
what a weird full circle moment. But I I leverage
a lot of the stuff from the book because I
know that he knows all tony stuff, and I did
it almost subconsciously throughout the interview process, and it worked.

Speaker 4 (10:18):
So I ended up getting the job.

Speaker 1 (10:19):
And then my first month, and this is no offense
to the people that were there, but I was like,
I'm going, hey, I'm gonna go as hard as I can.
And so the first month I doubled performance with the
other two people in my role, like I doubled the
revenue that they had done. And so the GM came
to me and he was like, what are you doing.
I was like, I was like, dude, I'm just dialing
more people. And he's like, all right, I want you
to start kind of leading this division. And so all

(10:41):
the new people that came in for that sales role
I started training and then that ultimately catapult at our
revenue for a pretty big duration and then that got
the company to a pretty sizable revenue mark. But the
benefit that I got is I got to speak to
a lot of wealthy people throughout that process, because bear
in mind, are products ten thousand, one hundred fifty thous bucks.
So the people that are coming in these are people

(11:02):
that I've either sold their company, they have a very
high paying W two job and they were basically trying
to defer taxes and purchase commercial real estate.

Speaker 4 (11:10):
So I had to educate them on my whole process.

Speaker 1 (11:12):
But meanwhile they're like, oh, I just sold my company
for twenty million bucks forty million bucks.

Speaker 3 (11:16):
So for them in a one hundred k is like whatever, right.

Speaker 4 (11:18):
Do they don't care? Yeah, they don't care.

Speaker 1 (11:21):
So yeah, that to answer your question, that was the
journey of getting that position, and I probably shortcut.

Speaker 4 (11:26):
A lot of the process, but that was the high
level overview.

Speaker 2 (11:29):
So that was a lot of outbound dials too, Like
it wasn't both in an inbound and then that's where
you took so many meetings. I think that's a really
interesting thing for young entrepreneurs. Like guess I've always been,
so I a little bit about my journey. I started
twenty eighteen doing insurance sales, one hundred percent commission B
to b, door to door, knocking on you know, twenty
to fifty businesses per day, right, like pounding the pavement.

(11:52):
That's where I started, And a lot of those lessons
just translate into so many different life Like I'm like everybody.

Speaker 3 (11:59):
Should do sales for a little bit, Like I agree.

Speaker 2 (12:01):
You know, any young person do. I was talking to
a guy yesterday on the podcast, like even being a
waiter at a restaurant, like just dip your toe in
the sales bucket, because there's so many life lessons, like
what do you think was probably the biggest lesson that
if you to pick one, that you're grateful for that
opportunity that it taught you.

Speaker 1 (12:19):
Hmm. The thing that came to mind immediately was learning
how to master, not master beginning as closed as I
came to master in confidence. And I think what that
really came down to was not projecting the way that
I feel onto other.

Speaker 4 (12:35):
People and assuming they think the same thing. Yeah, And
a lot of that.

Speaker 1 (12:39):
Honestly comes from you showing up a certain way of
keeping the promises you make for yourself, staying accountable to
what you say you're gonna do, and over the course
of time, after you stack that, you then quote unquote
have some confidence. But dude, that took me a year.
It took me probably three thousand calls to the point
where I was like, I'll get on the phone with
anybody and talk to him. I don't care if I'm young,
you can tell me whatever you want to I'm up

(13:00):
to serve. And there's a quote actually that really helped
me get over this that I hope help somebody. It's
by Wayne Dyer. He said, never attach your confidence to
your abilities. Always attach it to your intent. And so
I just kept thinking, I kept playing it back in
my head, and I was like, it's my intent good
when I show up on a sales call. Yeah, it is.
And so I was like, I have nothing to worry
about nothing.

Speaker 2 (13:20):
How does that go hand in hand with imposter syndrome?
Because imposter syndrome is something I personally struggle with a ton,
like in the podcasting space. So like, you know, when
I Danica Patrick on the podcast, I was like, holy crap,
Like I grew up watching her race and do go
Daddy commercials, And I'm this insurance guy sitting across from
this like world renowned racer.

Speaker 3 (13:41):
I don't.

Speaker 2 (13:42):
It's I really struggle with, like I know I've earned it,
like I put in the reps. I've But then at
the same time, there's also the other part of me
that's like.

Speaker 3 (13:48):
Dude, what are you doing here? You know what I mean?

Speaker 2 (13:51):
Like, and maybe that's a good thing. Maybe that keeps
you grounded and humble. But I do think sometimes even
with my podcast business, even with the things that I'm
building there, there's always this like I really struggle with that.
I don't know what a monster of imposter syndrome. And
what you're saying is like, if focus more on your tent,
if you're intense good, like you deserve to be in
those rooms. You deserve to be in those places. And like,

(14:11):
how do you look at that, because like even with
your the Venmo individual, I'm forgetting I'm sorry, I'm feting
the guy, the guy Brian, Like, that's a massive face
time for you, right, And it sounds like all of
those sales calls got you to the point that you
were ready for that moment.

Speaker 1 (14:26):
Yeah, I think that's a really good way to put it.
And I don't think I would have been ready for
that a year prior. I probably would have done it,
but I wouldn't have shut up with the same conviction
that I had, and we probably wouldn't have closed the deal.
And that was actually something that he told us. He said,
I want to work with you guys, because I can
tell you're new to this space, but you're gonna work
and I can tell you speak with conviction what it
means you're gonna figure it out. And So to answer

(14:46):
your question, I think when you when you go through
that mantra, is my intent good go through?

Speaker 4 (14:50):
Why? Like, am I showing up to serve people? Yeah?

Speaker 1 (14:53):
Do I have any ill will when I come on
and I make these podcasts.

Speaker 4 (14:56):
Absolutely not.

Speaker 1 (14:57):
And you know you can kind of go through these
things and that just starts to stack and be like,
all right, well, if I'm showing up to help people,
I don't have anything to worry about. I shouldn't feel
like I'm an imposter. Like I'm adding value to the world.
You might not think you are, but you're going to
get that feedback from people.

Speaker 2 (15:10):
Yeah, And I think and I think part of it
is also like getting out of your like getting out
of your head and just realize like you've also put
the work in, You've earned that moment, and then you
know people are just people at the end of the day. Like,
I think that's the thing that I've learned through podcasting
because I've talked to like so after yous in like
two weeks, I'm having this guy come on the podcast
called Funny Salesman.

Speaker 3 (15:31):
His name is Kenny Brooks.

Speaker 2 (15:32):
I don't know if you follow an Instagram he's this
black dude that got famous for like yeah, yeah, a podcast.

Speaker 1 (15:38):
Yeah.

Speaker 3 (15:38):
So he's actually from Detroit.

Speaker 2 (15:40):
Yeah, and so he's coming in studio, Like it's gonna
be amazing. But like that's a full circle moment for
me because I remember in college when he blew up
and I'm like, this dude is insane.

Speaker 3 (15:50):
And now I get to just chat with him.

Speaker 2 (15:52):
And I remember just telling my wife, I'm like, on
one side, I'm like nervous, but on the other side, like,
I know we've put in the and that's where confidence
comes from. Like you played sports, right, you played basketball,
nor Dakota. Yeah, I remember, Yeah, you played basketball. Confidence,
Like when you're gonna go to that free throw line,
you know you're ready for that moment because you've shot
four thousand free throws. If you shoot two free throws,

(16:15):
you're not gonna be quite ready for them.

Speaker 4 (16:17):
Yeah, it is. It's it's reps.

Speaker 1 (16:19):
But I think the other thing too man for me
at this point is like I've been around these high performers,
whether it's Brian who's a billionaire, some of our other
clients who are very, very wealthy.

Speaker 4 (16:27):
I just had a conversation, so.

Speaker 1 (16:29):
No one's gonna know who he is, but he coaches
Dan Martel and I had a conversation with him last week.
He's off the radar, like if I told you his name,
you wouldn't be able to find him. But he is
extremely extremely successful, one of most sucessful people I've ever
talked to. And he runs a sales organization or organization
rather not sales based, but they have over a thousand employees.

Speaker 4 (16:49):
He's exited three companies.

Speaker 1 (16:50):
He still runs two other companies that are extremely successful,
and I just started asking him questions and I think
part of it is like that imposter syndrome never really
goes away. It's just how much do you show it
on the exterior, and also learning to control that because
as a leader to the other thing I've realized is
with our team, if I show up and I'm scared
and I'm freaking out, they're looking at me. So I

(17:12):
can't show up that way. And not everybody has to
bear that responsibility. But if you're a leader and you're
someone that's and it's like leading the charge for other
people when you're steering the ship, you just have to
learn how to manage those emotions a little bit differently.

Speaker 2 (17:23):
Yeah, I asked you this question on TikTok, and I
wanted to I want to ask you this now live.
Let's just say some of this starting from scratch. They
don't have any networth relationships. They're trying to create some
sort of business. What's the method to start getting in
the room with more influential people like someone that has
like you know, they're just graduate from college. Like, what

(17:44):
would you say is a good way to like start
getting in those rooms and working your way up to
that level.

Speaker 1 (17:52):
I think it really varies depending on your industry, but overall,
I mean across anything, it's add value, like add value
to anyone and every one that you can, and your brand.

Speaker 4 (18:02):
Your reputation, it is absolutely everything.

Speaker 1 (18:04):
Like the whole reason that I got to have that
conversation with Dan's coach the other day is because of
another connection that I made three years ago, and I
added value for him. So he's like, hey, you got
to meet this guy, and so you might not think
and this is another thing I had to learn the
hard ways entrepreneur five years ago, is all these little
things that you do, you're not going to see anything
like they're lacking indicators for years sometimes, but ultimately it

(18:25):
gets to a point where to what you were just saying,
like you just start having these conversations and you're like why,
It's like, well, you've been stacking all these tiny little
wins and finally it catches up. I say, reality is
catching up to the work that I've put in. That's
my mantra. I like that. Yeah, I like that, But honestly, dude,
it's add value. And I would say too, like, go
to as many networking events that you can with people

(18:48):
that are where you want to be. Don't go to
networking events with people that aren't where you want to
be because it's not going to get you where you
want to go. But if you can start getting in
these rooms with higher level entrepreneurs, a lot of these
older guys too, like they don't want you to pay
them anything.

Speaker 4 (19:00):
They just want you to.

Speaker 1 (19:01):
Show that you're hungry, and if you show that, like
they're gonna take you another wing, they're gonna help you.

Speaker 2 (19:05):
I think it's a surprising amount of people are actually
like nice people that actually want to help. Do you
know the people always say all the world's out to
get you, and part of it is yeah, for sure,
but like there are there are a lot of individuals
that honestly just want to help hard working young people.
And if you said you go in with a giver's mindset,
like how am I going to add value not take value?

Speaker 3 (19:26):
Like I do think? I mean, that's the same with podcasting.

Speaker 2 (19:28):
It's like with Kenny the funny salesman guy was like,
he's like, hey, bro, I'm shooting it due to the
phone call is so crazy. I think your podcast is
gonna come out before so hopefully we don't reschedule it
actually happens. But I was talking to them on the
phone and he's just like, hey, man, yeah, bro, I'm
gonna be going on Rogan soon, and then I'm gonna
be hanging out with ice Cube and then doing whatever
and then and then I'm gonna be back on these
three dates which day works for you. And I'm just

(19:48):
like sitting there on the phone.

Speaker 4 (19:49):
Like what, Yeah, that's crazy Roan, Yeah that's wild man.

Speaker 2 (19:55):
Good for yeah, good, I mean, and and for him,
like he grew up in Detroit, just like fifteen minutes
away from where I'm sitting now, grew up in the
hood and then all of a sudden just started going
rich neighborhoods and like from to Hills Troy doing that
that spray bottle thing, and it just blew up for him.
But the thing I really respect about Kenny is he
hasn't stopped the grind. So like now he does that

(20:16):
same thing for Kevin Hart, Dwaine, the Rock, Johnson Ice Cube,
and he's like taking this now like iconic thing that
he does and monetized it to where like like he
normally charges like thousands of thousand dollars for a podcast,
and he's like not really charging me because I'm local
and he's just helping a local guy.

Speaker 1 (20:31):
I wish that.

Speaker 3 (20:31):
I'm like, dude, I can't pay you.

Speaker 2 (20:32):
That's to please, But like you know, it was just
he's been a really good dude. I respect him so
much because he's kept the grind going and he hasn't
just said I'm rich now.

Speaker 4 (20:41):
I don't think.

Speaker 3 (20:41):
He's just kept moving. Yeah, And so that was really
weird to hear. So I asked him. I was like, okay, so,
which is a bigger deal for you? The Dylan England
show a.

Speaker 2 (20:48):
Rogan and he just started like die lapping, like okay,
maybe a little bit. Yeah, so if you had to
like look back at your journey, then I want to
get to launcho Wes. What's one thing that you know
now in entrepreneurship that you wish you would have known
when you like started launch, Like when you started your
own company, So you broke off from sales and you

(21:08):
started your own company. What are some of the failures
and the mistakes that you made that you're like, dang, dude,
if I would have like known this when I started,
my life would have been a heck of a lot easier.

Speaker 1 (21:18):
Yeah, did you ask really good questions? Like phenomenal questions.
I'm like, I'm thinking as you're talking, there's so many,
But I think the thing I would boil it down
to is a big mistake that we made, which is
being on the there's offense and defense and business, and
I think for us, we were still on the offense
in the beginning, and it worked and we scaled really
quick to like multiple six figures in profit in like

(21:39):
two seconds.

Speaker 2 (21:40):
How do you define offense real quick? Like, like what
does offense look like? Because I'm actually, by the way,
like I'm really asking for myself because like I know nothing.
This is actually embarrassing. I'm how little I thought I
knew about business. Yeah, because like when you sell like
really quick to side it. When you sell an insurance product,
you literally like you have no control of pricing. You
have very little control of marketing. You kind of like
just like I worked for a big company with a duck.

(22:02):
You can put that together and like what company that is? Right,
and so like they do marketing on every college football
game ever, and so like you just have to sell
it in the prices with the prices, and it's kind
of like you just have to like show your personality
and hopefully a business owner choose you to do the
insurance right.

Speaker 3 (22:16):
It's pretty much.

Speaker 2 (22:18):
Down to And then when I started my own company
in June of this year, I was like, oh, I
have to price things like, oh, I have to like
do like I don't know what an automation is, like
I do. I had no idea what an automation like.
So when you say offense, are you talking sales calls?
Are you talking LinkedIn automations?

Speaker 3 (22:35):
Are you talking like all of that?

Speaker 4 (22:36):
Like yeah, yeah.

Speaker 1 (22:38):
So the way that I define this is there's two ways.
There's only two ways to make money in a business. Uh,
you either get more customers or you make your customers
that you currently have with more. So for us, we
were in the process of getting more customers, and then
once we had those customers, it was trying to refine,
like how do we increase lifetime value that customer or
average order value?

Speaker 4 (22:56):
At the time, average order value is what it.

Speaker 1 (22:58):
Was because we didn't offer more services other than community management,
which was ten thousand a month, but we weren't attached
to any upsides, so we were capped there. I knew
from the beginning that was a dumb business model, but
it was something that we had to do to get
our feet wet, and it did work, like we worked
with some really notable people in that process and we learned.

Speaker 4 (23:14):
But the problem that we ran.

Speaker 1 (23:15):
Into is that we got those clients and then we
stopped doing outreach. We stopped doing the thing that worked.
I wasn't making any content, so we had no more
leads that were coming in other than word of mouth.
And then over the course of a year, all that
was fine and we were.

Speaker 4 (23:29):
Doing really good.

Speaker 1 (23:30):
We started hiring people and then we lost all of
our clients in a month, so we were down to nothing,
and so that was when this was three years ago
and I sat down with my business partner and I
was like, dude, we got to completely rerant this. We
have to change the structure of the company and we
need to build a full staff marketing company. So when
I say be on the offense, I mean you need
to build in a way where you can have someone

(23:50):
that can go fulfill. If you read the book Rocket Fuel,
it talks about this. You have a visionary and an operator.
And for us, I didn't have an operator because like
for me, I've always been the person that like, I
don't mind making content, I will go get leads. It's
not an issue for me. But I need to make
sure someone can fulfill and I need to trust you
and we need to have the systems for it. So
biggest mistake that we made was taking our foot off

(24:10):
the gas when it comes to getting leads.

Speaker 4 (24:12):
And I see this.

Speaker 1 (24:12):
I get this question every day on TikTok, people like, hey,
I have two clients, what should I do to get more?
And I ask the same question every time, what did
you do to get the first two clients?

Speaker 4 (24:21):
Oh?

Speaker 1 (24:21):
Right, door knocked, Go door knock and do ten times
the volume and then hire it out and then go
build another acquisitions channel. So that's what I mean by offense.
Don't stop getting leads, and you need to make sure
you can fulfill for sure, But that is everything. If
you can't drive growth for your company, you're eventually gonna die.
If you're not growing or dying.

Speaker 3 (24:42):
So then how have you shifted?

Speaker 2 (24:45):
And so from a are you I'm assuming the visionary
role and then your co partner's more of the operator role.

Speaker 1 (24:51):
Yeah, so he's our chief marketing officer. So and it
depends on the client. But like for info clients, he
does a lot of the strategy when it comes to
like launching a webinar or a challenge funnel or running
the paid ads. So he does a lot of the
fulfillment and client communications and he's really really good at it.

Speaker 2 (25:05):
So then really a business owner has to make a
choice right like on what they're best at, because there
could be a business owner that's not good at like
they're really good at the fulfillment side and they're not
really good at the leads inside. So if like those
people at TikTok to have those two clients, right, they
need to make a decision on Okay, well, if they
if they start spending more time on the acquisition of
leads and they can't fulfill the fulfillment of their current leads,

(25:28):
that's a broken business model, right. They need to either
bring someone in, They need to bring a partner, They
need to do something, hire a VA to even just
do some sort of like something for them, right to
get marketing out or hire company like yours or whatever.
But like, that's I think the tension that a lot
of entrepreneurs feel is knowing that balance like how would
you how how would you as a solopreneur or just

(25:49):
even with a partnership and give apart, Like how would
you find that balance on always having the gas pedal
going but making sure you have the fulfillment going as well,
Like how does that?

Speaker 3 (25:58):
How does that work?

Speaker 1 (25:59):
Yeah, I'd say the biggest issue is people pay themselves
too much money in the beginning. And I fell victim
to this too because I just didn't understand cash flow
cycles for a company. Now fortunately we do, and so
for people that don't know what I mean, Like, if
you start making let's say ten thousand a month, you
have to make sure that you plan for taxes. You
have to make sure you plan for growth. You have
to make sure you plan for team. You have to
make sure you plan for distributions at some point, and

(26:20):
so we weren't doing any at the beginning because we
just didn't know. And so I see the issue is
people pay themselves too much money early on and that
limits your growth. Yeah.

Speaker 4 (26:30):
Oh, as an example for a solopreneur, if I was.

Speaker 1 (26:32):
Making ten thousand a month, I would pay myself as
little as I possibly can so that I can go
either hire somebody to take over the work that I
shouldn't be doing and I can go force growth, or
I would put it back into getting more leads if
I can fulfill. And that really depends on what business
you run. Right to your point, you got to know
your strengths. But I think a lot of people did
just pay themselves too much money, and if you didn't,

(26:52):
you could two three x your growth really really quick.

Speaker 2 (26:56):
Would you even consider having more entrepreneurs get part time
jobs and hire people, yes, to like allow that building, Yeah.

Speaker 4 (27:03):
Yes I would.

Speaker 1 (27:05):
Or if you have another means to make more money,
maybe it's a different business that you have, or whatever
the case might be, just try to force as much
growth as you can in the beginning, because it's going
to set a foundation that you can build on. If
you don't, you're gonna get stuck in this life cycle
of you know, getting the clients, losing the clients, getting
the clients, losing the clients, and you're never gonna grow.

Speaker 3 (27:21):
You're just not and you're gonna go crazy.

Speaker 4 (27:24):
Yeah. Yeah, you're gonna drive yourself nuts.

Speaker 3 (27:26):
Yeah.

Speaker 2 (27:27):
Tell me about Launcho West bro like, like, broke it,
break it down for me. I mean, I see that
you have a lot of cool tool It looks like
some cool tools, but then also you have different verticals
of the company, Like I'll let you start wherever you want,
like as I'm excited to hear about it.

Speaker 1 (27:41):
Yeah, so feel free to stop me at any point.
But basically at this point, like I said, we're a
full stack marketing company. So basically for anyone that doesn't
know what that means, we offer multiple different services. So
the two main offers that we have if a client
comes in they say hey, I want to work with
you guys, is one will run your paid ads and
that could be on met as. Our primary channel could
be Meta, it could be Google, which is also YouTube.

(28:03):
We don't really do anything on Pinterest or other platforms,
we'll do TikTok. So I really just like major platforms
will run ads on. And then the other offer that
we have is basically, we take all of our services,
we plug our team into your company, and that we
do the whole marketing. So and I find most times
when I have these conversations, people come in They're like, hey,
could you build our landing pages?

Speaker 4 (28:22):
And I'm like, yes, but I'm going to ask you
some questions.

Speaker 1 (28:25):
So I wanted to look at the business holistically and
figure out what his offers look like, What does leads
look like, what does sales look like?

Speaker 4 (28:30):
What is the film that look like?

Speaker 1 (28:32):
Because if we start driving a ton of traffic for
you and you can't fulfill to your point, Dylan, then
your business is going to crumble.

Speaker 4 (28:38):
And so that's honestly.

Speaker 1 (28:40):
I think the thing that we have an advantage of
our marketing companies on is we understand business like we
don't just understand the marketing component, and so clients feel
very comfortable coming to us and saying, hey, could you
help out with these other areas. So a lot of
people come in for ads or for funnel building or
email marketing and they're like, hey, could you just run
everything because I don't.

Speaker 4 (28:58):
Want to do this. So that's a lot.

Speaker 1 (29:00):
More of what we're doing now is people are just
trying to plug our team into basically handle everything marketing
related and just driving revenue for the company.

Speaker 2 (29:08):
How do you find your ideal client size? Like, what
was that process like to kind of narrow that down
to and is that something you're still working on and
figuring out more way.

Speaker 1 (29:16):
It's been an ongoing process and it's been one of
the most painstaking things I've ever done on the l
side and the CEO side of this, just because we've
been burned by a couple of people and it sucks obviously,
and then you lose money because they don't pay you
got to pay out your team.

Speaker 4 (29:30):
So honestly, a lot of trial and error.

Speaker 1 (29:33):
But I'd say at this point we're pretty well defined
on like the info side of things, just because we've
worked with so many people and we've also we've seen
now what a really good client looks like like. As
an example, if anyone wants to go look him up.
One of our clients to Rene Rodriguez, he's one of
the top speaking coaches influence communication coaches in the world.
And he's been doing it for twenty seven years, and

(29:54):
he's one of the few people that has like nothing,
nobody could say anything bad about Rene. Incredible human, been
in this space for a very long time, really good
track record. We're looking for those people, and I think
a lot of people right now they're going after these
young INFO guys that are selling you know, they're nineteen
twenty years old selling an INFO product and they make
good money. But these dudes aren't actually building a company.
And so we want to stay as far away as

(30:16):
we can from those dudes, and we want to go
for real operators, like real business people. I help them go,
so we have a to go a little bit for
their depth. We have a twenty three point checklist, so
so yes, we know who we want to work with,
and we just know from an ethical standpoint, that's what
we look for most above anything else. Like do I
have a good gut feeling about this deal?

Speaker 4 (30:37):
And if the answer is no, we're not doing it.

Speaker 2 (30:42):
And is that twenty three point checklist done on like
a strategy call, a free like consultation calling to figure
it out? Or can you just like look at somebody
and do that check before even meeting them, talking them,
before you even engage.

Speaker 1 (30:52):
I could probably do like eighty percent of it without
even talking to them, like just going through their funnels,
looking at reviews, going to Reddit, Like I can do
a lot of research before then. Hm.

Speaker 2 (31:02):
So one of the things you said on TikTok and
this isn't her nosey thing too, and it's something that
I've been striving for is obviously, like you want to
make a lot of money in life, you sell it'spens
of things to high networth people. Right, that's like just
like this very simple thing, like you could have one
deal for ten grand a month, or you could have
ten deals for a grand a month. Do the one
deal for ten grand a month, like like and do
like ten of those?

Speaker 3 (31:23):
Right?

Speaker 2 (31:25):
Has that influenced your ICP? Like thinking that way? Because
I guess I'll get free coaching from you, no kidding.
So I'll tell you about a little bit about our
business and like what we're struggling with, and you can
like do a free audit WU beat Caleb Hammer.

Speaker 3 (31:42):
You know Caleb Hammer, the financial audit guy. Have you
seen that guy?

Speaker 2 (31:44):
Yeah, you can bet Caleb Hammer to me. So basically like,
I help companies start podcasts. So I've done a podcast
and then like, as a result, a lot of local
companies in De Troy were like, hey, we need help
with our podcast. And I was like cool and started
helping all of them for free because I'm an idiot
and I don't actually think.

Speaker 4 (31:57):
Through No, that's a good thing. That's a good thing.

Speaker 2 (32:00):
And then when my uh are you familiar with EOS
the book called Traction by Gino Wickman.

Speaker 3 (32:04):
Yeah, yeah, must read.

Speaker 2 (32:08):
By the way, I'd added to your book collections book
called traction anyway, So like, EOS is a way of
thinking for leadership teams, and you can implement EOS and
your whatever. So I have an EOS implementer he's been
a mentor of my named Mike Grooley. He's like, Dylan,
you realize you have a business here. And I was like,
oh cool, okay, And I started thinking through it right.
And then when I first started, I was like, oh,

(32:29):
I could help like people start podcasts, right, like you know,
I get whatever. And then I realized that people have
no money at the like, like I was like that
that's gonna be like, you know, even three hundred bucks
a month would be like a lot for the average
mom starting to podcast, right, So then we pivoted to
B to B and then I'm learning within the BDB space,
there's this massive difference on what affordability is like because obviously,

(32:52):
if you're working with a one million dollar company versus
a fifty million dollar company, those budgets are significantly different.
And so we're like really trying to narrow in because
big ships turn slowly, so obviously the bigger of the
ROI revenue of the client A, it's gonna be harder
to land. It's gonna be more painful if they leave,
especially if they make up too much of your revenue.

Speaker 3 (33:12):
Right.

Speaker 2 (33:13):
But then we're also trying to get cash flow now,
and so that's been the constant battle for us of
like how we price who we work with. What would
be some advice for someone like me that's trying to
figure out, like I want those expenses, Like I'd like
the expensive contracts, I'd like to have a ten grand
a month retainer, but right now all of mine are
two Like how how do you graduate? And how do

(33:34):
you really like find that sweet spot?

Speaker 1 (33:37):
I'll ask you a question that Hormosia actually asked this
all the time, and I love it.

Speaker 4 (33:40):
I asked it all my sales calls.

Speaker 1 (33:42):
What would you like to have happen long term?

Speaker 3 (33:46):
Long term? I would love to.

Speaker 2 (33:50):
So our model is proving ROI that podcasts can bring
actual ROI to your company. And we do like guest
to lead systems. So we teach that like if I said, up,
you can get in front of two of your ideal
clients each year, what would that mean to you? And
we build a podcast and I actually have a full
CRM software that we built out tracking the ROI for
the company because like nobody actually tracks roive podcasting and

(34:12):
everyone just says it yeah, but we actually track it.
So not only will we handle all of your marketing,
your repurpose and your editing, your YouTube thumbnails, like we'll
do all of that as well. But that's just the
secondary thing that's like cool. The real thing is like
how does this actually help the company make money? And
so we track the full guest experience nurture, and our
funnel is basically get your ICP, get them on this podcast, schedule,

(34:35):
follow up sales call. They owe you that call because
you just gave them a value like from the podcast, right,
they owe it to you and we've seen like on
my personal show, I have a ninety percent conversion rate
to that follow up meeting. That's awesome, and so then
that's that's what we teach. So to answer your question
long term, like I'd love to just prove case study
after case study that podcasting should be your number one
sales tool and your number one marketing tool to companies,

(34:57):
and that we have our average retainer like seven to
ten thousand dollars, not two to four thousand dollars, because
I can prove that that investment's worth it, because then
it's like we get ten clients, we're doing one hundred
grand a month or a million dollar company Like That's
that's really where I'd like to do more, like we
have ten to fifteen we're working on, not like fifty
to one hundred we're trying to manage.

Speaker 1 (35:17):
So I think what you just said is the benefit
that you guys have, which is you track data. And
I will tell you from being in the marketing space,
nobody tracks their data. And so I think if you
want to go after high network people and really big
companies that are established, that's what they look for. It
is like who is going to give us the clear
ROI that we're getting from investing into their services, and
if you can prove that they'll pay it any day.

Speaker 4 (35:37):
These guys want to make money.

Speaker 1 (35:39):
Yeah, So I think I would leverage that, the fact
that you guys built a software, the fact that you
track the entire customer journey, the fact that you can
track a clear ROI, and then I would come up
with an offer that's an absolute no brainer for these
people to get the ten care retainer. So figure out
what that is that you guys can fulfill. But I
would I would nail that down and then I would
start hammering after those people because I will tell you,

(35:59):
for I'm having closed these larger people that pay us
ten care retainers plus revshare, like that.

Speaker 4 (36:05):
Is what they need.

Speaker 1 (36:06):
They need to clear system to follow, They need full
clarity across the board, clear data metrics, things that you
send them on a weekly basis, And that's your leverage,
Like nobody else is going to do that.

Speaker 2 (36:15):
In the podcast ways, have you found that there's like
an average revenue that those clients are doing minimum like that,
like at minimum they're fifteen MILLI year, at minimum they're
thirty million year.

Speaker 3 (36:24):
Have you found like a common theme.

Speaker 1 (36:26):
Yeah, so on the info side, that's primarily where they
do those deals. And we've found anybody that's less than
one hundred and fifty thousand, maybe two hundred thousand a month,
it's usually too much of a stretch to justify. That's
not always the case, but I've found sweet spot is
usually at like one fifty to probably three or four
huree thousand a month.

Speaker 4 (36:43):
Those people are like, yeah, this makes sense.

Speaker 2 (36:45):
So it depending like two and seven MILLI year, Like, yeah,
a million year.

Speaker 3 (36:49):
That's okay.

Speaker 4 (36:49):
That's been a really good spot for us.

Speaker 3 (36:51):
That's helpful. That's helpful. So I didn't even do a
full audit on the podcast. This is my trick. I
get free coaching today.

Speaker 4 (36:57):
We're not don't care. I love talking about this so well.

Speaker 2 (37:00):
And I think the thing is like just transparently, like
I think people are going to see. I have a
lot of business owners that listen to the podcast and
like on LinkedIn, like we do a ton of clips.

Speaker 3 (37:10):
It goes out to a lot of people.

Speaker 2 (37:11):
And I think the best thing about it, as you
do you give about free coaching all the time.

Speaker 3 (37:15):
This is just like why people want to.

Speaker 1 (37:17):
Work with you.

Speaker 2 (37:17):
It's like You're just have much credibility, and you know
it's It's exactly why I go on a lot of
other people's podcast to talk about I don't. This is
actually the first time I've ever talked about my business
on this podcast.

Speaker 1 (37:28):
Dude.

Speaker 4 (37:28):
I love that.

Speaker 2 (37:29):
I've just never done I've never done that before, you know,
so you kind of pulled it out of me.

Speaker 1 (37:34):
Keep good. I'm glad I did. People missed this all
the time. And like when I built my first platform,
I grew toever four one thousand followers on TikTok, and
it was completely different, like it wasn't related to business
stuff and it was the same thing though I did
the same thing.

Speaker 4 (37:48):
It was like, how do I add value?

Speaker 1 (37:49):
How do I speak on cameras so people can actually
make a connection with me as a human being? And
then I was like, I'm gonna do the same thing,
but I'm just going to do that for business stuff
and it works, Like people want to know that you're
a human, people want to know you're a latable. They
don't want to see everything that's perfect, and people miss it, dude,
they miss it all the time. Like the best mentors
I've had, one of them, I talked about was Pace
Morby and Pace. If anyone's not familiar with Pace, he

(38:12):
runs one of the largest real estate info products in
the world, and then he also owns a massive real
estate portfolio. They own ever like Feave, Nudred and fifteen million,
I think. And he's really big on socials too. He's
probably got like three million across off platforms or so.

Speaker 4 (38:25):
But Pace, dude. I learned a lot of this from him.

Speaker 1 (38:28):
Like I tuned into a YouTube live that he did
for sixteen hours straight, and then the next week he
did one for like twenty six hours straight, just free
game and it's all the stuff that he teaches and
is paid, but he just gave it out for free
and that catapulted their company that now does well over
ten million a month. Geez yeah, all info and I

(38:49):
bought from that. So I was like, this clearly works.
Because I tuned into both of those videos, I got
a direct response ad I clicked on his Instagram account
and I was like, this dude changed my life.

Speaker 4 (39:00):
So I paid ten thousand for his products.

Speaker 3 (39:02):
Yeah, m I mean.

Speaker 2 (39:06):
I joke all the time, like I just signed a
client and I was talking to them about the guest
Elite thing and then he was there was someone of
those on the podcast and they're like, how do we
know this works. I'm like, because you're buying from me. Yeah,
you're here, yeah, right, Like we're having lunch yesterday and
this guy sent me for referrals because our goal is
either so after that in that sales meaning you either
want them to become a referral partner or a client.
That's like the two things that we teach, like one

(39:27):
of the two, like even if they're not going to
close as a client, don't leave with no value, like
either have them refer other ideal clients on his guests
or whatever. So he sent me for referrals and he
was saying, he's like, Dylan, you speak with such confidence,
Like how do I know this is like actually working though,
I said, Davis, because we're having this conversation right now
and you're sending me for referrals and he literally goes.

Speaker 4 (39:46):
Oh yeah.

Speaker 2 (39:49):
Like I'm like, Dave, I love you, but you did
go through a conversion funnel, Like I love you by
the way, like it's a real relationship. But like you
know that that podcast that you came on, like that
was the credit ability piece that we're having this conversation
today over thie food, which, by the way, never had
type foo. I've had tie food like twice. It was incredible.
I don't remember the last time I've been absolutely just

(40:11):
like you know, like ratitudey when he like takes bites
of those and it's like, yeah, you had pad Thai.

Speaker 3 (40:17):
I don't think I've ever had pad tie before.

Speaker 1 (40:19):
And it was so good, good, very good.

Speaker 4 (40:20):
We have actually, that's one of the things in Utah
is phenomenal. I don't know why.

Speaker 1 (40:24):
Yeah, we have a lot of really good tie places, don't.

Speaker 2 (40:25):
You guys have like slushy something like I heard I
saw on TikTok there was some like like it's almost
like slushy stands or something.

Speaker 3 (40:34):
It's like a Mormon.

Speaker 4 (40:36):
Yes so spot. Yeah, we have a bunch of them.

Speaker 1 (40:39):
We've got twisted What is mister sugar. It's I don't
drink soda, but basically it's a soda spot and you
can go and like pick whatever you want to put
in it, so you can get flavors added to your soda,
and then you can get like specific creams, and then
they do cookies and brownies and yeah.

Speaker 3 (40:54):
Yeah, what's the diabetes rate?

Speaker 1 (40:56):
In Utah.

Speaker 4 (40:57):
It's very high.

Speaker 1 (40:58):
It's very uh yeah, right.

Speaker 4 (41:02):
There's two sides to it, Like Utah is very active.

Speaker 1 (41:04):
Like I wish I could say you behind me, but
I live on a mountain, so like all behind me
is just hiking and mountain biking and like it's beautiful.

Speaker 4 (41:11):
So there's both sides for sure.

Speaker 2 (41:13):
But it's just like the constant battle is like you're
just like fighting off diabetes with every height you take.

Speaker 3 (41:18):
You're just like.

Speaker 4 (41:19):
Yeah, it's an equilibrium.

Speaker 2 (41:21):
Yeah right, you know, you just got to make sure
you can hike of a mountain.

Speaker 3 (41:24):
That's that's what.

Speaker 2 (41:25):
Instead of an apple to day, it's a hike a week.
There you go, Yeah, keep still in a way.

Speaker 3 (41:31):
That's great. That's awesome. Well man, this has been an
absolute pleasure.

Speaker 2 (41:35):
I wanted to ask you one more thing because you
say this phrase a lot on your videos. You say
a mentor taught me or someone taught me. It sounds
like you've had a lot of people that have poured
love into your life, a lot of people that have
been more successful than you that have poured love into
your life. If you think back through the most impactful
mentors in your life, who was it and what did
they say that completely changed your trajectory?

Speaker 4 (41:56):
Mm hmm.

Speaker 1 (41:58):
I feel like I've learned different things from each, which
is honestly what I encourage everybody to do, like find
mentors that can help you with different things, like a
spiritual mentor a financial mentor or whatever. And I'd say
some of the most impactful. My grandfather was a big one,
for sure, and he ran medical companies. So he started
a company called Zimmerman and then he started another company

(42:20):
called Orthopro Orthopedics and grew those two pretty sizable amounts.
And I think the thing that I loved about him
so much is I watch him carry a briefcase. I
talk about this in another podcast, but he carry a
briefcase everywhere he went. And I realized now that people
feared him, which I don't want. I want people to
respect me, but people really did fear him because he

(42:40):
was a scary dude, Like he was an avid fisherman hunter.
He was in the Navy as a paratrooper, like he was
that guy, and so he was one for sure. That
was the first thing I looked at. I was like,
I know, I want to be an entrepreneur just from
watching him, and he got me to like touch money
really early. And that sounds kind of like a weird sentence,
but he would give me base In his office, he

(43:01):
had this drawer that he would pull out and he
would just put cash in there and like change every week,
and he'd be like Dante. He called me Dante, say Dante,
come over here, and I would clear out the whole drawer.
It was like four hundred bucks. And he'd let me
do that every month or two. And so I was
like wow, And I would stack all the bills and
I'd make him crispy, and so that that got me
to understand money, like at a young age.

Speaker 4 (43:21):
So I'd say my grandfather was one. And then dude,
I've had so.

Speaker 1 (43:24):
Many over the course of the last like five to
ten years, whether it's clients or people that I've met,
or coaches that I've paid, I'd say the one that
I resonate with the most.

Speaker 4 (43:34):
Is dom I Cavon.

Speaker 1 (43:35):
He owns this company Raw Raw Nutrition, bumb Energy, he
owns Relive Health, Revive, he owns a plantthoraut of companies.

Speaker 4 (43:44):
But the thing that I respect about dom a lot.

Speaker 1 (43:47):
And he's the one that actually helped revamp our company
at an hour long conversation with him, and he was like,
do this, do this, do this, and we went and
executed in it completely changed everything. But he is he's
just on its bro like he's he's raw, he's authentic,
he's real, and he's also a really good leader. But
he also says like I'm not perfect, and he documents
the whole journey like he's showing what it takes to

(44:09):
run a four or five hundred million dollar portfolio. And
so I love that I've learned a lot from Alex.
I've never had personal coaching from Alex, but uh, in
terms of marketing, I mean, dude, I don't know if
I've learned more than more from anybody else than Alex
when it comes to marketing and like growing a company. Yeah,
so I've had a lot, But yeah, I would say Dom,

(44:31):
my grandfather, and probably Alex, even though he's not been
a direct mentorhere, I've learned a lot from you.

Speaker 2 (44:36):
Sound like a kind of person that enjoys asking questions
and enjoy learning, Like you obviously cure yourself with confidence,
but you also have a lot of people Like I
hear you say, just had this zoom call with this
very successful person, and like who taught you to be
this learner? Like who taught you that like to pursue
knowledge and keep trying to ask questions to be more successful?
Is that'n't something that just kind of happen through your

(44:56):
journey or was this like a moment of with a
mental it was like, hey, like keep learning, Dante, like,
don't stop? And how'd you get to this point where
you're just so hungry for information for people more successful
than you?

Speaker 4 (45:07):
Yeah, honestly, I've had it from a young age. I
don't know why.

Speaker 1 (45:10):
I really can't say what it was, but I've always
been very curious, and I think most humans are.

Speaker 4 (45:15):
We just kind of get bred out of that.

Speaker 1 (45:17):
And so I'd say, don't ever lose that, like always
ask questions, learn from people more successful than you. And
I think the reason people don't do it is ego.
It's like they don't want to look stupid. Yes, And
dude has been there like.

Speaker 4 (45:27):
My whole all the way up until I was probably.

Speaker 1 (45:29):
Eighteen, I was a very different person in terms of
like that, Like I would I thought I knew everything.
I didn't want to put myself in positions where I
knew I fail now my opposite, I'm like, how can
I fail as fast as possible so that I could learn?
So I'd say it kind of inherent. Unfortunately I wish
I had a better answer, but also that's a great answer.
I've also learned from the people that I've watched, because
all these really successful entrepreneurs that I talk to that

(45:50):
are worth two hundred and five hundred million whatever, they
are always learning, Like they have mentors, they have coaches,
they have retreats they go to every year, and like
the just never stops. Yes, Oh, I've realized that from
watching these other guys and gals.

Speaker 2 (46:04):
Our slogan for the show used to be asked dumb questions,
right because like I think it was Jordan Peterson that
says something like they have to be willing to ask
the dumb question because if you, I mean, it's so
easy with egos, Like if you're talking to a CEO,
like earlier, I'd ask you clarification on a couple of things.
Why because if I don't understand what you meant, there's
most likely.

Speaker 3 (46:22):
My listeners didn't understand and I need clarification.

Speaker 2 (46:24):
But if you and it isn't one hundred percent ego bro,
it's pride. It's not when you seem like the dumb
person in the room. But if you don't understand anything,
you are the dumbest person in the room. So you
have to be willing to ask those dumb questions, those
simple questions, those clarifying questions, and a lot of time
people would appreciate it because it shows that you're engaged,
It shows that you're active, and it's actually not embarrassing
at all when you start practicing that.

Speaker 1 (46:46):
And dude, like people that you and myself that people respect.
They love when people ask those questions as long as
they're intentional and they're like they're thought out. These dudes
are like, wow, like you asked me a really good question,
and I was like, dang, I really thought through that.
So it's it's appreciated. Like people are never going to
be like, hey, you're an idiot for asking that question.
If it's a good question, yeah.

Speaker 2 (47:06):
Right, And even if it's simple, like even if it's
just something you're like, hey, I'm trying to follow along,
but I'm stuck here, it just shows that you're actively
caring about what they're saying. No one's going to be
like even if it is elementary. That's okay, Like they
they want you to get to where they're trying to
get you to, and if you're not honest, like no
one appreciates that. But bro, this has been I mean,

(47:27):
I feel like we could talk for another hour, but
I want to honestly, like like keep your time because
I know you're you're running a company. I want to
just ask you where can people find you? I know,
on TikTok whatever, but like promote what I gave. I want,
I guess an opportunity to promote whatever they want. So
where can people find you? Or do you want to
anything you want to promote particularly, and then we can
wrap up.

Speaker 4 (47:46):
Yeah for sure.

Speaker 1 (47:46):
Well I want to say thank you too, thank you
for having me on, and thank you to anybody to
listen and took the time.

Speaker 4 (47:50):
I know I ramble sometimes, so I appreciate you.

Speaker 1 (47:53):
Yeah, if anybody wants to find us, I'd say the
best spot is probably our website, which is launch ots
dot ai. Probably a www before that it ship pop
up though if you just put launcho us and then
you can find me on TikTok it's dante.

Speaker 4 (48:08):
I don't even know.

Speaker 1 (48:08):
Actually that shows you how much I pay attention. I
think it's Dante Brunelli Underscore too.

Speaker 3 (48:14):
I think it's right.

Speaker 2 (48:15):
Yeah, double check right now, but like ninety percent sure
that's right.

Speaker 1 (48:18):
Cool And if you go there are website's linked, so
if you go to that, you'll you'll take a look
at all of our services, what we do. And yeah,
I mean, if anybody needs help with anything like please
feel free to reach out to me. I'd say the
best spot to do that would be either through TikTok
or honestly, dude, if anyone wants to text me, I
don't want to give them my number up. I don't
typically do that, but if anybody is serious and they're like, hey,
I need help with X y Z, it's eight oh

(48:39):
one three four seven nine seven five to one, that's
my personal sell so feel free to shoot me a text.

Speaker 2 (48:45):
Perfect brother, and it is. It is Dante Brunelli Underscore too,
and we'll make sure that links to the description. And yeah,
we're gonna be chatting off air too, because I have
some questions for you. And guys, thank you for listening
to this episode of the Doll in England show. Dante
bro this, I mean, it's just one of those things
where you're young, you're hungry like me, and just like

(49:06):
connecting with another young hungry but more way more successful
than me, by the way, Like it's just humbling to
be able to talk to somebody, and I'm looking up
to you being like man like maybe one day I
get my company and learn from Dante. So I appreciate
taking the time telling your story and I know people
could be.

Speaker 3 (49:19):
Blessed by it. So awesome. Well, thanks for listening to
this episode of The Dill England Show.

Speaker 2 (49:23):
As always, share with somebody, share with someone that would
use this information for good and like comment, subscribe, check
out Dante's stuff, and we'll see you guys on the
next episode.

Speaker 1 (49:32):
Peace

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The Quiet Cost of Taking Your Foot Off the Gas | Dante Brunelli | TDES

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.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}The Quiet Cost of Taking Your Foot Off the Gas | Dante Brunelli | TDES